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Report Overview
The global baby wipes market value reached approximately USD 4.58 billion in 2023. It is further expected to grow at a CAGR of 4.5% between 2024 and 2032 to reach a value of USD 6.79 billion by 2032.
2023
Base Year
2018-2023
Historical Year
2024-2032
Forecast Year
- Industry reports indicated that New South Wales recorded 95,758 births in 2022, with Victoria closely following at 76,187 births and Queensland noting 62,313 births.
- The Centers for Disease Control and Prevention documented 3,664,292 births in the United States in 2021.
- According to the Department of Statistics in Singapore, there were a total of 33,541 live births in 2023.
Competitive Landscape
The baby wipes market key players are manufacturers of wet wipes and various consumer products, specialising in baby wipes, personal care wipes, and household cleaning wipes. Committed to quality and innovation, the company employs advanced technology and sustainable practices to meet consumer needs. It offers customisable solutions tailored to diverse market demands while prioritising environmental responsibility by actively reducing waste and enhancing sustainability in its manufacturing processes.
Key Industry Players
Johnson & Johnson Services, Inc.: Founded in 1886 and headquartered in New Brunswick, New Jersey, Johnson & Johnson Services, Inc. is a global leader in healthcare products. The company is renowned for its extensive range of consumer health products, including baby wipes, and is committed to innovation and sustainability.
Procter & Gamble Company: Established in 1837 and based in Cincinnati, Ohio, Procter & Gamble Company is a multinational consumer goods corporation. Known for its diverse portfolio, P&G produces a variety of well-known brands, including baby care products, focusing on quality and consumer satisfaction across multiple markets.
Kimberly-Clark Corporation: Founded in 1872 and headquartered in Irving, Texas, is a global leader in consumer products. The company is known for its innovative baby care brands, including Huggies, and focuses on sustainability and enhancing everyday life through quality products that cater to families.
Unicharm Corporation: Founded in 1961 and based in Tokyo, Japan, Unicharm Corporation is a prominent manufacturer of hygiene and personal care products. The company offers a range of baby care items, including wipes and diapers, and is dedicated to developing innovative, high-quality solutions for parents and their children.
Other market key players in the baby wipes market report are Unilever plc, and Rockline Industries, among others.
Baby Wipes Market Report Snapshots
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
In 2023, the market attained a value of approximately USD 4.58 billion.
The market is estimated to grow at a CAGR of 4.5% between 2024 and 2032.
The market is estimated to witness healthy growth in the forecast period of 2024-2032 to reach about USD 6.79 billion by 2032.
The major drivers of the market are rising disposable incomes, increasing population, rising demand from the developing regions, advancements in production technology, and rapid urbanisation.
The key trends guiding the growth of the market includes the rising popularity of e-commerce sales channels and increasing hygiene awareness.
The market is broken down into North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa.
The Spunlace, airlaid, coform, needlepunch, and composite, among others, are the various technologies in the global baby wipes market.
Dry wipes and wet wipes are the leading product types in the market.
The significant distribution channels in the market are supermarket and hypermarket, pharmacies, convenience stores, and online stores, among others.
The market key players are Johnson & Johnson Services, Inc., Proctor & Gamble Company, Kimberly-Clark Corporation, Unicharm Corporation, Rockline Industries, and Unilever plc, among others.
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United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61 448 06 17 27
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-858-608-1494
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63 287899028, +63 967 048 3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84865399124