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Report Overview
2023
Base Year
2018-2023
Historical Year
2024-2032
Forecast Year
Digital Experience Platform Market Competitive Landscape
The key players in the digital experience platform market have been coming up with new product launches, innovative technologies, improved user interfaces, and integrated AI-driven characteristics, to focus on personalized customer experiences and thus live up to the changing needs.
Adobe Inc. is headquartered in San Jose, California, and was founded in December 1982. It has an end-to-end product suite under Adobe Experience Cloud with Adobe Experience Manager, Adobe Analytics, Adobe Campaign, and Adobe Target for enhancing digital customer experiences.
Oracle Corporation, established in 1977, and headquartered in Austin, has offerings in Oracle CX Cloud, comprising products such as Oracle Content and Experience Cloud, Oracle Marketing Cloud, and Oracle Service Cloud in the area of customer experience management.
International Business Machines Corporation (IBM) is based in Armonk, New York. Established on June 16, 1911, it helps its clients in integrated digital experience through a product portfolio called IBM Watson Marketing and IBM ExperienceOne.
Other key players considered in the global digital experience platform market report are SAP SE, Microsoft Corporation, and Salesforce.com, Inc., among others.
Digital Experience Platform Market Report Snapshots
Digital Experience Platform Market Size
Digital Experience Platform Market Growth
Digital Experience Platform Market Trends
Digital Experience Platform Market Share
Digital Experience Platform Companies
Digital Experience Platform Market Regional Analysis
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
In 2023, the global digital experience platform market attained a value of nearly USD 10.51 billion.
The market is projected to grow at a CAGR of 11.5% between 2024 and 2032.
The market is estimated to witness healthy growth in the forecast period of 2024-2032 to reach about USD 28.12 billion by 2032.
The major market drivers include growing technological innovations, the rising demand for digital experience platforms in developing regions, the increase in the number of internet and smartphone users, and surging volume of data generation.
The key trends guiding the growth of the market include technological advancements, the growing use of data analytics, the increasing integration of AI, and a growing shift towards cloud computing.
The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
Platforms and services are the different components of digital experience platform in the market.
On-premises and cloud are the major deployment types of digital experience platform in the market.
The significant applications in the market include IT and telecom, BFSI, retail, healthcare, manufacturing, travel and hospitality, media and entertainment, and public sector, among others.
The major players in the market are Adobe Inc., Oracle Corporation, International Business Machines Corporation, SAP SE, and Microsoft Corporation, Salesforce.com, Inc., among others.
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