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Report Overview

The Europe power rental market value reached around USD 3.99 Billion in 2023 due to the increasing frequency of power outages and the ageing infrastructure of power grids. This necessitates reliable temporary power solutions, particularly in sectors like utilities and construction. The construction industry is witnessing a surge in demand for power rentals due to ongoing projects like the Hinkley Point C nuclear power plant, which requires consistent energy supply amidst fluctuating grid availability. Furthermore, the cost-effectiveness of renting over owning equipment allows companies to allocate resources more efficiently. As a result, the industry is expected to grow at a CAGR of 3.80% during the forecast period of 2024-2032 to attain a value of USD 5.58 Billion by 2032.

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

  • In 2021, industrial production in Europe rose by 8% compared to 2020, followed by a 5% increase in 2022. This upward trend in industrial activity has heightened the need for temporary power solutions, particularly in sectors such as construction and manufacturing, where uninterrupted power supply is crucial.
  • Frequent natural disasters and extreme climate conditions are also contributing to the rising demand for power rental services, as they lead to increased instances of power outages across the region. These outages necessitate the use of rental generators to ensure continuity in operations, especially during critical construction projects, leading to growth of power rental market in Europe.
  • The European construction sector, which contributes around 9% of the EU GDP, is a key driver of this market, as ongoing infrastructure projects require reliable power sources to meet tight deadlines and operational demands. The UK has emerged as the leading market for power rentals, with France and Germany closely following due to their robust industrial activities and infrastructure investments.

Compound Annual Growth Rate

Value in USD Billion

3.8%

2024-2032


Europe Power Rental Market Outlook

*this image is indicative*

Europe Power Rental Market Report Summary Description Value
Base Year USD Billion 2023
Historical Period USD Billion 2018-2023
Forecast Period USD Billion 2024-2032
Market Size 2023 USD Billion 3.99
Market Size 2032 USD Billion 5.58
CAGR 2018-2023 Percentage XX%
CAGR 2024-2032 Percentage 3.8%
CAGR 2024-2032 - Market by Country Germany 4.3%
CAGR 2024-2032 - Market by Application Peak Shaving 3.7%
CAGR 2024-2032 - Market by End Use Utilities 4.0%
Market Share by Country 2023 United Kingdom 19.4%

Europe Power Rental Market Growth

The Europe power rental market is driven by the need for temporary power sources during large commercial and infrastructural construction. Generators are a reliable source of power for several sectors, including oil and gas and mineral mining to run heavy equipment for drilling and digging. Rental power services are also demanded during outdoor events or as a backup power supply during long-term power outages. Another key reason for hiring rental power services is the difficulty in transporting heavy generators from the office to different project sites. As a result, companies often opt for rental units closer to their worksite.

The growth of the Europe power rental market is driven by various factors, such as the demand for continuous power during outages, rising construction projects, and the demand for power rentals based on clean energy sources. Some of the key trends are the cost-effectiveness of renting a generator, governmental focus on clean power sources, and frequent power supply cuts in the region. These factors are collectively influencing the market growth. Rising demand for cost-effective power and frequent power outages in Europe are creating several opportunities in the market.

Europe Power Rental Market

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Key Trends and Developments

Europe Power Rental Market Trends

The occurrence of frequent natural disasters and the prevalence of extreme climate conditions have been creating difficulties in electricity supply and consumption across Europe. This has created the demand for power rentals to ensure continuous power supply, propelling the Europe power rental market revenue.

For instance, in 2023, Europe was affected by wildfires in many regions such as Greece, Portugal, Spain, and Italy. As per the industry reports, the wildfire in Greece was the largest ever recorded in Europe with around 96,000 hectares affected by it. In Jun 2024, Germany, on the other hand, witnessed floods that caused significant damage to life and property. Moreover, in September 2024, Central and Eastern European regions were widely affected by floods due to Storm Boris. These calamities greatly boosted the demand for power rental supplies. 

Figure: Advantages of Rental Power Generators over Permanent Generators

Europe Power Rental Market

Europe Power Rental Market Restraints

The European Union's stringent emission standards and regulations can greatly affect the demand for power rentals. Green power rentals which are powered by renewable energy sources such as solar and wind often come at higher costs compared to the generators powered by traditional sources, hindering their adoption due to budget constraints. 

Fluctuating fuel prices can also negatively affect the power rental demand forecast. Many power rental companies depend on diesel generators but regular volatility in fuel prices can increase their cost. For instance, fuel prices increased in 2024 with the latest diesel price being 150.1 pence/litre. Furthermore, the retailers also increased their diesel margins more than for petrol in 2023, which meant paying 13 pence per litre more for diesel in the first five months of 2023.

Market Dynamics 

Rental power units allow companies to meet their temporary power needs cost-effectively. Instead of spending funds to pay for a permanent unit that would be sold with depreciation on project completion, companies opt to lease one for the short term. As per the Eurostat data, around 99% of the companies in the EU region are small and medium-sized, creating more demand for power rentals in SMEs. Rental power units also help companies overcome the challenges of transporting their permanent generators from the office location to the worksite, boosting the power rental demand. Companies often choose power rental companies located closer to the project site to save time and achieve a reliable power source.

In remote project areas with no direct connection to a traditional power source, rental generators provide construction, mining, or infrastructure power services without having to purchase the equipment outright. Further, as the demand for commodities increases, the need for a stable power source to conduct mining operations, is rising.

Europe Power Rental Market

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Europe Power Rental Industry Segmentation

“Europe Power Rental Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:

Based on fuel type, the market is divided into:

  • Diesel
  • Gas 
  • Alternative Fuels

On the basis on rating, the market is classified into:

  • Up to 50 kW
  • 51–500 kW
  • Above 501 kW

Based on application, the market is segregated into:

  • Peak Shaving
  • Standby Power
  • Base Load/Continuous Power

On the basis of end use, the market is divided into:

  • Utilities
  • Oil and Gas
  • Construction
  • Mining
  • Manufacturing
  • Shipping,
  • Data Centres
  • Events
  • Others

Based on country, the market is classified into:

  • United Kingdom
  • Germany
  • Italy
  • France
  • Others
CAGR 2024-2032 - Market by Country
Germany 4.3%
France 4.0%
United Kingdom XX%
Italy XX%
Others XX%

Europe Power Rental Market Share

Market Analysis by Fuel Type

According to the Europe power rental market analysis, diesel-based generator sets are utilised across various sectors. They offer a continuous power supply, whether it's for managing peak demand, serving as backup during emergencies, or meeting the energy requirements of industrial, commercial, and residential settings. Diesel’s low volatility rate makes it a safe option in mining fields. Diesel generators play a vital role in providing power supply in remote locations. In mining, over 70% of power for heavy machinery is through diesel generators, boosting the Europe power rental demand growth.

Residential standby generator installers favour natural gas, eliminating the burden of refuelling, as it's seamlessly delivered through utility lines when required. Gas generators offer advantages over other fuel-operated generators such as fuel storage duration, cost-effective usage, ease of use, and sustainability.

Key power rental companies like United Rentals, Boels, and Speedy have added solar-powered or hybrid generators to their product portfolio. Compared to traditional generators that are loud, create exhaust and require to be refuelled, solar generators are quiet, and clean and can operate independently without on-site supervision.

Market Analysis by Rating

Larger industries and offices require generators exceeding 100 kW due to their substantial power demands, capable of extended operation on a full tank. Further, generators for oil and gas operations typically have power ratings ranging from 501 to 2500 kW, ensuring they can provide prime-rated or continuous operating power as needed, and contribute to the growth of the Europe power rental industry.

Generators with lower power ratings are employed mostly in the residential and among SMEs with lower power requirements. Homes and small offices can operate on 1 kW to 10 kW generators. A 5-kW generator can power lights, fans, electric motors, and a refrigerator. Many households opt for reliable 50 kW generators as standby power sources, running on fuels like diesel, natural gas, or propane.

Market Analysis by Application

Peak shaving accounts for a large power rental market share in Europe and is expected to witness a CAGR of 3.7 in the forecast period as many companies in the region are offering rental generators for temporary power supply during high-demand periods. Businesses, such as those specialising in the manufacturing sector, can save a lot of operational costs by not relying on the grid for power supply during peak hours. Standby power applications are also gaining prominence in the market due to rising demand for backup power supply from data centres and hospitals which need continuous power supply. 

CAGR 2024-2032 - Market by Application
Peak Shaving 3.7%
Standby Power XX%
Base Load/Continuous Power XX%

Market Analysis by End Use

Power rental demand is growing in the utilities sector as it is expected to have a CAGR of 4.0%. Several countries, mainly in the Western European region, are dealing with ageing infrastructure which requires constant maintenance, During the maintenance period, utility providers depend on power rental services which can offer constant power supply, boosting the Europe power rental market opportunities.

CAGR 2024-2032 - Market by End Use
Utilities 4.0%
Construction 3.7%
Oil and Gas 3.4%
Mining XX%
Manufacturing XX%
Others XX%

The demand for power rentals in the construction sector is expected to have a CAGR of 3.7%. With the rising investment in residential and commercial buildings as well as transportation networks, the demand for power rentals, specifically if grid power is not available constantly in the region, is rising. For instance, the construction of the Hinkley Point C nuclear power plant began in 2016 and is expected to be completed by 2026, creating great demand for power rentals. 

Europe Power Rental Market

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Europe Power Rental Market Country Insights

United Kingdom Europe Power Rental Market Drivers

In 2023, the United Kingdom construction market was valued at approximately USD 386 billion, employing nearly 2.8 million individuals. According to the Europe power rental industry analysis, the most robust sector within the construction market is infrastructure. The government has pledged USD 127.4 billion for economic infrastructure support from 2022 to 2025, with roughly half of the infrastructure investment coming from public funds.

Germany Europe Power Rental Market Trends

In the German market, players such as MITTES Engineering GmbH, Krauter, and The Power Company offer a diverse range of power rental products. These products are deployed by various end-use sectors, such as mining, residential sector, and utilities, increasing the Europe power rental industry revenue.

France Europe Power Rental Market Analysis

France witnessed an increase in non-residential construction activity by 6.6% at constant prices in 2022. The country observed 468 thousand permits for residential construction in 2021. The country hosts various international events, such as fashion shows, conferences, and cultural festivals, which require temporary power solutions. Some of the key players in France for power rental and temporary power solutions include Atlas Copco, Delta Service Location, Atawa, and Gearbooker, amongst others.

Competitive Landscape

The market is highly competitive due to its moderately fragmented structure. It is characterised by numerous global and regional players providing rental services within the region. Power rental companies in Europe power rental market are investing in eco-friendly technologies to comply with stringent European Union emissions regulations. The companies are readily developing hybrid solutions that combine diesel generators with renewable energy sources like solar power to reduce carbon emissions as these green solutions help them cater to the growing demand for sustainable energy rentals.

Aggreko Ltd

Founded in 1962 and based in Scotland, United Kingdom, the company is mainly known for its mobile modular power, energy and temperature control services.

Caterpillar Inc.

Founded in 1925 and based in Texas, United States, the company is known for its Power generation rentals inclu...

Atlas Copco AB

Founded in 1873 and based in Stockholm, Sweden, the company in Europe power rental market is known for its ren...

Boels Topholding B.V.

Founded in 1977 and based in Limburg, The Netherlands, the company is known for its Rental solutions such as p...

*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*

Other key players in the Europe power rental market include Zwart Techniek B.V. and LOXAM Group, among others.

Innovative Europe Power Rental Startups

There are many startups working on product innovation like Power Equipment (EST) Digital Monitoring, and Remote Management Systems. With this technology, users can improve fuel efficiency, track real-time performance, and minimise operational costs resulting in efficient rental power solutions. As per the Europe power rental market dynamics and trends, other companies are offering reliable temporary power supply to the construction; events and utility sectors, namely peak shaving and continuous power requirements combined with emergency standby power.

Tesvolt

Based out of Germany, this startup focuses on manufacturing energy storage systems specifically targeted at industrial and commercial use cases. The move is in line with the increasing requirement for sustainable power solutions across Europe, responding to the need for grid-balancing and renewable energy integration by offering a series of power rental services that are underpinned by energy storage.

Instagrid

Based in Germany, this start-up in Europe power rental market specialises in portable battery-driven generators intended to take over conventional diesel devices. These are designed to lower emissions and clean power systems for the construction, events, and mobile workspace markets. Instagrids´s products offer this flexibility without compromising portability or zero-emission energy, making them sustainable alternatives to standard diesels.

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Europe Power Rental Market Report Snapshots

Europe Power Rental Market Size

Europe Power Rental Market Trends

Europe Power Rental Market Regional Analysis

Europe Power Rental Companies

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

In 2023, the market reached an approximate value of USD 3.99 Billion.

The market is assessed to grow at a CAGR of 3.80% between 2024 and 2032.

The market is estimated to witness healthy growth in the forecast period of 2024-2032 to reach a value of around USD 5.58 Billion by 2032.

Power rental refers to the renting of generators. These generators may operate on diesel or natural gas.

Power rental companies take charge of the maintenance and repair of generators throughout the rental period. As a result, consumers do not have any maintenance hassles and experience a low risk of downtime.

The major drivers of the market include the expanding infrastructural sector, frequent power cuts, and the cost-effectiveness of power rentals.

Key trends aiding the market expansion include the development of power rentals that work on clean energy sources, rising mining operations, the need for temporary power in construction projects and an ageing power generation infrastructure leading to frequent power supply cuts.

The major rating segments in the market are up to 50 kW, 51–500 kW, and above 500 kW.

The significant application segments of the product are peak shaving, standby power, and base load/continuous power, among others.

The major countries for power rental in Europe include the United Kingdom, France, Germany, and Italy, among others.

The leading players in the market are Aggreko Ltd., Caterpillar Inc., Atlas Copco AB, Boels Topholding B.V., Zwart Techniek B.V., and LOXAM Group, among others.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Fuel Type
  • Rating
  • Application
  • End Use
  • Region
Breakup by Fuel Type
  • Diesel
  • Gas
  • Alternative Fuels
Breakup by Rating
  • Up to 50 kW
  • 51–500 kW
  • Above 501 kW
Breakup by Application
  • Peak Shaving
  • Standby Power
  • Base Load/Continuous Power   
Breakup by End Use
  • Utilities 
  • Oil and Gas
  • Construction   
  • Mining
  • Manufacturing   
  • Shipping   
  • Data Centres
  • Events
  • Others
Breakup by Region
  • United Kingdom
  • Germany
  • Italy
  • France
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Aggreko Ltd.
  • Caterpillar Inc.
  • Atlas Copco AB
  • Boels Topholding B.V.
  • Zwart Techniek B.V.
  • LOXAM Group
  • Others
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Delivery Format Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

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