The Europe bathtub market size reached around USD 4.08 Billion in 2024. The market is projected to grow at a CAGR of 4.60% between 2025 and 2034 to reach nearly USD 6.40 Billion by 2034.
Base Year
Historical Year
Forecast Year
| Europe Bathtub Market Report Summary | Description | Value |
| Base Year | USD Billion | 2023 |
| Historical Period | USD Billion | 2018-2024 |
| Forecast Period | USD Billion | 2025-2034 |
| Market Size 2024 | USD Billion | 3.90 |
| Market Size 2034 | USD Billion | 5.85 |
| CAGR 2018-2024 | Percentage | XX% |
| CAGR 2025-2034 | Percentage | 4.6% |
| CAGR 2025-2034 - Market by Country | Germany | 5.1% |
| CAGR 2025-2034 - Market by Country | United Kingdom | 4.9% |
| CAGR 2025-2034 - Market by Type | Freestanding Bathtubs | 5.3% |
| CAGR 2025-2034 - Market by End Use | Residential | 5.2% |
| 2024 Market Share by Country | United Kingdom | 15.3% |
Ultra-luxury hotels across Europe are expected to step up their expansion plans, which can drive the demand for luxury bathtubs. By 2028, the existing inventory of hotels in Europe is expected to increase by nearly 49.3%, leading to the development of 4,000 new luxurious hotel rooms. Before 2020, the average industrial growth rate was 2.6%. However, this is expected to increase to over 6% by 2028, driven by increasing footfall of international tourists to view exotic destinations in Spain, the UK, and France. Moreover, the Mandarin Oriental is expected to establish a chain of nine new hotels across the continent, to add to its pre-existing stock of 13 hotels. This is expected to spur the Europe bathtub market revenue.
Furthermore, modern/traditional themed bathrooms are expected to incorporate satin black or matte black on bathtub exteriors to enhance their aesthetic appeal. Light grey and neutral white finishes on bathtub exteriors which accentuate their form are also becoming popular. Oval and rectangular bathtubs with a minimalistic appearance and clean lines have also gained traction. As per Europe bathtub market analysis, the shift towards sustainability has also emerged as a key theme among bathtubs, with manufacturers choosing natural materials like wood (cedar, mahogany, and teak). This has significantly enhanced user comfort and is expected to contribute to the market growth over the forecast period.
Value in USD Billion
2025-2034
Europe Bathtub Market Outlook
*this image is indicative*
Reviving demand for freestanding bathtubs, integration of voice activated controls in bathtubs, and increasing popularity of premium home wellness products are factors expected to positively shape the Europe bathtub market outlook.
Freestanding bathtubs went obsolete due to their heavy assortments of pipes and fittings. However, modern freestanding bathtubs are a minimalist addition to space conscious bathroom spaces, enhancing bathroom aesthetics. Thus, the increasing demand for freestanding bathtubs is fuelling the Europe bathtub market growth.
Ofuros are Japanese soaking tubs which provide a relaxing bathing experience to users. The traditional Ofuros made from hinoki cypress wood are highly scented, while modern acrylic versions are well-suited for ideally contemplation.
The integration of voice assistance technology into bathtubs has substantially elevated the bathing experience for people. It has enabled people to access information, receive updates, and control smart devices while performing their daily routine. Voice activated controls has thus, emerged as a valuable feature of smart bathrooms, thereby driving Europe bathtub market value.
The increasing demand for luxurious home wellness products has prompted market players to introduce compact ice baths for an elevated self-care experience, leading to development of the market.
The soaring appeal for ice baths can be attributed to the increasing consumer awareness regarding its health benefits. Ice baths can substantially reduce swelling in muscle tissues and hence, expedite the recovery process. It can also boost mental resilience and enhance overall mood levels.
Moreover, sleek ice baths made from high end materials and featuring contemporary designs are expected to gain increasing traction in the Europe bathtub market. The integration of precision temperature control features, UV-powered filtration systems, and ergo-dynamic body positioning is expected to enhance user experience of ice baths. In addition, the integration of LED lights and guided breathwork exercises into ice tubs is expected to drive the market expansion.
The EMR’s report titled “Europe Bathtub Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:
Breakup by Type
Breakup by Material
Breakup by Shape
Breakup by End Use
Breakup by Country
| CAGR 2025-2034 - Market by | Country |
| Germany | 5.1% |
| United Kingdom | 4.9% |
| France | XX% |
| Italy | XX% |
| Others | XX% |
Based on country, the market is segmented into Germany, the United Kingdom, France, and Italy, among others. The United Kingdom is projected to dominate the market, currently representing 15% of the overall market share. Over the forecast period, Germany is expected to grow at a CAGR of 5.1% because of growing consumer focus on practicing self-care and maintaining high levels of hygiene in the country.
The increasing focus on exploring individual self-care solutions is expected to increase the demand for innovative bathtubs among European consumers. This is prompting major players to develop technologically advanced wellness solutions and gain a larger Europe bathtub market share.
Kohler Co. was formed in 1873 and is based in Wisconsin, United States. It is primarily engaged in the production plumbing products, and other smart home and wellness solutions, such as furniture, engines, and generators, among others.
TOTO LTD was founded in May 1917 and is headquartered in Kitakyushu, Japan. It is engaged in the pro...
Villeroy & Boch AG was founded in 1748 and is headquartered in the municipality of Mettlach, Germany...
Roca Sanitario S.A.U was formed in 1917 and is based in Barcelona, Spain. It is a family-owned compa...
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other key player included in the Europe bathtub market report are Geberit AG, LAUFEN Bathrooms AG, Duravit AG, Porcelanosa Group, Jacuzzi Inc., and Novellini Spa, among others.
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
Get in touch with us for a customized solution tailored to your unique requirements and save upto 35%!
In 2024, the market reached an approximate value of USD 4.08 Billion.
The market is projected to grow at a CAGR of 4.60% between 2025 and 2034.
The market is estimated to witness healthy growth in the forecast period of 2025-2034 to reach a value of around USD 6.40 Billion by 2034.
Key trends aiding the market expansion are reviving demand for freestanding bathtubs, integration of voice activated controls in bathtubs, and increasing popularity of premium home wellness products.
The different types of bathtubs in the market are freestanding bathtubs, alcove bathtubs, drop-in bathtubs, and corner bathtubs.
The different materials used for manufacturing bathtubs include acrylic, fiberglass, porcelain, and cast iron, among others.
The key market players are Kohler Co., TOTO LTD., Geberit AG, LAUFEN Bathrooms AG, Duravit AG, Porcelanosa Group, Jacuzzi Inc., Villeroy & Boch AG, Roca Sanitario S.A.U., and Novellini Spa, among others.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2024 |
| Historical Period | 2018-2024 |
| Forecast Period | 2025-2034 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Type |
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| Breakup by Material |
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| Breakup by Shape |
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| Breakup by End Use |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61-448-061-727
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-858-608-1494
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63-287-899-028, +63-967-048-3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84-865-399-124
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