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The global frozen soup market size is expected to grow at a CAGR of 3.0% between 2024 and 2032. The major market drivers include growing knowledge about the health benefits of consuming soup and the increased convenience of frozen soup.
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Frozen soup is a type of soup that is cooked, frozen, and stored at low temperatures in solid form to preserve its taste and nutritional value. Soup frozen and stored in solid form prevents spread of foodborne diseases and spoilage of soup, increasing the shelf life of the soup significantly.
Factors that have shaped the frozen soup market outlook include the increasing demand for convenience food driven by changing lifestyles, the rising popularity of healthier and tastier food alternatives, and the seasonal sales surge during colder months of different regions. Additionally, the market benefits from a variety of product offerings, active promotions by industry players, and the introduction of innovative packaging formats for enhanced convenience.
Growing demand for ready to eat meal, innovations in packaging, new product and flavour launches are factors bolstering the frozen soup market growth
March 2024
Phillips Foods is expanding into Canada by acquiring seafood companies to enhance its product line, including lobster and snow crab. The acquisitions will enable Phillips Foods to introduce a range of newly developed seafood soups, cakes, and appetisers.
March 2024
Campbell Soup Company has acquired Sovos Brands, Inc., to enhance its Meals & Beverages division with premium brands like Rao’s, Michael Angelo’s, and noosa. The acquisition includes a variety of premium products such as pasta sauces, dry pasta, soups, frozen entrées, and yogurts.
March 2024
Campbells Soup has released a limited-edition flavour called ‘Grilled Cheese and Tomato Soup’, which combines the classic comfort food pairing in a single can. This product launch enables the company to strengthen its market presence and cater to the consumer’s demand for innovative soup flavours.
Increasing demand for convenience and healthy options
Rising focus on health and the growing demand for ready to eat meal options among working individuals is a crucial trend propelling the frozen soup market expansion as frozen soups can be purchased in large batches and defrosted as needed.
Increased visibility and promotions
To maintain their competitive edge, market players are investing heavily in increasing the visibility of their products through various promotional activities. This includes strategic placement in retail outlets, targeted advertising campaigns, and collaborations with influencers and celebrities. Campbell's Soup has partnered with popular food bloggers to promote their frozen soup products.
Packaging innovations for enhanced convenience
The frozen soup market has also witnessed a trend towards innovative packaging formats that prioritise convenience and ease of use. This includes the introduction of single-serve portions, resealable containers, and microwavable pouches.
Expansion of product offerings and flavours
Launch and introduction of new flavours is further anticipated to boost the consumption of frozen soup. New flavours are added both to improve the taste profile and to impart added health benefits . Progresso Soup offers a variety of frozen soup options, such as their Thai-Style and Moroccan-Style Chicken Soup.
Frozen soups provides a quick and easy meal solution that can be prepared with minimal effort. Campbell's Soup offers a range of frozen soups, such as their Chunky Soup and Healthy Request lines, which provide a convenient and nutritious meal option. Moreover, the focus on health and wellness has led to a surge in demand for soups made with natural, organic, and non-GMO ingredients, thereby resulting in frozen soup market development and aligns with consumer preferences for clean-label products.
Brands like Amy's Kitchen and Kettle & Fire have also capitalsed on this trend by offering organic and non-GMO frozen soup options. Additionally, companies are focusing on developing specialised products such as low-sodium, low-calorie, and nutrient-rich soups to appeal to health-conscious consumers. Brands like Healthy Choice and Lean Cuisine have introduced frozen soup options that cater to specific dietary needs.
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The EMR’s report titled “Frozen Soup Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:
Market Breakup by Product
Market Breakup by Packaging
Market Breakup by Distribution Channel
Market Breakup by Region
Vegetarian frozen soups are high in demand due to growing vegan population around the globe
The vegetarian frozen soup segment holds a significant share in the market, featuring soups made with vegetables, legumes, grains, and herbs. This category has seen growth due to the increasing demand for healthy and nutritious meal options. Moreover, growing concerns towards the safety and welfare of animals is another major factor fuelling the consumption of vegetarian frozen soup and aiding the overall frozen soup market growth.
On the other hand, the non-vegetarian frozen soup segment includes soups made with meat, poultry, or seafood as the primary protein source. Non-vegetarian frozen soups are favoured by consumers who appreciate the taste and texture of meat, poultry, or seafood in their soup choices.
Freezer bags and cans continue to hold significant market shares due to their ease of storage
Canned soups have traditionally been a popular choice due to their long shelf life and ease of storage. However, the market is gradually shifting towards more convenient and sustainable packaging options like retort pouches and freezer bags. Canned soups still hold a significant market share, especially in regions with limited access to refrigeration facilities.
However, as per frozen soup market analysis, pouches are gaining significant market share in the market due to their extended shelf life, convenience, and compact storage. Polypropylene is the most used material for retort pouches in the frozen soup industry.
Freezer bags are another popular packaging option for frozen soups. They offer flexibility, easy storage, and are suitable for both commercial and household use. Freezer bags are made from durable plastic materials that can withstand freezing temperatures without compromising the quality of the soup.
Market players are strategically strengthening their foothold by increasing visibility, expanding product offerings, and developing innovative flavours and ingredients
Dr. McDougall's Right Foods was founded in 2002 and is headquartered in Woodland, Canada. The company offers a range of plant-based options, including instant soups, craft ramen, quinoa salads, and oatmeals, which are 100% vegan and non-GMO.
Campbell Soup Company is a food company that was founded in 1869 and is headquartered in New Jersey, United States. It is known for providing canned foods, beverages, baked goods, and snacks to consumers across the globe.
The Kraft Heinz Company was established in 2015 and has its headquarters in Illinois, United States. This multinational food company manufactures and provides high quality nutritious food and beverages globally.
Conagra Brands Inc. was founded in 1919 and has its headquarters located in Illinois, United States. A food industry company, it is known globally for providing food products such as cooking oil, hot cocoa, peanut butter, and frozen dinners, among others.
Other key players in the global frozen soup market include Phillips Foods, Inc., Blount Fine Foods, Tabatchnik Fine Foods, Inc., KETTLE CUISINE, LLC, Nestlé S.A., and Plenus Group, Inc. (Boston Chowda), among others.
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North America and Europe showcase a growing preference for frozen soups due to rising demand for ready-to-eat food
North America is anticipated to hold a large frozen soup market share owing to the rising demand for ready-to-eat and convenient meals. Launch of premium, healthy, and clean label soups has further enhanced the demand for frozen soups in the region. Busy lifestyle of the working individuals is another factor boosting the consumption of frozen soups in North America.
Europe emerges as the fastest-growing market for frozen soups as the demand for chilled soups for breakfast is on the rise in the region. In the Asia Pacific, notably China, the market for frozen soups is the largest globally, driven by the region's economic growth, changing consumer preferences, snacking culture, and demand for convenient, portable soup options.
REPORT FEATURES | DETAILS |
Base Year | 2023 |
Historical Period | 2018-2023 |
Forecast Period | 2024-2032 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Product |
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Breakup by Packaging |
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Breakup by Distribution Channel |
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Breakup by Region |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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The frozen soup market is expected to grow at a CAGR of 3% between 2024 and 2032.
The major drivers of the market include rising demand for ready-to-eat food products, technological developments, and growing knowledge about the health benefits of consuming soup.
Key trends aiding market expansion include the rising focus on health, busy lifestyle, and increasing availability of a variety of flavours of frozen soups.
Regions considered in the market are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
Based on product, the market is divided into vegetarian and non-vegetarian frozen soups.
The significant packaging segments for frozen soup are pouches, freezer bags, and cans, among others.
The various distribution channels for frozen soup are retail stores and online.
Key players in the market are Campbell Soup Company, The Kraft Heinz Company, Conagra Brands Inc., Phillips Foods, Inc., Blount Fine Foods, Tabatchnik Fine Foods, Inc., KETTLE CUISINE, LLC, Nestlé S.A., Plenus Group, Inc. (Boston Chowda), and Dr. McDougall’s Right Foods, among others.
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