Global Digital Education Market Report and Forecast 2024-2032

Global Digital Education Market Outlook

The global digital education market size reached approximately USD 19.68 billion in 2023. The market is assessed to grow at a CAGR of 15.2% between 2024 and 2032 to attain a value of around USD 70.46 billion by 2032.

Key Trends in the Market

Digital education, variously known as technology-enhanced learning, refers to the use of digital tools and technologies for use in learning and teaching. Some resources and technologies widely used in digital learning are multimedia resources, social media, and educational software, among others.

• The digital education market growth can be attributed to the growing trend of personalised learning. Digital education platforms enable students to customise various learning elements, set their goals, and provide tailored feedback to improve their learning outcomes.

• One of the key digital education market trends includes the introduction of favourable government initiatives aimed at improving the accessibility to quality education. Digital education narrows the gap between rural and urban learners and empowers vulnerable students and learners living in remote areas to access high-quality educational resources and services.

• The growing integration of innovative technologies such as artificial intelligence (AI), big data, virtual reality (VR), augmented reality (AR), and the Internet of things (IoT) in learning is anticipated to aid the digital education market demand in the forecast period. AR and VR enable students to actively participate and delve into the subject matter while enhancing the immersive experiences of users.

Moreover, AI is integrated into digital education tools to enable personalised learning experiences, create educational content such as quizzes, videos, and interactive content, provide feedback, and predict student performance.

Digital Education Market Analysis

Based on learning type, the digital education market segmentation includes self-paced and instructor-led. On the basis of course type, the market can be divided into science and technology and business management, among others.

By end use, the market bifurcations include academic institutions and individuals and enterprises. The major regional markets for digital education include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global digital education market, covering their competitive landscape and latest developments like mergers, acquisitions, investments and expansion plans.

• Microsoft Corporation 

• Khan Academy, Inc.  

• Coursera Inc. 

• 2U, Inc. 

• Udemy, Inc. 

• Brain4ce Education Solutions Private Limited (EDUREKA) 

• Capernaum Limited (Alison) 

• Udacity, Inc.  

• Pluralsight LLC  

• XuetangX 

• Others

Digital Education Market Share by Learning Type

As per the digital education market analysis, the popularity of self-paced learning is significantly increasing as it offers enhanced flexibility and supports learners to learn at their own pace. Self-paced learning courses are more affordable than their instructor-led counterparts, boosting their appeal among organisations.

Meanwhile, instructor-led digital learning courses are expected to be in high demand in the forecast period due to their detailed learning materials, practicality, human engagement, and availability of supplementary learning materials.

Digital Education Market Share by Region

North America represents a significant portion of the digital education market share due to the growing accessibility to high-speed internet in the region. The increasing number of digital education start-ups and growing investments in education technology are also aiding the regional market growth.

In addition to this, the Asia Pacific is expected to witness a healthy growth in the forecast period due to rising accessibility to digital devices and the surging number of student population. Governments in the region are also investing in digital education tools to enhance the skills of the young population and reduce educational barriers related to the vulnerable population.

Competitive Landscape

Khan Academy, Inc., founded in 2008, is an educational organisation that offers personalised learning dashboards, instructional videos, and practice exams to support students in learning at their own pace. The organisation focuses on skill mastery to aid learners in establishing strong basic foundations. Headquartered in California, the United States, the company aims to offer quality and free education to everyone.

Capernaum Limited (Alison) is one of the largest free online empowerment platforms that was founded in 2007. It is headquartered in Loughrea, Ireland, and has supported over 30 million learners and more than 6 million graduates across 195 countries. It also helps organisations to power their workforce through a Free Learning Management System, which is easy to set up and use.

Coursera Inc. is a leading online learning platform that boasts nearly 129 million registered users. Since its establishment in 2012, the company has partnered with more than 300 industry partners and universities to offer diverse content and credentials like specialisations, bachelor's and master’s degrees, and courses, among others.

Other digital education market players include Microsoft Corporation, 2U, Inc., Udemy, Inc., Brain4ce Education Solutions Private Limited (EDUREKA), Udacity, Inc., Pluralsight LLC, and XuetangX, among others.

Key Highlights of the Report