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Report Overview
The hair growth products market value reached around USD 11602.66 Million in 2024. The rising prevalence of hair loss conditions such as androgenetic alopecia and telogen effluvium have heightened the demand for effective hair treatments as individuals seek to improve their appearance. Due to this, the industry is expected to grow at a CAGR of 8.00% during the forecast period of 2025-2034 to attain a value of USD 25049.27 Million by 2034. Additionally, changing lifestyles due to increased stress, poor nutrition, and exposure to environmental pollutants are contributing to hair loss, further fuelling market demand.
2024
Base Year
2018-2024
Historical Year
2025-2034
Forecast Year
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As per USA Census Data of 2021, cosmetics, including hair care products, generated approximately USD 43 billion in revenue in the United States, indicating a robust market presence and consumer interest in personal care products.
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Additionally, the National Alopecia Areata Foundation reports that nearly 160 million people worldwide suffer from alopecia areata, which significantly drives hair growth products demand as affected individuals seek effective solutions to combat hair loss.
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Furthermore, hair loss is a concern for 85% of men and 33% of women, primarily due to genetic, hormonal, and lifestyle factors. This widespread concern prompts many consumers to actively seek out effective hair treatments, thereby propelling the market forward.
Competitive Landscape
Market players are introducing devices for hair restoration, high-quality vegan hair care products, and solutions aimed at treating androgenetic alopecia while promoting hair growth. Firms such as Rogaine (Minoxidil) and Propecia (Finasteride) are making substantial investments in research and development to enhance effectiveness and reduce adverse effects. Additionally, brands like L’Oréal, through their acquisition of Kérastase, are seeking to broaden their product offerings and expand their hair growth products market presence. Nioxin and Hairfinity exemplify brands that provide natural formulations appealing to health-conscious consumers. Companies like Keeps and Hims offer hair loss treatments tailoured to individual requirements. Furthermore, many brands are leveraging e-commerce platforms to improve accessibility and reach a wider audience.
Key Industry Players
REVIAN, Inc. was founded in 2016 and is headquartered in California, United States. The company offers a REVIAN RED System, which is used to treat androgenetic alopecia and promote hair growth.
Venus Concept was founded in 2002 and is headquartered in Ontario, Canada. It offers hair restoration treatment devices named NeoGraft and ARTAS iX.
Vegamour Inc. was founded in 2016 and is headquartered in California, United States. It is a hair wellness company that offers premium vegan hair products and Hair GRO Serum to promote hair growth and overall scalp health.
Johnson & Johnson Consumer Inc. was founded in 1886 and is headquartered in New Jersey, United States. It offers hair growth products under brands such as Neutrogena and Regaine.
Other hair growth products market players include Philip Kingsley Products Ltd., among others.
Hair Growth Products Market Report Snapshots
Hair Growth Products Market Size
Hair Growth Products Market Growth
Hair Growth Products Market Trends
Hair Growth Products Market Share
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
In 2024, the market reached an approximate value of USD 11602.66 Million.
The market is assessed to grow at a CAGR of 8.00% between 2025 and 2034.
The market is estimated to witness healthy growth in the forecast period of 2025-2034 to reach a value of around USD 25049.27 Million by 2034.
The market is categorised according to the product type, which includes shampoos and conditioners, serums, finasteride, minoxidil, oils, supplements and vitamins, injectables, and devices.
The market key players are Venus Concept, REVIAN, Inc., Vegamour Inc., Johnson & Johnson Consumer Inc., and Philip Kingsley Products Ltd., among others.
Based on the gender, the market is divided into men and women.
Based on the age group, the market is divided into under 35, 35 to 50, and above 50.
The market is broken down into North America, Europe, Asia Pacific, Latin America, and Middle East and Africa.
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