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Report Overview

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

Europe Sports Nutrition Market Size

The Europe sports nutrition market size reached USD 11.77 billion in 2023. The market is expected to grow at a CAGR of 6.60% between 2024 and 2032, reaching USD 21.09 billion by 2032.

Europe Sports Nutrition Market Outlook

  • According to the UK government, approximately 45 million individuals participated in men's domestic and international matches during the 2022 to 2023 season.
  • According to the World Bank, 14–65-year-olds constituted 63% of the Europe population in 2022.
  • As per the UK Government, the average household weekly expenditure on food and non-alcoholic drinks was GBP 62.2 in 2022.

Europe Sports Nutrition Market Growth

Growth In the Sports Nutrition Market in Europe is led by sports drinks since they have on-the-go mobility and replenish fluids, electrolytes, and carbohydrates.

Sports nutrition products are available in various forms, in order to improve the athlete’s performance and contribute to increased muscle mass and strength while allowing for a faster recovery period from exercise. These are forms like powders, pills, and liquids containing vitamins, minerals, and amino acids that enhance performance levels and accelerate the recovery of muscles. Certain products are customized to suit specific training needs or dietary plans offering targeted nutrition.

Growth in the sports nutrition market in Europe comes owing to product development and influencer marketing. As of November 2023, the famous sports drink brand ‘Gatorade’ reentered the sports drinks market in a bid to compete for market share with major players such as the Coca-Cola-owned ‘Powerade’.

Alternatively, sports drinks serve as replacements for taken up by physical activities which helps in reducing fluids, electrolytes as well as carbohydrates. Unlike sports foods and many forms of supplements, sports drinks are available in various forms, including ready-to-consume bottles, powders, and concentrates. These beverages offer adequate electrolytes and help prevent dehydration in the body during workouts while replenishing utilized energy.

Europe Sports Nutrition Market

Europe Sports Nutrition Market Segmentation

Europe Sports Nutrition Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

  • Sports Food
  • Sports Drinks
  • Sports Supplements
    • Protein Supplements
    • Vitamins
    • Minerals
    • Amino Acids
    • Others

Market Breakup by Distribution Channel

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Speciality Stores
  • Online
  • Others

Market Segmentation by Region

  • United Kingdom
  • Germany
  • Italy
  • France
  • Others

Europe Sports Nutrition Market Share

Growth in the sports nutrition market in Europe is due to the rapidly growing online distribution channels because they provide consumers with many choices and convenience at often competitive prices. Consumers can easily compare products, read reviews, and make well-informed purchases from the comfort of their homes.

Leading Companies in the Europe Sports Nutrition Market

Major players in the sports nutrition market are growing brand visibility through brand and product innovations coupled with targeted marketing campaigns and influencer partnerships. New product options including plant-based, vegan, and organic products appeal to individuals who prefer to indulge in sustainable options. Expansive distributor networks also improve availability.

  • Glanbia PLC
  • PepsiCo, Inc.
  • Mondelez International, Inc.
  • GNC Holdings LLC
  • The Coca-Cola Company
  • GSK plc
  • Iovate Health Sciences International Inc.
  • Herbalife Ltd.
  • BPI SPORTS LLC
  • BioTech USA Limited Liability Company
  • Others

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Distribution Channel
  • Region
Breakup by Type
  • Sports Food
  • Sports Drinks   
  • Sports Supplements
Breakup by Distribution Channel
  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Speciality Stores
  • Online
  • Others
Breakup by Region
  • United Kingdom
  • Germany
  • Italy
  • France
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Glanbia PLC
  • PepsiCo, Inc.
  • Mondelez International, Inc.
  • GNC Holdings LLC
  • The Coca-Cola Company
  • GSK plc
  • Iovate Health Sciences International Inc.
  • Herbalife Ltd.
  • BPI SPORTS LLC
  • BioTech USA Limited Liability Company
  • Others

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market was valued at USD 11.77 billion in 2023.

The market is projected to grow at a CAGR of 6.60% between 2024 and 2032.

The revenue generated from the sports nutrition market is expected to reach USD 21.09 billion in 2032.

Based on type, the market is divided into sports food, sports drinks, and sports supplements.

The sports nutrition market is categorised based on distribution channels, which include supermarkets and hypermarkets, convenience stores, speciality stores, and online sale channels, among others.

The key players in the sports nutrition market are Glanbia PLC, PepsiCo, Inc., Mondelez International, Inc., GNC Holdings LLC, The Coca-Cola Company, GSK plc, Iovate Health Sciences International Inc., Herbalife Ltd., BPI SPORTS LLC, and BioTech USA Limited Liability Company, among others.

Based on region, the market is broken down into the United Kingdom, Germany, France, Italy and others.

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63 Fiona Drive, Tamworth, NSW

+61-448-061-727

C130 Sector 2 Noida, Uttar Pradesh 201301

+91-858-608-1494

40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.

+63-287-899-028, +63-967-048-3306

6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London

+44-753-713-2163

193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City

+84-865-399-124