Global Club Soda Market Report and Forecast 2024-2032

Global Club Soda Market Outlook

The global club soda market size reached approximately USD 12.94 billion in 2023. The market is further projected to grow at a CAGR of 5.6% between 2024 and 2032, reaching a value of USD 21.21 billion by 2032.

Key Trends in the Market

Club soda is artificially carbonated water that contains potassium sulphate, potassium citrate, sodium bicarbonate, and potassium bicarbonate. It is commonly used as a drink mixer for cocktails, including fall and winter cocktails as the bubbly beverage provides a mild salty taste.

• The rising consumption of cocktails in various regions around the globe owing to their unique and flavourful nature along with their availability in various customisations to suit individual tastes is aiding the club soda market growth. The rising popularity of craft and artisanal cocktails due to the increasing presence of mixologists across various social media platforms is further boosting the utilisation of club soda.

• The demand for environmentally sustainable packaging for club soda is rising due to increasing environment consciousness. The consumers prefer brands that utilise recyclable and environmentally friendly materials so as to reduce the production of harmful wastes, supporting the market growth.

• The increased availability of club soda across various distribution channels including convenience stores, speciality stores, hyper and supermarkets, and online stores, among others, coupled with adoption of aggressive promotional strategies by the key players of the market is bolstering the market expansion.

Global Club Soda Market Analysis

On the basis of packaging, the market is divided into cans, glass bottles, and plastic bottles. Based on distribution channels, the market is classified into hypermarkets/ supermarkets, speciality stores, convenience stores, and online stores, among others. On the basis of region, the club soda market segmentation includes North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

• The Coca-Cola Company 

• Keurig Dr Pepper, Inc.

• East Imperial Beverages Corporation 

• Fevertree Limited 

• Polar Beverages Inc. 

• White Rock Company 

• Faygo Beverages, Inc. 

• The Kroger Co. 

• Bisleri International Pvt. Ltd. 

• Others

Market Share by Packaging

Cans are expected to account for a significant club soda market share in the coming years. This growth can be attributed to their cost efficient and easy to handle nature. Moreover, aluminium cans contain significant recycled content, are cheaper to manufacture, and have a smaller carbon footprint as compared to glass bottles, while offering superior protection against oxygen contamination and ultraviolet light. Club soda cans are also preferred by various business owners as they reduce the package weight, resulting in decreased transportation and shipping costs.

Market Share by Region

North America is anticipated to account for a significant share of market over the forecast period owing to rising consumption of refreshing and calorie free beverages due to growing health awareness among the regional population. Increasing product innovations by manufacturers along with exploration of unique packaging styles and novel flavours are further boosting the club soda market demand. Rising consumption of customised beverages, as they allow consumers to enjoy drinks catered to their personal flavour profile and preferences is also increasing the utilisation of club soda in North America.

Competitive Landscape

The Coca-Cola Company, headquartered in Georgia, United States, is a beverage company that offers over five hundred brands. The product portfolio of the company includes green tea, soy-based beverages, juices, and club soda, among others.

Keurig Dr Pepper, Inc., headquartered in Massachusetts, United States, is one of the leading distributors and producers of cold and hot beverages. The brand portfolio of the company includes Core, Snapple, Dr Pepper, and Canada Dry, among others.

Fevertree Limited, headquartered in London, England, is a beverage manufacturing company that was founded in 2003. The company offers ginger ale, sparkling lemon water, Mediterranean tonic water, club soda, and quinine tonic water.

Other club soda market key players include East Imperial Beverages Corporation, Polar Beverages Inc., White Rock Company, Faygo Beverages, Inc., The Kroger Co., and Bisleri International Pvt. Ltd., among others.

Key Highlights of the Report