Colombia Non-Alcoholic Beverages Market Report and Forecast 2024-2032

Colombia Non-Alcoholic Beverages Market Size

The Colombia non-alcoholic beverages market reached approximately USD 6.04 billion in 2023. The market is projected to grow at a CAGR of 5.40% between 2024 and 2032, reaching a value of around USD 9.74 billion by 2032.

Colombia Non-Alcoholic Beverages Market Outlook

• The Colombian food and beverage sector accounts for 28 per cent of the country's overall manufacturing output in terms of value.

• Functional ingredients are becoming an emerging trend in the non-alcoholic beverages sector.

• As per industry reports, the non-alcoholic drinks keyword search witnessed a growth of around 220 per cent in 2022 on global social media, which is expected to positively influence the Colombian market as well.

Colombia Non-Alcoholic Beverages Market Growth

The rising consumer awareness regarding health, growing demand for energy drinks, and burgeoning popularity of innovative flavours are some of the major market drivers. Colombia boasts a relatively young population, with a significant percentage of individuals below the age of 30, who are willing to experiment with novel products, such as artisanal sodas and flavoured waters.

The popularity of functional beverages providing health benefits such as better digestion, increased vitality, and immune system reinforcement, is on the rise. Probiotics, prebiotics, and botanical extracts are increasingly found in non-alcoholic beverages, which is boosting the market growth.

The emergence of e-commerce platforms and the implementation of digital marketing strategies has given companies direct and easy access to their target consumers. Moreover, the convenience and the continuous development of digital infrastructure have fuelled the growth of online sales channels for beverage companies in Colombia.

Colombia Non-Alcoholic Beverages Industry Segmentation

“Colombia Non-Alcoholic Beverages Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

• Carbonated Beverage

• Non-carbonated Beverage
  • Fruit and Vegetable Juice
  • Functional Drinks
  • RTD Tea and Coffee
  • Bottled Water
  • Others

Market Breakup by Distribution Channel

• Food Service

• Retail

Colombia Non-Alcoholic Beverages Market Share

Based on type, the market is divided into carbonated beverage and non-carbonated beverage. Carbonated beverages account for a significant share as they have become the preferred choice among a wide range of consumers, largely due to the popularity of soft drinks. Furthermore, leading brands such as Coca-Cola and Pepsi enjoy significant market presence and customer loyalty.

Leading Companies in the Colombia Non-Alcoholic Beverages Market

The market players are increasingly using digital channels for the advertisement of their products to gain a competitive edge in the market.

• Red Bull GmbH

• Monster Beverage Corporation

• Coca-Cola Company

• QUALA S.A

• PepsiCo, Inc.

• Nestlé SA

• Products Agua de la Peña SAS

• CCU SA

• Others

Key Highlights of the Report