Global French Fries Market Report and Forecast 2024-2032

Global French Fries Market Outlook

The global French fries market size reached a value of around USD 27.13 billion in 2023. The market is expected to grow at a CAGR of 6.30% between 2024 and 2032, reaching a value of around USD 47.04 billion by 2032.

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Key Trends in the Market

French fries are a common international snack food made from potatoes that are cut into strips then baked or fried. Typically served hot, French fries are prepared in a variety of shapes, including waffle, curly, and thin strips, and consumed with ketchup, mayonnaise, salsa, gravy, or other condiments. French fries largely contain carbohydrates and protein from potatoes in addition to lipids absorbed during the deep-frying process.

• Growing online food delivery services like UberEats, DoorDash, and Food Panda, among others are fuelling the French fries market expansion. These businesses have made it simple and convenient to buy food online, which is a major factor in the market's expansion.

• Expansion of fast-food restaurants are increasing the French fries market share around the world as they offer quick and affordable French fries which attract a large consumer base. A quick service restaurant's advantage is that it is a particular kind of eatery that offers fast food meals with minimal table service.

• Based on the French fries market trends analysis, advantages like being quick and simple to prepare and serve while preserving the same taste and quality are significant drivers of the growth of the global market for French fries.

• The growing population of young people are fuelling the market for French fries as they are a highly popular food item among them due to the taste, easy preparation, and wide availability.

Global French Fries Market Analysis

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Based on product, the market is bifurcated into frozen and regular. The market on the basis of end-use is segmented into food service and retail. On the basis of distribution channel, the market is segmented into supermarkets and hypermarkets, convenience stores, online, distributors, and direct purchase. The regional markets for French fries can be divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. 

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global French fries market, covering their competitive landscape and the latest developments like mergers, acquisitions, investments, and expansion plans. 

• Agristo N.V.

• Conagra Brands, Inc.

• Aviko B.V.

• Cavendish Farms

• J.R. Simplot Company

• Lamb Weston, Inc.

• Luxfries NV

• The Kraft Heinz Company

• McCain Foods Limited

• Alexia Foods.

• Others

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Market Share by Product

The frozen French fries category is projected to experience fast growth during the forecast period as they offer similar flavours to fresh French fries, while requiring significantly less time and effort. Rising investments by major players in the frozen French fries segment and availability of different flavour and shape variations are expected to support the further growth of the frozen French fries market. 

Many fast food outlets like McDonald's and KFC are also utilising frozen French fries for their preparations. Frozen French fries reduce the risk of differences in taste due to variations in potato oil, temperature, and moisture which can drastically affect the texture and flavour of fresh French fries, leading to inconsistent results. Accordingly, more fast food restaurants are using frozen French fries, influencing the French fries market price. 

Market Share by Region

North America is anticipated to account for a significant portion of the market in terms of value throughout the projected period due to the region's well established fast food sector. Demand for French fries in North America is being driven by an increase in fast food consumer preference as well as a rise in the number of consumers who prefer frozen foods that can be prepared easily. Additionally, the expansion of fast-food restaurants, increasing disposable income, expanding online shopping penetration, and the use of home delivery services are further supporting the expansion of the French fries industry in North America.

Competitive Landscape

Agristo N.V., founded in 1986, makes frozen and pre-fried French fries. Additionally, the company sells a variety of potato goods, such as mashed potatoes, shoestring and steakhouse fries, tiny roast potatoes, jacket and hot wedges, potato cubes, potato slices, pancakes, and croquettes. Agristo, which has its headquarters in Belgium, produces 80% of its goods under private labels.

Conagra Brands, Inc., a company based in Illinois in the United States and founded in 1919, manufactures and sells processed and packaged meals to institutions, restaurants, and retail customers. The company sells prepared foods such dinners, entrees, sauces, sides, and snacks as well as speciality potatoes, milled grain components, dried veggies and seasonings, and blends and flavours. 

McCain Foods Limited, with its headquarters in Canada, is committed to offering customers and consumers a wide range of products. The company sells a variety of items, including McCain French Fries and McCain Smiles, as well as regional specialties like McCain Aloo Tikki and authentic cheese appetisers like McCain Cheese & Jalapeno Nuggets and Potato Cheese Shotz. The company's products are used at leading fast food chains, hotels, restaurants, and catering businesses, as well as by consumers at home.

Other market players include Aviko B.V., Cavendish Farms, J.R. Simplot Company, Lamb Weston, Inc., Luxfries NV, The Kraft Heinz Company, and Alexia Foods., among others.

Key Highlights of the Report