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The global cosmetic dentistry market value in 2023 was USD 21.21 billion, driven by the increasing importance of dental aesthetics across the globe. The market is anticipated to grow at a CAGR of 6.20% during the forecast period of 2024-2032 to achieve a value of USD 36.44 billion by 2032.
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Cosmetic dentistry involves any dental work focused on improving the appearance of teeth, or gums. It helps in enhancing dental aesthetics such as teeth color, position, shape, and size. The growth in disposable incomes and willingness to improve the appearance of teeth has led to the successful penetration of cosmetic dental products in the market. Moreover, the positive response to cosmetic dental solutions and the growing inclination to have perfect smiles among people have increased the cosmetic dentistry market demand. A teeth treatment survey found that 1 in 10 young people aged 25 to 34, spend around EUR 25,000 on cosmetic dental procedures. Teeth whitening was the most common procedure among young adults, with approximately 24% opting for professional help.
The landscape of cosmetic dentistry has evolved over time, with technological advancements such as 3D (three-dimensional) printing and integration of artificial intelligence and robotics, anticipated to meet the growing market demand. The rise in the geriatric population, which suffers from various oral ailments, is poised to increase the need for effective cosmetic dental solutions. Dental technology companies are increasingly making investments in the development of innovative dental products, which will boost the cosmetic dentistry market share in the forecast period.
Emerging Advancements in Cosmetic Dentistry
The growing research on dental implant designs, materials, and techniques has facilitated significant advancements in cosmetic dentistry procedures. In November 2023 , a team of researchers at the UCLA School of Dentistry developed a breakthrough dental implant technology that can facilitate osseointegration (bone ingrowth into a metal implant) and reduce complications like peri-implantitis (gum disease around implants). They employed a method using ultraviolet (UV) light to remove hydrocarbons from titanium implant surfaces. UV treatment of implants, optimized to 1 minute by the team, exhibited 100% bone integration, faster healing, and reduced bacterial susceptibility by 60%.
Launch of New Products Boost Cosmetic Dentistry Market Growth
To meet the rising demand for cosmetic dental solutions, key players in the market are releasing minimally invasive and innovative products, which has fueled market growth. In August 2023 , a United States-based manufacturer of micro-precision 3D printers, Boston Micro Fabrication (BMF) announced their plan to launch of UltraThineer, boasted as the world’s thinnest dental veneer by the company. Developed in collaboration with Peking University (Beijing, China), the novel 3D printed veneers employ projection micro stereolithography (PµSL) to manufacture veneers 3 times thinner than the conventional ones. The product, featuring advanced material, also requires less preparation by dental professionals. The ultra-thin veneers will be released in the United States market by the spring of 2024 after receiving the United States Food and Drug Administration (FDA) approval.
Rise in Strategic Partnerships to Meet Cosmetic Dentistry Market Demand
The rise in strategic partnerships among prominent healthcare companies, aimed at scaling up and improving their dental services is one of the significant market trends. In April 2023 , Frontier Dental Lab Group Partners (a multi-site dental laboratory in the United States) entered a partnership with Friendship Dental Laboratories (a full-service dental laboratory headquartered in Maryland) after making a major investment. With this collaboration, the companies aim to share resources and expertise to expand their market presence in the cosmetic dentistry sector.
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Market Breakup by Product
Market Breakup by Age Group
Market Breakup by End User
Market Breakup by Region
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In North America, the cosmetic dentistry market is witnessing notable growth, driven by the rising prevalence of improving facial aesthetics and demand for minimally invasive dental products. Moreover, the dominance of the regional market is a result of the rising adoption of technologically advanced dental solutions, an increase in disposable income, and increased awareness among people.
Europe holds a significant cosmetic dentistry market share which can be attributed to the presence of major key players and availability of advanced dental offerings in the market. In November 2023 , an investment worth EUR 1 million supported the establishment of a new cosmetic dental practice, Epic Dental in Northern Ireland. Known for its customized dental treatments, the clinic has become the largest provider of invisalign aligners in Northern Ireland and the sole provider of NiTime Clear Aligners system in the region. The opening of the clinic is expected to address the growing demand for dental cosmetic treatments in the region.
In October 2023 , Emirati state-owned Mubadala Investment Company, in collaboration with private equity firms MBK Partners (South Korea) and Unison Capital (Japan), made a major investment in Osstem Implant, a leading dental implant material manufacturer based in South Korea. The investment has been made in response to the increasing cases of dental disorders worldwide and the growing demand for cosmetic dentistry among patients. With this transaction, the company, which has already established itself in 30 international markets, will be able to expand its presence in the dental solutions sector further.
The key features of the cosmetic dentistry market report include patent analysis, grants analysis, funding and investment analysis, partnerships, and collaborations analysis by the leading key players. The major companies in the market are as follows:
Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
REPORT FEATURES | DETAILS |
Base Year | 2023 |
Historical Period | 2017-2023 |
Forecast Period | 2024-2032 |
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Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Age Group |
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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The market attained a value of USD 21.21 billion in 2023 driven by the rapid advancements in dental technology across the globe.
The market is anticipated to grow at a CAGR of 6.20% during the forecast period of 2024-2032, likely to reach a market value of USD 36.44 billion by 2032.
The increasing prevalence of dental disorders, emphasis on improving facial features and increasing disposable incomes are fuelling the demand for cosmetic dentistry.
The launch of innovative dental products to provide advanced solutions to patients is a major market trend. In August 2023 , Boston Micro Fabrication (BMF) announced its plan to launch of UltraThineer, boasted as the world’s thinnest dental veneer. Developed in collaboration with Peking University (Beijing, China), the novel 3D printed veneers employ projection micro stereolithography (PµSL) to manufacture veneers 3 times thinner than the conventional ones.
Based on the product, the market is segmented into dental systems & equipment, dental implants, dental bridges, dental veneers, dental crowns, orthodontic braces, and dental handpieces, among other products.
Based on the age group, the market is segmented into children and adults.
Major end users of cosmetic dentistry include dental hospitals, clinics, and dental laboratories, among others.
The major regional markets include North America, Europe, Asia Pacific, Latin America, Middle East, and Africa.
Key players involved in the market are Henry Schein, Inc., Dentsply Sirona, Envista Holdings Corporation, Align Technology, Inc., Institut Straumann AG, Kuraray America, Inc., PLANMECA OY, Roland DGA Corporation, BIOLASE, Inc., Midmark Corporation, 3Shape A/S, Ivoclar Vivadent, THE YOSHIDA DENTAL MFG. CO., LTD., Takara Belmont, and GC Corporation.
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United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61 448 06 17 27
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-858-608-1494
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63 287899028, +63 967 048 3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84865399124
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