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Report Overview

The global bilberry extract market is being aided by the growing bilberry and bilberry products market, which is expected to grow at a CAGR of 13.00% in the forecast period of 2026-2035.

2025

Base Year

2019-2025

Historical Period

2026-2035

Forecast Period

Compound Annual Growth Rate

13%

2026-2035


*this image is indicative*

Increasing Demand in Various End Use Sectors to Aid the Bilberry Extract Industry Growth

In the food and beverages industry, bilberry extracts are used as a delicacy and a natural flavouring agent. These extracts are also found in cosmetics and personal care products owing to their antioxidant properties. Moreover, the various health benefits of bilberry, apart from its anthocyanin-related antioxidant effects, are driving the demand for bilberry extract in the pharmaceutical industry. The growing research activities regarding bilberry’s genoprotective and anticancer effects, cardioprotective effects, and anti-inflammatory properties, among others are expected to aid the growth of the segment. The growing popularity of these extracts to promote night vision and reduce vascular permeability and capillary fragility is anticipated to boost the industry growth.

Region-wise, Europe is expected to provide enhanced growth opportunities for the market expansion in the forecast period as bilberry is native to European region. Further, increasing health awareness in developed regions like North America will further contribute to the industry growth.

Global Bilberry Extract Market By Form

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Bilberry Extract: Market Segmentation

Bilberry extract refers to the extract obtained from Bilberries (Vaccinium myrtillus L.), a primarily Eurasian species of low-growing shrubs. Bilberries are sometimes referred to as European blueberries. These edible, dark blue berries are widely known for their health benefits. Bilberries are rich in anthocyanin, a polyphenolic component that is known for its antioxidant properties and found in other berry fruits as well. However, bilberry has relatively higher anthocyanin content compared to other berries, like strawberry, elderberry, cranberry, and raspberry, and contains small quantities of vitamin C, catechin, and quercetin.

By source, the market is bifurcated into:

  • Organic
  • Conventional

Based on form, the industry can be segmented into:

  • Liquid
  • Powder
  • Tablets/Capsules
  • Others

The market is divided based on sales channel into:

  • Direct Sales
  • Indirect Sales

On the basis of end use, the industry can be categorised into:

  • Food and Beverages
  • Pharmaceuticals
  • Cosmetics and Personal Care
  • Dietary Supplement
  • Others

The regional markets for the product include:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

Increasing Preference for Natural Products and the Rising Demand for Functional Foods to Bolster the Growth of the Bilberry Extract Industry

The increasing health awareness among consumers is resulting in increased demand for natural products, which is aiding the growth of the bilberry extract industry globally. The great taste of bilberry, along with its many health benefits, is driving its demand in various industries. Additionally, increasing demand for functional foods and dietary supplements is also favouring the bilberry extract industry.

Over the forecast period, the growing R&D activities and clinical trials to demonstrate the effectiveness of bilberry as a possible ingredient to combat chronic and infectious diseases are expected to accelerate the market growth. Further, the growing innovations by the key players and the rising online sales are expected to bode well for the market growth.

Key Industry Players in the Global Bilberry Extract Market

The report gives a detailed analysis of the following key players in the global bilberry extract market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

  • Bio Botanica, Inc.
  • Foodchem International Corporation
  • NOW Health Group, Inc.
  • Others

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The global bilberry extract market is being driven by the rising bilberry and bilberry products market, which is projected to grow at a CAGR of 13.00% between 2026 and 2035.

The increasing demand for natural products, rising health awareness, the surging demand for bilberry extracts from key end-use sectors, and the growing consumption of dietary supplements are the major drivers of the market.

The key trends guiding the market include surging innovations by key players, the increasing R&D activities aimed at demonstrating the effectiveness of bilberry, and the rising demand for functional food.

The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.

The leading sources of bilberry extract in the market are organic and conventional.

The significant forms of bilberry extract in the market are liquid, powder, and tablets/capsules, among others.

The major sales channels in the market are direct sales and indirect sales.

The various end uses of bilberry extract are food and beverages, pharmaceuticals, cosmetics and personal care, and dietary supplement, among others.

The major players in the market are Bio Botanica, Inc., Foodchem International Corporation, and NOW Health Group, Inc., among others.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2025
Historical Period 2019-2025
Forecast Period 2026-2035
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Source
  • Form
  • Sales Channel
  • End Use
  • Region
Breakup by Source
  • Organic
  • Conventional
Breakup by Form
  • Liquid
  • Powder
  • Tablets/Capsules
  • Others
Breakup by Sales Channel
  • Direct Sales
  • Indirect Sales
Breakup by End Use
  • Food and Beverages
  • Pharmaceuticals
  • Cosmetics and Personal Care
  • Dietary Supplement
  • Others
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Bio Botanica, Inc.
  • Foodchem International Corporation
  • NOW Health Group, Inc.
  • Others
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