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Report Overview
2023
Base Year
2018-2023
Historical Year
2024-2032
Forecast Year
Global Hair Oil Market Outlook
The global hair oil market is expected to grow at a CAGR of 4.7% during the period 2024-2032. Hair oils are oils obtained from a range of plants, fruit and herbs. Different types of hair oil are rich in concentrated natural nutrients.
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Regular application of hair oil may increase shaft lubrication, help stop breakage, prevent split ends, enhance hair radiance and shine, improve hair colour and help detangle hair. Market is likely to be pushed by people’s desire for stronger and healthier hair. North America, Europe and Asia are likely to be key markets.
Global Market Likely to be Driven by People’s Desire for Healthy, Beautiful and Strong Hair
People have used various types of hair oil for centuries to get healthy and radiant hair. Hair oils may help strengthen and soften hair, prevent or reduce dandruff, encourage hair growth, protect hair from damage, and enhance hair radiance and shine. The different types of hair oil used by people include sesame, coconut, jaborandi, almond, moringa, argan, amla, bhringraj, jojoba, castor, olive, manketti oil (mongongo oil) etc.
Offerings by Leading Companies Aimed at Improving Hair Health Likely to Boost Market Growth
In 2018, CavinKare introduced unique Meera Herbal Hair oil made of 12 traditional herbs infused in a mixture of four different oils. For the hair oil, the herbs were handpicked and of very high quality; ancient Ayurvedic knowledge was used in the extraction process. Meera Herbal Oil was aimed at fighting hair problems with the help of Ayurveda. The herbs used to manufacture the oil included Bhringaraj, Brahmi, Neeli Avuri, Hibiscus and Henna, Marigold, Black Cumin, and others. Such solutions are expected to boost the global hair oil market.
In 2021, Lifespan Private Limited introduced Red Onion Hair Oil (Ayurvedic). The solution contained sixteen natural herbs like Lotus, Brahmi, Hibiscus, Sunflower, Lal Chandan, etc. The oil could offer an additional dose of sulphur to promote hair growth, help prevent hair loss and protect from conditions associated with the scalp (like itching and dandruff).
In 2022: Dabur India Ltd launched "Virgin Coconut Oil" which could be employed for cooking as well as applied for skin and hair health.
In 2021, Hair care brand Fino announced that it would introduce Fino Premium Touch Hair Oil later in September that year. The solution searched and intensively repaired the slightest of damage; further, it repaired and smoothly coated cuticle surface to sustain "smooth hair" unaffected by damage.
Solutions Aimed at Combating Particular Medical Issues Likely to Drive Market Growth
In 2021, Myra Veda Luxury Essentials introduced the new 'Milk Therapy Hair Oil' to help individuals experiencing Androgenic Alopecia. The solution was made waterless to naturally encourage hair growth; it contained Ayurvedic elements such as Amla, Bhringraj, Gunjamoola, Anjana, Karnasphota, Indigo, Liquorice and other herbs. Such offerings are expected to drive the global hair oil market.
Market Segmentation
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By ingredient, the market is classified into:
- Natural
- Organic
- Synthetics
By category, the market is divided into:
- Non-medicated
- Medicated
By price category, the market is segmented into:
- Low
- Medium
- High
By consumer group, the market is classified into:
- Baby and Kids
- Adults
By distribution channel, the market is divided into:
- Hypermarkets and Supermarkets
- Convenience Stores
- Pharmacies and Drug Stores
- Online Stores
- Others
By region, the market is segmented into:
- Europe
- North America
- Latin America
- Asia Pacific
- Middle East and Africa
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Key Industry Players in the Market
The report extensively analyses major players in the global hair oil market, assesses their capabilities, and observes latest occurrences like plant turnarounds, capacity expansions, and mergers and acquisitions:
- Johnson & Johnson Services Inc.
- Unilever Plc
- L'Oréal S.A.
- The Procter & Gamble Company
- Marico Limited
- Bumble and bumble, LLC
- The Avon Company
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Ingredient |
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| Breakup by Category |
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| Breakup by Price Category |
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| Breakup by Consumer Group |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
The major drivers of the market include the growing aspirations for silky and smooth hair, increasing awareness pertaining to the benefits of hair oil, and increasing popularity of oils containing ingredients such as coconut, almond, and sesame, among others.
The growing research and development activities by major market players aimed towards innovating hair oil products, increasing transition from using chemical products towards natural herbal-based treatments, and the thriving e-commerce industry, are key trends in the market.
Natural, organic, and synthetics are the different segments based on ingredient.
Non-medicated and medicated are the primary categories of hair oil.
Low, medium, and high are the different segments based on price category.
Baby and kids, and adults are the consumer groups based on which the market has been bifurcated.
Hypermarkets and supermarkets, convenience stores, pharmacies and drug stores, and online stores, among others are the major distribution channels of hair oil.
The major players in the industry are Johnson & Johnson Services Inc., Unilever Plc, L'Oréal S.A., The Procter & Gamble Company, Marico Limited, Bumble and bumble, LLC, and The Avon Company, among others.
The women segment of the population is a substantial end-user of the hair oil industry owing to the tendency of women to have longer hair and invest more time, money, and effort in its upkeep.
High quality hair oil is usually available across supermarkets and hypermarkets. Meanwhile, the e-commerce industry is also expanding its hair care portfolio.
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