Report Overview

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

Gift Cards Market Growth

Increasing Demand for Closed-Loop Cards to Augment the Gift Cards Industry Growth

Based on card type, the closed-loop card segment accounted for a significant share in the industry and this trend is expected to continue throughout the forecast period. This is due to a number of advantages, including the ability for businesses to profit from items purchased using these types of cards and the free activation provided to the users, both of which encourage the usage of closed-loop gift cards.

 

The Asia Pacific to Provide Significant Growth Opportunities to the Global Market for Gift Cards

North America accounted for a significant share in the market during the historical period and is likely to witness a steady growth over the forecast period. This can be attributed to the increased acceptance of technology, increasing penetration of key players, and the presence of well-established hospitality infrastructures in the region. Meanwhile, the Asia Pacific is predicted to witness a healthy growth over the forecast period owing to the ongoing developments in the regional market for gift cards and the growing popularity of e-gifting methods. Moreover, the increasing penetration of smartphones, rising per-capita income, expanding e-commerce sector, and the increasing government initiatives to support the digital payment systems, particularly in emerging economies like India and China, are expected to further bolster the gift cards industry growth in the region.

 

Increasing Use of Smartphones, Along With the Growing Trend of Awarding Gift Cards to Employees in the Corporate Sector to Bolster the Growth of the Global Gift Cards Industry

The gift cards industry is growing due to technological advancements in product offerings, the growing retail sector, and a high rate of smartphone usage. As the number of online shopping platforms grew, so did the number of gift cards purchase from various online platforms for gifting purposes. In addition, the rising practice of using corporate gift cards to thank workers for their efforts and successes is further fuelling the market expansion. Furthermore, increased acceptance of IoT technologies at the household, commercial, and industrial levels, and the rising penetration of m-commerce and e-commerce firms are likely to drive the gift cards industry in the forecast period.

 

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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

In 2023, the global gift cards market attained a value of nearly USD 1,128.10 billion.

The market is projected to grow at a CAGR of 16.3% between 2024 and 2032.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 4,399.08 billion by 2032.

The growing technological innovations and the increasing penetration of online shopping platforms and e-commerce sector are the major market drivers.

The key trends driving the market include the increasing penetration of smartphones in emerging nations and the growing trend of gifting such cards in the corporate sector.

The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.

The significant card types available in the market are closed-loop card and open-loop card.

The significant end users of the product are retail and corporate institutions.

The major players in the market are Blackhawk Marketing Services, Inc, Fiserv, Inc., American Express Company, Givex Corporation, Qwikcilver Solutions Pvt Ltd., and InComm Payments, among others.

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63 Fiona Drive, Tamworth, NSW

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C130 Sector 2 Noida, Uttar Pradesh 201301

+91-858-608-1494

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+44-753-713-2163

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+84-865-399-124

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