Europe Fresh Food Packaging Market Report and Forecast 2024-2032

Europe Fresh Food Packaging Market Outlook

The Europe fresh food packaging market size reached approximately USD 11.21 billion in 2023. The market is further projected to grow at a CAGR of 2.6% between 2024 and 2032, reaching a value of USD 14.19 billion by 2032.

Key Trends in the Market

Fresh food packaging refers to the type of packaging materials that are used for transporting, storing, and packing fresh foods including poultry and meat, vegetables and fruits, dairy products, and seafood, among others. These packaging comprise of bubble wraps, sachets, trays, and pouches.

• Increasing consumption of fresh foods owing to rising awareness about the various advantages associated with their consumption and increasing health consciousness is bolstering the Europe fresh food packaging market growth. The increasing prevalence of various chronic diseases is further propelling the requirement for fresh foods, propelling the product demand.

• Growing adoption of lightweight and sustainable packaging solutions for reducing transportation costs and due to rising environmental awareness is providing lucrative growth opportunities to the market.

• Rising efforts by the government to reduce packaging wastes and increasing restriction by various regulatory bodies are boosting the utilisation of sustainably sourced packaging materials. The demand for packaging materials that can be reused is also increasing exponentially.

Europe Fresh Food Packaging Market Analysis

On the basis of food type, the market is divided into poultry and meat products, dairy products, vegetables and fruits, and seafood, among others. Based on packaging type, the market is bifurcated into rigid and flexible.

On the basis of material, the market is classified into plastic, metal, glass, and paper and paperboard, among others. Based on country, the Europe fresh food packaging market segmentation includes Germany, United Kingdom, France, and Italy, among others.

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

• Mondi Plc 

• Amcor PLC

• Stora Enso Oyj 

• International Paper Company 

• DS Smith Plc 

• Tetra Laval Group 

• Smurfit Kappa Group Plc 

• Schur International 

• UPM-Kymmene Corp.  

• FFP Packaging Ltd. 

• Others

Market Share by Packaging Type

Rigid packaging is anticipated to account for a significant Europe fresh food packaging market share over the forecast period. This growth can be attributed to the ability of the rigid packaging solutions to provide strong support to the packaged goods with the help of barrier walls and rigid bases. Rigid packaging solutions also ensure that the products are delivered from one place to another with ease while ensuring the safety of the contained product.

Market Share by Material

Paper and paperboards are anticipated to witness significant growth over the coming years owing to increasing awareness about the advantages of using sustainable packaging options and increasing environmental consciousness. The expansion of the e-commerce sector and growing popularity of ordering food products online is bolstering the Europe fresh food packaging market demand and the utilisation of papers and paperboards. These packaging solutions are also preferred by various manufacturers owing to their easy to handle and practical nature.

Competitive Landscape

Mondi Plc headquartered in Weybridge, United Kingdom, is a containers and packaging manufacturing company that is known for developing effective industrial and consumer packaging solutions. The company was founded in 1967.

Amcor PLC is one of the leading packaging companies that is known for producing rigid containers, caps and closures, flexible packaging, and speciality cartons for food and beverage and pharmaceutical sectors, among others. The company was founded in 1896 and is headquartered in Victoria, Australia.

Stora Enso Oyj, headquartered in Helsinki, Finland, is involved in the development and production of fiber based and low carbon packaging products for various sectors. The company also provides renewable solutions for paper and wood construction industries.

Other Europe fresh food packaging market key players include International Paper Company, DS Smith Plc, Tetra Laval Group, Smurfit Kappa Group Plc, Schur International, UPM-Kymmene Corp., and FFP Packaging Ltd., among others.

Key Highlights of the Report