Europe Cigarette Market Report and Forecast 2024-2032

Europe Cigarette Market Outlook

The Europe cigarette market attained a value of nearly USD 127.45 billion in 2023. The market is further estimated to grow in the forecast period of 2024-2032 at a CAGR of 2.8% to reach a valuation of about USD 163.37 billion by 2032.

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Germany to Augment a Substantial Market Share of Cigarettes in Europe

The cigarette market in Germany is expected to witness robust growth across Europe during the forecast period. The growth is on account of the increasing consumption of tobacco or tobacco products in the country like cigarettes for pleasure, stress relief, or in social situations.

The easy availability of cigarettes in various sizes, shapes, flavours, and colours is attracting more consumers, especially the new generation, is expected to influence the market demand for cigarettes positively. Rapid modernisation and growing urbanisation in the country along with the ongoing trend of dining out and night lounges, are likely to fuel the Europe cigarette market demand over the coming years.

Market Segmentation

A cigarette is a wrapped roll of paper with delicately cut tobacco used for smoking. The central components of cigarettes are typically, tobacco, selected chemical additives, paper wrapping, and a filter. One end is ignited and smoked, with the smoke generally inhaled into the lungs.

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By product type, the market is divided into:

• Light

• Mild

• Others

Based on age group, the market is segmented into:

• 15-24 years

• 25-44 years

• 45-64 years

• 65 years and above

On the basis of distribution channel, the Europe cigarette market is categorised into:

• Tobacco Shop

• Supermarket and Hypermarket

• Convenience Stores

• Online Store

• Others

By country, the European market is divided into:

• United Kingdom

• Germany

• France

• Italy

• Others

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Rapid Growth in the Online Segment to Bolster the Market Growth of Cigarettes in Europe

Based on the distribution channel, the online segment is expected to register significant growth in the cigarette market. Especially after the COVID-19 pandemic, various e-commerce stores are providing a huge opportunity for manufacturers to sell their products by incorporating social distancing and least physical interaction between people.

Factors like easy returns, several discounts, a wide range of products, convenient purchases, and customer reviews are expected to attract more consumers to eCommerce distribution channels. The advantages of online purchasing are likely to boost the online segment growth in the Europe cigarette market over the coming years.

The growing young population and increasing production of tobacco along with growing market strategies of market players and their increasing focus on product development are anticipated to bolster the market growth of cigarettes in Europe.

Key Players in the Europe Market for Cigarettes

The report presents a detailed analysis of the following key players in the Europe cigarette market, looking into their capacity, market shares, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:

• Philip Morris International Inc.

• JT International SA

• British American Tobacco p.l.c.

• Imperial Brands PLC

• Bulgartabac-Holding AD

• Continental Tobacco Corporation 

• Others

The comprehensive report looks into the macro and micro aspects of the market. The EMR report gives in-depth insights into the market by providing a SWOT analysis as well as an analysis of Porter’s Five Forces model.

Key Highlights of the Report

Europe Cigarette Market Report Snapshots

Europe Cigarette Market Size

Europe Cigarette Market Share

Europe Cigarette Market Growth

Europe Cigarette Companies