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Report Overview
2023
Base Year
2018-2023
Historical Year
2024-2032
Forecast Year
Global Bread Market Share by Product Type
The growing preference for packaged bread is likely to aid the market expansion. The increasing demand for packaged bread can be attributed to its convenience, consistency, and affordability. Manufacturers have also introduced healthier versions of packaged bread made with whole wheat and seeds to target the health-conscious base of consumers.
Consumers have access to a wide range of options, including white, whole wheat, multi-grain, gluten-free, organic, and flavoured packaged breads. Advances in food preservation technologies have enabled longer shelf life without compromising quality with the help of packaged bread.
Meanwhile, the demand for artisan bread has been growing steadily, driven by a variety of factors that reflect changing consumer preferences and broader food sector trends. Artisan breads are often made with natural, high-quality ingredients. Consumers seeking healthier options prefer these breads over those with artificial additives and preservatives.
Market Share by Region
According to the global bread market analysis, Europe holds a major share of the market. This can be attributed to the increasing inclination of consumers toward value-added, artisanal, ethnic, and freshly baked bread. The dynamics influencing bread consumption trends across Europe are notably interconnected with health considerations, the purchasing capabilities of different demographic segments, and the evolving lifestyle choices of consumers.
The rapid urbanisation in the Asia Pacific region leads to lifestyle changes, including dietary habits. Busy urban lifestyles favour convenient and quick meal options, boosting the demand for ready-to-eat bread products. The expanding middle class with rising disposable incomes in countries like China, India, and Southeast Asian nations is driving the demand for diversified food products, including various types of bread.
Bread Market Report Snapshots
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
In 2023, the market reached an approximate value of USD 196.95 billion.
The market is projected to grow at a CAGR of 6.40% between 2024 and 2032.
The market is estimated to witness healthy growth in the forecast period of 2024-2032 to reach a value of around USD 344.25 billion by 2032.
The growth of the market is being guided by the demand for a broader variety of bread and the rapid development of e-commerce around the world.
The market is propelled by the rising adoption of plant-based food products and increasing attempts by manufacturers to produce bread that is free of animal-derived ingredients.
The major regional markets include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The various distribution channels in the market are supermarkets and hypermarkets, convenience stores, specialist retailers, and online, among others.
The key players in the market are Associated British Foods Plc, Finsbury Food Group Plc, Grupo Bimbo, Yamazaki Baking Co., Ltd., Campbell Soup Company, Canada Bread Company, Limited, Flowers Foods, Inc., Britannia Industries Ltd, HARRY-BROT GmbH, Barilla G. e R. Fratelli S.p.A., Warburtons Limited, and Aryzta AG, among others.
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