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Report Overview
2023
Base Year
2018-2023
Historical Year
2024-2032
Forecast Year
Global Bra Market Analysis
A bra is primarily designed to support, cover, and shape a person's breasts. Over the years, the design and purpose of bras have evolved, reflecting changes in societal norms, fashion trends, and advancements in textile technology. The earliest forms of breast support can be traced back to ancient civilisations like Greece and Rome, where women often wore simple cloth bands, known as "apodesmos" in Greece, to bind their breasts during athletic activities.
In the present times, there is a growing focus on a broader range of bra sizes to accommodate diverse body types. Some brands now offer custom-fitted bras, using algorithms and 3D modelling to ensure a perfect fit. The evolution of bras in the present era reflects a blend of fashion innovation, cultural shifts, and an increasing focus on individual needs and inclusivity.
Bra Market Report Snapshots
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
In 2023, the market attained a value of nearly USD 31.93 billion.
The market is assessed to grow at a CAGR of 5.5% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach about USD 51.01 billion by 2032.
The growing popularity of sports bras and the evolving fashion movement are the major drivers of the market.
The key trends aiding the market are the increasing trend of inclusivity and diversity in fashion, the rising demand for bras made from sustainable materials, and surging R&D activities to develop bras with improved support and comfortability.
The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
The significant distribution channels in the market are online and offline.
The major players in the market are JOCKEY International Inc., PVH Corp. (Calvin Klein), Hanesbrands Inc., Triumph Intertrade AG, H & M Hennes & Mauritz AB, Gap Inc., Chantelle, Wolf Lingerie S.A.S., INTIMI India Limited (Amante), and V.O.V.A., among others.
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