Global Hair Botox Market Report and Forecast 2024-2032

Global Hair Botox Market Outlook

The global hair botox market size is projected to grow at a CAGR of 7.2% between 2024 and 2032. The market is being aided by the growing focus on hair care and the rising demand for chemical-free hair treatment.

Key Trends in the Market

Hair botox is a conditioning treatment that coats the hair with ceramides to form a protective barrier around the hair fibres and repair the breakage of thin areas on every hair strand, giving it a fuller and smoother appearance. It is not to be mistaken with botox injections, which are for the skin. This treatment involves the use of a conditioning agent that is applied directly to the hair strands. Hair botox treatment utilises active ingredients such as Vitamins B5, amino acid, glyoxylic acid, and collagen complex, among others.

• One of the predominant factors driving the global hair botox market demand is the rising importance of hair care. Nowadays, consumers demand personal care products made from natural ingredients and minimal chemicals. Hair botox is a chemical-free treatment, due to which it is increasingly preferred as an alternative to keratin and smoothening and straightening treatments, which heavily use chemicals.

• The global hair botox market growth can be attributed to the expansion of leading companies in developing regions such as India and the Middle East. The development of the market is also supported by the increasing disposable incomes and surging launches of premium salons.

• There is a growing awareness regarding the benefits of hair botox amid its rising popularity on social media platforms like TikTok. Moreover, a major global hair botox market trend is the growing use of social media and influencer marketing by key players to shape consumers’ preferences for natural and chemical-free treatments.

Market Analysis

Based on application, the market is segmented into frizzy hair, dull and dry hair, and hair straightening, among others. The global hair botox market segmentation, on the basis of end use, includes traditional spa and at-home. The major regional markets for hair botox are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

The comprehensive EMR report provides an in-depth assessment of the market based on Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global hair botox market, covering their competitive landscape and the latest developments like mergers, acquisitions, investments and expansion plans.

• Kerazon Professional.

• Nutree Cosmetics

• Novum Enterprise Inc.

• INOAR Professional

• Softliss

• Unex Professional

• Lovien Essential

• Forever Liss

• L’Oréal S.A.

• Others

Market Share by Application

According to the global hair botox market analysis, frizzy hair is expected to witness significant growth rate over the forecast period. The occurrence of frizzy hair is significantly rising due to the increasing levels of air pollution and humidity. Moreover, the increasing emphasis of companies on developing organic products aimed at frizzy hair presents the market with opportunities for further expansion.

Market Share by End-Use

At-home hair treatment kits are increasingly adopted by consumers, surging their overall contribution to the global hair botox market demand. Due to the shifting consumer preference for quick and effective hair care solutions and the rapid expansion of e-commerce platforms, companies around the world are increasingly investing in the creation of hair care kits that are easy to utilise.

Competitive Landscape

Kerazon Professional is a Brazilian hair care and salon product manufacturer. The company has an extensive list of modern hair care products that are made from sustainably harvested and vegan ingredients. Some of its most known treatments include Keratin treatment and hair botox treatment.

Nutree Cosmetics is a cosmetics and e-commerce company operating with a focus on providing products for women. It is a United States-based subsidiary of Nutree Professional Brazil. The brand is known for its premium keratin treatment designed for women to achieve frizz-free hair without spending hours.

L’Oréal S.A. is one of the largest manufacturers and distributors of beauty and hair products in the world. Currently headquartered in France, the company has been operating since 1909 and has been at the forefront of the sector, innovating and creating cosmetic and skincare products.

Other global hair botox market players include Novum Enterprise Inc., INOAR Professional, Softliss, Unex Professional, Lovien Essential, and Forever Liss, among others.

Key Highlights of the Report