Global Bird Food Market Forecast Report - Trends and Growth Analysis (2024-2032)

Global Bird Food Market Size

The global bird food market size reached a value of approximately USD 1.71 billion in 2023. The market is further projected to grow at a CAGR of 6.60% between 2024 and 2032, reaching a value of USD 3.05 billion by 2032.

Key Trends in the Market

Bird food also known as bird seed refers to food consumed by domestic and wild birds. It often includes a mixture of seeds, treats, feed, and suet, among others that are deemed suitable for birds to consume. The contents of bird food vary depending upon the species, as different birds have different nutritional requirements.

• Increasing popularity of bird feeding activities as they help in reducing stress and allows the feeder to experience natural beauty is a key trend propelling the growth of the global bird food market. The joyful chirping of the birds provides the feeders with an escape to unwind from daily stressors.

• Birds spend almost the entirety of their days foraging for food in order to meet their food requirements and the requirements of their little nestlings. Bird food is an easy source of nutrition for them and allows them to limit their energy usage and ensures that the bay birds survive and thrive in nature.

• Demand for organic bird food is growing as it is devoid of any chemicals such as insecticides, pesticides, and fungicides. It prevents various illnesses and diseases that are directly linked with the utilisation of pesticides. Furthermore, the nutritional levels of organically grown crops exceed those produced by traditional farming.

Market Analysis

On the basis of product type, the market is divided into seed, feed, treats, and suet, among others. Based on price range, the bird food market segmentation includes economical, mass, and premium. On the basis of bird type, the market is bifurcated into wild birds and caged birds. Based on sales channel, the market is classified into supermarkets and hypermarkets, pet speciality stores, drug and pharmacy stores, multi-brand stores, and online retailers, among others. On the basis of region, the market is categorised into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global bird food market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

• Mars, Incorporated

• Bulldog Products Limited

• Des Moines Feed Co, Inc

• Central Garden & Pet Company

• Global Harvest Foods, LLC

• F.M. Brown's Sons, Inc

• Wagner's, LLC

• The Hartz Mountain Corporation

• Others

Market Share by Product Type

Seeds are expected to account for a significant portion of the bird food market share due to the small size of the seeds, which allows birds to easily feed on the grains. Sunflower seeds attract the most variety of seed-eating birds as they have very thin shells, their kernels have high fat content, and can be easily cracked open by almost all seed-eating birds. Seeds are also preferred for feeding birds as different varieties of seeds can be mixed together, allowing birds to choose as per their preferences.

Market Share by Region

Europe is anticipated to witness significant growth in the market for bird food in the coming years, this is due to the increasing popularity of bird watching in countries such as the United Kingdom and Italy. Bird watching often aids in acknowledging and discovering relationships within nature and improving the understanding of seasons, patterns, and changes in the environment. It also aids in answering questions regarding migration routes of birds and climate change, among others.

Competitive Landscape

Mars, Incorporated was founded in 1911 and is headquartered in Virginia, United States. The company is known for manufacturing pet food and confectionery and is known for operating four business segments across the world namely, Mars Wrigley, Mars Petcare, Mars Edge, and Mars Foods.

Central Garden & Pet Company is a producer, marketer, and innovator of quality products for pets and gardens and lawns. The company was founded in 1980 and is headquartered in California, United States.

Global Harvest Foods, LLC is one of the leading producers of domestic and wild bird food and small pet products. The company was founded in 1982 and is headquartered in Washington, United States.

Other major players in the bird food market include Bulldog Products Limited, Des Moines Feed Co, Inc, F.M. Brown's Sons, Inc, Wagner's, LLC, and The Hartz Mountain Corporation, among others.

Key Highlights of the Report

Bird Food Market Report Snapshots

Bird Food Market Size

Bird Food Market Analysis

Bird Food Market Share

Bird Food Companies