
Consumer Insights
Uncover trends and behaviors shaping consumer choices today
Procurement Insights
Optimize your sourcing strategy with key market data
Industry Stats
Stay ahead with the latest trends and market analysis.
The common cold market was valued at USD 27.18 Billion in 2024 driven by increasing incidence of common cold and growing preventive healthcare products across the 8 major markets. It is expected to grow at a CAGR of 5.40% during the forecast period 2025-2034 and attain a market value of USD 45.99 Billion by 2034.
Base Year
Historical Year
Forecast Year
The American Lung Association states that colds are minor infections of the nose and throat caused by over 200 viruses, with rhinovirus being the most common (10-40% of cases). The rising disease prevalence is expected to increase the market demand in the coming years.
New product launches are amongst the major market trends. For instance, In December 2023, a British company Haleon launched All in One Cold and Flu Nurse to help patients with symptoms. The company offers unbeatable strength and fast relief for colds and flu.
In August 2024, Pfizer launched PfizerForAll™, a digital platform simplifying access to healthcare for millions of Americans. The integration of digital platforms is likely to impact the market value positively in the coming years.
Value in USD Billion
2025-2034
Common Cold Market Outlook
*this image is indicative*
The common cold is a viral illness that affects the upper respiratory system and is primarily caused by rhinoviruses. The American Lung Association reported that colds are minor infections of the nose and throat caused by over 200 viruses, with rhinovirus being the most common (10-40% of cases). It can be easily transmitted through aerosols, close contact, or touching infected surfaces. Though typically not severe, it can result in issues such as sinus or ear infections. Young children, elder people, and individuals with compromised immune systems are at a higher risk. Symptoms of the common cold consist of a runny or congested nose, a scratchy throat, sneezing, coughing, slight headaches, body pains, and tiredness. Symptoms begin with a sore throat, stuffy nose, and cough. Children may experience a slight fever. The symptoms persist for approximately one week following a brief incubation period lasting 1-3 days.
Treatment for the common cold is centered on alleviating symptoms by using easily accessible medications such as antihistamines, decongestants, and pain relievers. Expectorants aid in alleviating chest congestion, while the key to recovery lies in rest and hydration. Natural treatments such as hot drinks and honey can help relieve sore throats.
Increasing Incidence of Common Cold Spurs Market Growth
The market for common cold treatment is expanding as the number of cold cases are increasing on a global scale. In the United States, colds lead to more doctor visits than any other condition. Adults get 2-4 colds annually, mainly from September to May, while young children average 6-8. US Centers for Disease Control and Prevention data shows tens of thousands hospitalized weekly for respiratory illnesses, with over 29,000 patients admitted with Covid-19, 15,000 with the flu, and many with RSV in late December. Population growth, urbanization, and seasonal fluctuations are the factors that play a major role in the transmission of viruses that lead to the common cold. Healthcare systems are seeing an increase in visits and sales for the common cold, leading to more demand for medicines, healthcare items, and preventative measures. Pharmaceutical companies and healthcare providers are creating better treatment choices to satisfy the increasing need.
Increase E-commerce, Digital Health, and Mobile Apps to Boost Common Cold Market Demand
With the increasing adoption of E-commerce, digital health, and mobile apps, consumers can easily access cold remedies, vitamins, and supplements online. Digital health platforms offer telemedicine options for remote medical appointments and prescriptions, improving healthcare accessibility during cold and flu outbreaks. In August 2024, Pfizer launched PfizerForAll™, a digital platform that simplifies access to healthcare for millions of Americans. The platform helps manage common illnesses like migraines, COVID-19, and flu, offering end-to-end services connecting users with healthcare professionals, vaccines, tests, medications, and savings on Pfizer medicines.
The market is witnessing several trends and developments to improve the current scenario. Some of the notable trends are as follows:
Market Breakup by Drug Class
Market Breakup by Doses
Market Breakup by Distribution Channel
Market Breakup by Region
Market Segmentation Based on Drug Class to Witness Growth
Based on the drug class, the market is segmented into antihistamines, expectorants, bronchodilators, decongestants, antibiotics, and others. Out of these, antihistamines are expected to dominate the market during the forecast period. It works by blocking histamine receptors, which helps decrease symptoms such as sneezing, runny nose, and itching. It is popular for treating upper respiratory symptoms, they are effective in managing allergies. Decongestants reduce inflammation in blood vessels in the nose to alleviate nasal congestion, offering rapid relief for blocked noses whereas expectorants aid in thinning mucus and increasing the effectiveness of coughing, typically utilized to alleviate chest congestion.
Based on region, the market report covers the United States, EU-4 (Germany, France, Italy, Spain), United Kingdom, Japan, and India. The United States is expected to dominate the market because of its substantial population and a high incidence of colds, particularly during the winter months. Healthcare emphasizing prevention boosts the need for vitamins and products that enhance the immune system. There is a strong demand from consumers for both pharmaceutical and preventive products, making the market robust.
The U.S. Centers for Disease Control and Prevention (CDC) recommends four FDA-approved antiviral drugs for flu treatment such as oseltamivir phosphate (Tamiflu), zanamivir (Relenza), peramivir (Rapivab), and baloxavir marboxil (Xofluza). Oseltamivir and Tamiflu are available as pills or liquid for ages 14 and older, zanamivir is for inhalation for ages 7 and older, peramivir is an IV medication for ages 6 months and older, and baloxavir is a single-dose pill for ages 5 to less than 12 and 12 years and older.
EU-4 and the United Kingdom are also poised to have a significant market share supported by the growing demand for vitamins and supplements. The market in the Japan and India region is rapidly expanding. In Japan, there is a focus on preventive healthcare with an emphasis on strengthening immunity through vitamins and herbal remedies. Traditional treatments such as herbal teas and Kampo medicine are well-liked. In India, the market is fueled by a high prevalence of colds, with a demand for Ayurvedic and allopathic medicines. Both nations are experiencing an increase in demand for cold remedies.
The key features of the market report include patent analysis, grant analysis, funding, and investment analysis, clinical trials analysis as well as strategic initiatives including recent partnerships and collaborations by the leading players. The major companies in the market are as follows:
Reckitt Benckiser Group Plc manufactures and distributes a wide range of personal care, household, specialty, nutrition, toiletry, and health care products. Their acquired Mucinex, a brand that offers various formulations to provide relief for cold and flu symptoms, including chest congestion, cough, and sinus issues.
Haleon Plc manufactures consumer healthcare products, including OTC drugs for respiratory infections, pain relief, and oral health products like toothpaste and mouthwash. They also offer supplements and solutions under various brand names. The company include the leading brands in cold, flu, nasal decongestant, and allergy aid respiratory issues. Their product portfolio includes Otrivin which clears blocked noses, and Theraflu which fights cold and flu symptoms like fever, congestion, and cough.
Procter & Gamble Health Ltd is a subsidiary of Procter & Gamble Overseas India BV, specializing in pharmaceutical products like over-the-counter drugs, minerals, vitamins, and supplements. Their brands include Neurobion, Polybion, and Seven Seas. Their portfolio includes Cosome MSR tablet containing Paracetamol that offers relief in cold and flu symptoms like cough, congestion, headache, and body ache.
Bayer AG focuses on discovering, developing, and commercializing products for human health and agriculture, including medicines for various diseases. They also work on developing new molecules and technologies for medicine and agriculture. Their products relieve symptoms of cold and flu with trusted brands like Afrin and Alka-Seltzer Plus.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
Get in touch with us for a customized solution tailored to your unique requirements and save upto 35%!
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
REPORT FEATURES | DETAILS |
Base Year | 2024 |
Historical Period | 2018-2024 |
Forecast Period | 2025-2034 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
Breakup by Drug Class |
|
Breakup by Doses |
|
Breakup by Distribution Channel |
|
Breakup by Region |
|
Market Dynamics |
|
Supplier Landscape |
|
Companies Covered |
|
Datasheet
One User
USD 3,299
USD 2,969
tax inclusive*
Single User License
One User
USD 5,499
USD 4,969
tax inclusive*
Five User License
Five User
USD 6,999
USD 5,949
tax inclusive*
Corporate License
Unlimited Users
USD 8,199
USD 6,969
tax inclusive*
*Please note that the prices mentioned below are starting prices for each bundle type. Kindly contact our team for further details.*
Flash Bundle
Small Business Bundle
Growth Bundle
Enterprise Bundle
*Please note that the prices mentioned below are starting prices for each bundle type. Kindly contact our team for further details.*
Flash Bundle
Number of Reports: 3
20%
tax inclusive*
Small Business Bundle
Number of Reports: 5
25%
tax inclusive*
Growth Bundle
Number of Reports: 8
30%
tax inclusive*
Enterprise Bundle
Number of Reports: 10
35%
tax inclusive*
How To Order
Our step-by-step guide will help you select, purchase, and access your reports swiftly, ensuring you get the information that drives your decisions, right when you need it.
Select License Type
Choose the right license for your needs and access rights.
Click on ‘Buy Now’
Add the report to your cart with one click and proceed to register.
Select Mode of Payment
Choose a payment option for a secure checkout. You will be redirected accordingly.
Track prices with detailed trend reports.
Analyse trade data for supply chain insights.
Leverage cost reports for smart savings
Enhance supply chain with partnerships.
Gain insights to stay ahead and seize opportunities.
Get insights & trends for a competitive edge.
Track prices with detailed trend reports.
Analyse trade data for supply chain insights.
Leverage cost reports for smart savings
Enhance supply chain with partnerships.
Gain insights to stay ahead and seize opportunities.
Get insights & trends for a competitive edge.
Track prices with detailed trend reports.
Analyse trade data for supply chain insights.
Connect For More Information
Our expert team of analysts will offer full support and resolve any queries regarding the report, before and after the purchase.
Our expert team of analysts will offer full support and resolve any queries regarding the report, before and after the purchase.
We employ meticulous research methods, blending advanced analytics and expert insights to deliver accurate, actionable industry intelligence, staying ahead of competitors.
Our skilled analysts offer unparalleled competitive advantage with detailed insights on current and emerging markets, ensuring your strategic edge.
We offer an in-depth yet simplified presentation of industry insights and analysis to meet your specific requirements effectively.
Australia
63 Fiona Drive, Tamworth, NSW
+61-448-061-727
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-723-689-1189
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City,1226.
+63-287-899-028, +63-967-048-3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
United States
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84-865-399-124
United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61-448-061-727
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-723-689-1189
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63-287-899-028, +63-967-048-3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84-865-399-124
Share