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Report Overview
2023
Base Year
2018-2023
Historical Year
2024-2032
Forecast Year
Global Hand Sanitizer Market Outlook
The global hand sanitiser market size reached a value of USD 6.05 billion in 2023. The market is expected to grow at a CAGR of 5.20% during the forecast period of 2024-2032, to reach a value of around USD 7.4 billion by 2032.
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The rising prevalence of numerous gastrointestinal, respiratory, and skin illnesses among the general population is contributing to the hand Sanitizer market growth. By limiting the spread of dangerous bacteria and viruses on the skin or palms of the hands, alcohol-based hand sanitisers can lower the incidence of stomach infections, diarrhoea, nausea, and vomiting.
The use of hand sanitisers increased during the COVID-19 pandemic in order to reduce the virus load in public places, on public transit, in hospitals, nursing homes, and even in regular households, increasing the hand sanitizer market share. The United States Food and Drug Administration (FDA) recommended using active chemicals such ethyl alcohol used to make sanitisers that can protect against COVID-19 viruses, which was claimed to be effective against the SARS CoV-2 virus. As per the hand sanitiser market research, natural components like aloe vera are being added by manufacturers to their products to prevent roughness of skin that alcohol-based hand sanitizer can lead to.
Hand sanitiser is an antibacterial liquid, foam, or gel that is used to stop the infectious microorganisms or other harmful bacteria from spreading. Hand sanitizers that are alcohol-based are usually more efficient in removing microorganisms. The hand sanitizer is used to treat soap and water-resistant microorganisms. Another sort of sanitiser is alcohol-free hand sanitisers. These sustain skin oils and retain moisture.
Hand Sanitizer Market Segmentation
The global hand sanitiser market can be segmented into product, distribution channel, and end-use.
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Based on the product, the industry is divided into:
- Gel
- Foam
- Spray
- Others
Based on distributional channel, the hand sanitizer market is segmented as:
- Online Stores
- Departmental Stores
- Pharmacy Stores
- Others
Based on end use, the hand sanitizer market can be segmented as:
- Restaurants
- Schools
- Hospitals
- Household Purpose
- Others
The EMR report looks into the regional hand sanitizer markets like North America, Latin America, Europe, the Middle East and Africa, and the Asia Pacific.
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Hand Sanitizer Market Analysis
Consumer inclination towards health and wellness and product development, such as the addition of fragrance in sanitiser formulation, is expected to increase the development of the global market for hand sanitizers. Also, improved living standards, increasing health expenditure, rising awareness of hygiene, and organizational assistance such as WHO, FDA, and others for the increasing demand for sanitation are further increasing the hand sanitizer market size. Health risks connected with the chemical components of hand sanitiser, however, are expected to hamper the market growth during the forecast period.
Regional Analysis
According to the hand sanitiser market report, in North America, consumers are using hand sanitisers more frequently and are becoming more conscious of proper hand hygiene. The region is experiencing a high level of market entrants, and the leading players are concentrating on innovation in the form and quality of hand sanitisers as well as the shape and size of cleaning solutions in order to provide consumers with efficient germ protection against specific diseases.
To boost sales at a regional level and ensure a seamless supply chain, manufacturers in the North America hand sanitiser market are establishing hand sanitiser production lines. Within North America, the United States hand sanitiser market accounts for a significant share of the regional market, fuelled by the support of its FDA regulatory authority recommending the use of hand sanitisers. As the habit and culture of using hand sanitisers becomes more ingrained, the US hand sanitiser market size is likely to expand further in coming years.
Europe significantly influenced the global market with a large number of market participants and widespread use of wipes, gel-based, foam-based, and spray-based hand antiseptics. Countries like the United Kingdom and Germany hold a sizable share of the Europe hand sanitiser market as consumers in these nations are more prepared to spend money on personal care and hygiene items.
The Asia-Pacific hand sanitiser market is among the fastest-growing regional markets for hand sanitisers and is anticipated to develop significantly over the coming years. The growth of the Asia Pacific hand sanitiser market can be attributed to a rise in hygiene awareness brought on by the COVID-19 pandemic. As a result, companies are introducing novel and distinctive categories of personal care and hygiene goods into the market while emphasising consumer safety. The China hand sanitiser market is projected to witness growth due to the surging hygiene awareness and increasing preference for hand sanitisers as an instantaneous alternative to water and soap for hand decontamination.
Competitive Landscape
The report presents a detailed analysis of the following key players in the global hand sanitiser industry, looking into their capacity, market shares, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:
- Himalaya Global Holdings Ltd.
- Proctor and Gamble Company
- Gojo Industries, Inc.
- Henkel AG and Co. KGaA
- Unilever PLC
- 3M Company
- Reckitt Benckiser Group PLC
- Colgate-Palmolive Company
- Sanofi S.A.
- The Clorox Company
- Others
The EMR report gives an in-depth insight into the industry by providing a SWOT analysis as well as an analysis of Porter's Five Forces model.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Product |
|
| Breakup by Distribution Channel |
|
| Breakup by End Use |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
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| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
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Hand Sanitizer Market Report Snapshots
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
The global hand sanitiser market attained a value of USD 6.05 billion in 2023.
The market is projected to grow at a CAGR of 5.20% during the historical period of 2024-2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach a value of USD 7.4 billion by 2032.
The major drivers of the market, such as the rising disposable incomes, increasing population, increasing hygiene awareness, and rising demand from the developing regions, are expected to aid the market growth.
The key market trend guiding the growth of the hand sanitiser market includes the panic purchase of hand sanitiser due to COVID-19 outbreak in 2020.
The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
Gel, foam, and spray, among others, are the leading product segments in the market.
Online stores, departmental stores, and pharmacy stores, among others, are the major distribution channels of the product in the market.
Restaurants, schools, hospitals, and household purpose, among others, are the significant end use sectors of the product in the market.
The major players in the market are Himalaya Global Holdings Ltd., Proctor and Gamble Company, Gojo Industries, Inc., Henkel AG and Co. KGaA, Unilever PLC, 3M Company, Reckitt Benckiser Group PLC, Colgate-Palmolive Company, Sanofi S.A., and The Clorox Company, among others.
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