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Eye Tracking Technology Market

Global Eye Tracking Technology Market Size, Trends, Analysis: By Component: Hardware, Software, Others; By Type: Eye Attached Tracking, Optical Tracking, Electrooculography; By Location Type: Remote, Mobile; By Application: Assistive Communication, Others; By End Use; Regional Analysis; Competitive Landscape; 2024-2032

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot
    6.1    Global
    6.2    Regional
7    Industry Opportunities and Challenges
8    Global Eye Tracking Technology Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Eye Tracking Technology Historical Market (2018-2023) 
    8.3    Global Eye Tracking Technology Market Forecast (2024-2032)
    8.4    Global Eye Tracking Technology Market by Component
        8.4.1    Hardware
            8.4.1.1    Market Share
            8.4.1.2    Historical Trend (2018-2023)
            8.4.1.3    Forecast Trend (2024-2032)
        8.4.2    Software
            8.4.2.1    Market Share
            8.4.2.2    Historical Trend (2018-2023)
            8.4.2.3    Forecast Trend (2024-2032)
        8.4.3    Others
    8.5    Global Eye Tracking Technology Market by Type
        8.5.1    Eye Attached Tracking
            8.5.1.1    Market Share
            8.5.1.2    Historical Trend (2018-2023)
            8.5.1.3    Forecast Trend (2024-2032)
        8.5.2    Optical Tracking
            8.5.2.1    Market Share
            8.5.2.2    Historical Trend (2018-2023)
            8.5.2.3    Forecast Trend (2024-2032)
        8.5.3    Electrooculography
            8.5.3.1    Market Share
            8.5.3.2    Historical Trend (2018-2023)
            8.5.3.3    Forecast Trend (2024-2032)
    8.6    Global Eye Tracking Technology Market by Location Type
        8.6.1    Remote
            8.6.1.1    Market Share
            8.6.1.2    Historical Trend (2018-2023)
            8.6.1.3    Forecast Trend (2024-2032)
        8.6.2    Mobile
            8.6.2.1    Market Share
            8.6.2.2    Historical Trend (2018-2023)
            8.6.2.3    Forecast Trend (2024-2032)
    8.7    Global Eye Tracking Technology Market by Application
        8.7.1    Assistive Communication
            8.7.1.1    Market Share
            8.7.1.2    Historical Trend (2018-2023)
            8.7.1.3    Forecast Trend (2024-2032)
        8.7.2    Consumer Behaviour Research
            8.7.2.1    Market Share
            8.7.2.2    Historical Trend (2018-2023)
            8.7.2.3    Forecast Trend (2024-2032)
        8.7.3    Usability Testing
            8.7.3.1    Market Share
            8.7.3.2    Historical Trend (2018-2023)
            8.7.3.3    Forecast Trend (2024-2032)
        8.7.4    Academic Research
            8.7.4.1    Market Share
            8.7.4.2    Historical Trend (2018-2023)
            8.7.4.3    Forecast Trend (2024-2032)
        8.7.5    Others
    8.8    Global Eye Tracking Technology Market by End Use
        8.8.1    Healthcare
            8.8.1.1    Market Share
            8.8.1.2    Historical Trend (2018-2023)
            8.8.1.3    Forecast Trend (2024-2032)
        8.8.2    Retail
            8.8.2.1    Market Share
            8.8.2.2    Historical Trend (2018-2023)
            8.8.2.3    Forecast Trend (2024-2032)
        8.8.3    Automotive
            8.8.3.1    Market Share
            8.8.3.2    Historical Trend (2018-2023)
            8.8.3.3    Forecast Trend (2024-2032)
        8.8.4    Military and Aerospace
            8.8.4.1    Market Share
            8.8.4.2    Historical Trend (2018-2023)
            8.8.4.3    Forecast Trend (2024-2032)
        8.8.5    IT and Telecommunication
            8.8.5.1    Market Share
            8.8.5.2    Historical Trend (2018-2023)
            8.8.5.3    Forecast Trend (2024-2032)
        8.8.6    Entertainment
            8.8.6.1    Market Share
            8.8.6.2    Historical Trend (2018-2023)
            8.8.6.3    Forecast Trend (2024-2032)
        8.8.7    Others
    8.9    Global Eye Tracking Technology Market by Region
        8.9.1    Market Share
            8.9.1.1    North America
            8.9.1.2    Europe
            8.9.1.3    Asia Pacific
            8.9.1.4    Latin America
            8.9.1.5    Middle East and Africa
9    Regional Analysis
    9.1    North America
        9.1.1    Historical Trend (2018-2023)
        9.1.2    Forecast Trend (2024-2032)
        9.1.3    Breakup by Country
            9.1.3.1    United States of America 
            9.1.3.2    Canada
    9.2    Europe
        9.2.1    Historical Trend (2018-2023)
        9.2.2    Forecast Trend (2024-2032)
        9.2.3    Breakup by Country
            9.2.3.1    United Kingdom
            9.2.3.2    Germany
            9.2.3.3    France
            9.2.3.4    Italy
            9.2.3.5    Others
    9.3    Asia Pacific
        9.3.1    Historical Trend (2018-2023)
        9.3.2    Forecast Trend (2024-2032)
        9.3.3    Breakup by Country
            9.3.3.1    China
            9.3.3.2    Japan
            9.3.3.3    India
            9.3.3.4    ASEAN
            9.3.3.5    Australia
            9.3.3.6    Others
    9.4    Latin America
        9.4.1    Historical Trend (2018-2023)
        9.4.2    Forecast Trend (2024-2032)
        9.4.3    Breakup by Country
            9.4.3.1    Brazil
            9.4.3.2    Argentina
            9.4.3.3    Mexico
            9.4.3.4    Others
    9.5    Middle East and Africa
        9.5.1    Historical Trend (2018-2023)
        9.5.2    Forecast Trend (2024-2032)
        9.5.3    Breakup by Country
            9.5.3.1    Saudi Arabia
            9.5.3.2    United Arab Emirates
            9.5.3.3    Nigeria
            9.5.3.4    South Africa
            9.5.3.5    Others
10    Market Dynamics
    10.1    SWOT Analysis
        10.1.1    Strengths
        10.1.2    Weaknesses
        10.1.3    Opportunities
        10.1.4    Threats
    10.2    Porter’s Five Forces Analysis
        10.2.1    Supplier’s Power
        10.2.2    Buyer’s Power
        10.2.3    Threat of New Entrants
        10.2.4    Degree of Rivalry
        10.2.5    Threat of Substitutes
    10.3    Key Indicators for Demand
    10.4    Key Indicators for Price
11    Competitive Landscape
    11.1    Market Structure
    11.2    Company Profiles
        11.2.1    Tobii AB   
            11.2.1.1    Company Overview
            11.2.1.2    Product Portfolio
            11.2.1.3    Demographic Reach and Achievements
            11.2.1.4    Certifications
        11.2.2    ERGONEERS GmbH
            11.2.2.1    Company Overview
            11.2.2.2    Product Portfolio
            11.2.2.3    Demographic Reach and Achievements
            11.2.2.4    Certifications
        11.2.3    EyeTech Digital Systems, Inc.  
            11.2.3.1    Company Overview
            11.2.3.2    Product Portfolio
            11.2.3.3    Demographic Reach and Achievements
            11.2.3.4    Certifications
        11.2.4    Mirametrix inc.
            11.2.4.1    Company Overview
            11.2.4.2    Product Portfolio
            11.2.4.3    Demographic Reach and Achievements
            11.2.4.4    Certifications
        11.2.5    iMotions A/S
            11.2.5.1    Company Overview
            11.2.5.2    Product Portfolio
            11.2.5.3    Demographic Reach and Achievements
            11.2.5.4    Certifications
        11.2.6    Smart Eye AB
            11.2.6.1    Company Overview
            11.2.6.2    Product Portfolio
            11.2.6.3    Demographic Reach and Achievements
            11.2.6.4    Certifications
        11.2.7    Others
12    Industry Events and Developments

 

List of Key Figures and Tables

1.    Global Eye Tracking Technology Market: Key Industry Highlights, 2018 and 2032
2.    Global Eye Tracking Technology Historical Market: Breakup by Component (USD Million), 2018-2023
3.    Global Eye Tracking Technology Market Forecast: Breakup by Component (USD Million), 2024-2032
4.    Global Eye Tracking Technology Historical Market: Breakup by Type (USD Million), 2018-2023
5.    Global Eye Tracking Technology Market Forecast: Breakup by Type (USD Million), 2024-2032
6.    Global Eye Tracking Technology Historical Market: Breakup by Location Type (USD Million), 2018-2023
7.    Global Eye Tracking Technology Market Forecast: Breakup by Location Type (USD Million), 2024-2032
8.    Global Eye Tracking Technology Historical Market: Breakup by Application (USD Million), 2018-2023
9.    Global Eye Tracking Technology Market Forecast: Breakup by Application (USD Million), 2024-2032
10.    Global Eye Tracking Technology Historical Market: Breakup by End Use (USD Million), 2018-2023
11.    Global Eye Tracking Technology Market Forecast: Breakup by End Use (USD Million), 2024-2032
12.    Global Eye Tracking Technology Historical Market: Breakup by Region (USD Million), 2018-2023
13.    Global Eye Tracking Technology Market Forecast: Breakup by Region (USD Million), 2024-2032
14.    North America Eye Tracking Technology Historical Market: Breakup by Country (USD Million), 2018-2023
15.    North America Eye Tracking Technology Market Forecast: Breakup by Country (USD Million), 2024-2032
16.    Europe Eye Tracking Technology Historical Market: Breakup by Country (USD Million), 2018-2023
17.    Europe Eye Tracking Technology Market Forecast: Breakup by Country (USD Million), 2024-2032
18.    Asia Pacific Eye Tracking Technology Historical Market: Breakup by Country (USD Million), 2018-2023
19.    Asia Pacific Eye Tracking Technology Market Forecast: Breakup by Country (USD Million), 2024-2032
20.    Latin America Eye Tracking Technology Historical Market: Breakup by Country (USD Million), 2018-2023
21.    Latin America Eye Tracking Technology Market Forecast: Breakup by Country (USD Million), 2024-2032
22.    Middle East and Africa Eye Tracking Technology Historical Market: Breakup by Country (USD Million), 2018-2023
23.    Middle East and Africa Eye Tracking Technology Market Forecast: Breakup by Country (USD Million), 2024-2032
24.    Global Eye Tracking Technology Market Structure

Key Questions Answered in the Report

The market is projected to grow at a CAGR of 26% between 2024 and 2032.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach about USD 5.60 billion by 2032.

The major market drivers include growing technological advancements, the rising demand for vision-capturing technology in commercial spaces, growing R&D activities by key players, and increasing investments in the defence and military sectors.

The key trends guiding the market development are the growing adoption of smart sensors, the rising demand for contactless biometrics, the increasing use of real-time data to analyse consumer behaviour, and the surging utilisation of smart sensors.

The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.

The major components of eye tracking technology include hardware and software, among others.

The significant eye tracking technology types available in the market are eye attached tracking, optical tracking, and electrooculography.

Remote and mobile are the major location types of the product in the market.

Assistive communication, consumer behaviour research, usability testing, and academic research, among others, are the significant applications of eye tracking technology.

The major end uses of the product include healthcare, retail, automotive, military and aerospace, IT and telecommunication, and entertainment, among others.

The major players in the market are Tobii AB, ERGONEERS GmbH, EyeTech Digital Systems, Inc., Mirametrix inc., iMotions A/S, and Smart Eye AB, among others.

Analyst Review

The global eye tracking technology market is being driven by the rapid advancements in technology and the increasing adoption of vision capturing technology in commercial spaces. Aided by the shift towards contactless biometrics and the rising demand for smart sensors, the market is expected to witness a further growth in the forecast period of 2024-2032, growing at a CAGR of 26%. The eye tracking technology market is projected to reach USD 5.60 billion by 2032.

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its components, the eye tracking technology industry can be segmented into hardware and software, among others. On the basis of type, the industry can be divided into eye attached tracking, optical tracking, and electrooculography. By location type, the industry has been bifurcated into remote and mobile. Based on application, the industry can be grouped into assistive communication, consumer behaviour research, usability testing, and academic research, among others. On the basis of end use, the industry is divided into healthcare, retail, automotive, military and aerospace, IT and telecommunication, and entertainment, among others. The major regional markets for eye tracking technology are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include Tobii AB, ERGONEERS GmbH, EyeTech Digital Systems, Inc., Mirametrix inc., iMotions A/S, and Smart Eye AB, among others.

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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