Germany Chocolate Market Report and Forecast 2024-2032

Germany Chocolate Market Outlook

The Germany chocolate market size reached nearly USD 7.53 billion in 2023. The market is projected to grow at a CAGR of 3.10% between 2024 and 2032 to reach a value of around USD 9.83 billion by 2032.

Key Trends in the Market

Chocolate refers to a food product which is obtained from cocoa beans. It can be used in various products, such as beverages, candy, or bakery products, among others. It is one of the most popular confectioneries in the world.

• The increasing demand for chocolate desserts in Germany, such as chocolate ice cream, is driving the Germany chocolate market growth. Moreover, the increasing use of chocolate in bakery products such as biscuits, cookies, and cakes, among others, is fuelling the market.

• With the growing trend of health and wellness, consumers are seeking healthy indulgences with nutrients such as flavonols, minerals, vitamins, and fibres, among others. This is boosting the preference for low-sugar chocolates containing healthy ingredients like almonds, walnuts, and dried fruits, among others.

• The Germany chocolate market demand is also being fuelled by the increasing vegan population and rising incidences of lactose intolerance. This is expected to drive the demand for chocolates made from dairy alternatives and plant-based ingredients in the coming years.

• The increasing trend of premiumisation of chocolate is one of the major Germany chocolate market trends. Premium chocolate made from responsible cocoa sourcing, better-for-you ingredients, and rich flavours and packaged with intricate detailing and sustainable materials is expected to significantly gain popularity in the country in the forecast period.

Market Analysis

Based on type, the market is segmented into dark chocolate, milk chocolate, and white chocolate. On the basis of category, the market is classified into pure chocolate and compound chocolate. Based on distribution channel, the Germany chocolate market segmentations include supermarkets and hypermarkets, convenience stores, speciality stores, and online, among others.

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the key players in the Germany chocolate market, covering their competitive landscape and latest developments like mergers, acquisitions, investments and expansion plans.

• Ferrero International 

• Nestlé S.A.

• The Hershey Company

• Mondelez Global LLC

• Mars, Incorporated 

• Chocoladefabriken Lindt & Sprüngli AG 

• Alfred Ritter GmbH & Co. KG 

• Yildiz Holding A.S. (Godiva) 

• August Storck KG 

• Ludwig Schokolade GmbH & Co. KG 

• Others

Market Share by Type

Dark chocolate accounts for a significant portion of the Germany chocolate market share. This can be attributed to the health benefits associated with dark chocolate. It is an excellent source of antioxidants, helps improve blood flow, and enhance the skin health. Moreover, the increasing awareness regarding the mental health benefits of dark chocolate due is invigorating the segment’s growth.

Market Share by Distribution Channel

As per the Germany chocolate market analysis, online channels are expected to robustly grow in the forecast period. The robust growth of the e-commerce sector of Germany has empowered customers to buy chocolates from the convenience of their homes. As chocolate is a popular gift, sales of chocolate boxes from e-commerce channels is significantly increasing.

Competitive Landscape

Ferrero International is a multinational company which is known to manufacture premium chocolate and confectionary products. The products made by this company are either directly sold or are distributed through the authorised retailers.

Nestlé S.A. is a leading food and drink processing company. The company owns various brands, including KitKat, Smarties, and Carnation, among others. The company was founded in 1866 and is headquartered in Vevey, Switzerland.

The Hershey Company is a renowned company which manufactures and sells chocolate and cocoa-based products. The product portfolio of this company also includes cookies, cakes, and milkshakes, among others.

Other market players include Mondelez Global LLC, Mars, Incorporated, Chocoladefabriken Lindt & Sprüngli AG, Alfred Ritter GmbH & Co. KG, Yildiz Holding A.S. (Godiva), August Storck KG, and Ludwig Schokolade GmbH & Co. KG, among others.

Key Highlights of the Report