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The global health and wellness market size was valued at USD 2.75 Billion in 2025. The market is projected to grow at a compound annual growth rate (CAGR) of 7.00% during the forecast period from 2026 to 2035 with values likely to reach USD 5.41 Billion by 2035.

2025

Base Year

2019-2025

Historical Period

2026-2035

Forecast Period

  • In January 2025, Aayush Wellness Limited allocated an INR 50 million investment corpus to accelerate growth and innovation by supporting startups and businesses focused on transformative health solutions and advanced technologies. Such investments are expected the market growth positively.

  • The market is witnessing an increased emphasis on integrating innovations. In November 2024, Ivím  Health launched Ivím at Work, a corporate wellness program integrating GLP-1 therapies and personalized health solutions. This innovation supports the growing corporate wellness market, projected to exceed USD 100 billion by 2032.

  • In October 2024, GOQii partnered  with BharatBox to launch India’s first healthcare metaverse, integrating smart-tech and Universal Health Token (UHT) to gamify preventive healthcare and incentivize wellness behaviors. This highlights the adoption of latest technologies in the region, thereby, boosting the market size.

Health and Wellness Market Key Companies Share Insights

Fitness First- Fitness First was founded in 1993 in Bournemouth, South England, and became a global leader in the fitness industry, operating in over various countries. In 2018, Fitness First India was acquired by cure.fit, enhancing its presence in India’s  health and wellness market through diverse workout formats and personalized training.

Herbalife Nutrition Ltd.- Herbalife Nutrition Ltd. was established in 1980 and is headquartered in Los Angeles, USA. Operating in various countries, it offers science-backed nutritional products  and business opportunities through independent associates. The company focuses on supporting balanced lifestyles and community-driven wellness initiatives globally.

Holland & Barrett Retail Limited- Holland & Barrett Retail Limited was founded in 1870 and is headquartered in Nuneaton, UK. It is a leading health and wellness retailer offering products such as vitamins, sports nutrition, and natural  beauty items, featuring renowned brands like Centrum, MaxiNutrition, and Dr Organic.

Vitabiotics Ltd.-Vitabiotics Ltd. was founded over 50 years ago and is the UK’s No.1 vitamin company. Headquartered in London, it provides evidence-based nutritional supplements across all life stages. Its trusted brands
include Pregnacare®, Wellman® , Wellwoman®, and Osteocare®, promoting health through scientific innovation and balanced formulations.

Health and Wellness Market Report Snapshots

Health and Wellness Market

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market is projected to grow at a compound annual growth rate (CAGR) of 7.00% during the forecast period from 2026 to 2035 with values likely to reach USD 5.41 Billion by 2035.

The driving factors of the health and wellness market include rising health awareness, increasing disposable incomes, technological advancements, and growing demand for natural and functional products.

The market is projected to grow at a compound annual growth rate (CAGR) of 7.00% during the forecast period from 2026 to 2035.

The market is likely to reach a value of USD 5.41 Billion by 2035.

Major players in the health and wellness market include Fitness First, Herbalife Nutrition Ltd., Holland & Barrett Retail Limited, Vitabiotics Ltd., Amway Corp., Bayer AG, Danone S.A, David Lloyd Leisure Ltd., Nestle S.A., L'Oreal S.A., Procter & Gamble Co., and Fitness First.

The Asia Pacific region is expected to lead the global health and wellness market in the forecast period.

Based on the product type, the market includes weight loss products, healthy diet, sports nutrition, and vitamin and dietary supplements.

The market is segmented by services into nutrition services, healthy food delivery, sleep and mental wellness, and fitness, centres, equipment and programs.

Partnerships, collaborations, mergers, and acquisitions in the health and wellness market drive innovation, expand product portfolios, enhance market reach, and strengthen competitive positions.

Current trends in the health and wellness market segmentation include personalized nutrition, mental wellness, plant-based products, digital health solutions, and sustainable, eco-friendly offerings.

The US emphasizes personalized nutrition and digital health, the UK focuses on mental wellness, while Asia-Pacific drives growth through plant-based and functional products.

The products and services segment are expected to witness fastest growth in the coming years.

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