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Report Overview

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

Australia Sports Drink Market Outlook

Australia sports drink market size is estimated to be valued at USD 952.56 million in 2023. The market is further projected to grow at a CAGR of 6.6% between 2024 and 2032, reaching USD 1,723.34 million in 2024.

Key Takeaways

  • According to the Australian Sports Commission, 78% of males aged 15 and older participate in sports or physical activities at least once a week, thus driving the Australia sports drink market.
  • According to the Department of Health and Age Care, sports have a substantial impact on the economy, generating around $32 billion in yearly sales and offering employment support for 128,000 jobs.
  • According to the Department of Health and Age Care, sports are an integral part of Australian life, with roughly 13 million adults and 3 million children engaging in sports each year.

In the growing Australia sports drink market, beverages in a liquid form generally possess a lower solute concentration compared to bodily fluids

Hypotonic sports beverages provide swift hydration due to their lower solute concentration, facilitating rapid absorption. These drinks replenish electrolytes, contain minimal calories, offer quick energy, and are suitable for short, intense workouts such as sprints or interval training.

Isotonic sports drinks offer balanced hydration like bodily fluids, assisting absorption during moderate exercise. They provide quick energy through carbohydrates, help maintain electrolyte balance, support endurance, are versatile, and aid in post-workout recovery.

In February 2023, a new global microdrink platform, endorsed by tennis star Novak Djokovic, debuted in Australia.

Australia Sports Drink Market

Market Segmentation

Australia Sports Drink Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Product Type

  • Hypotonic
  • Isotonic
  • Hypertonic

Market Breakup by Form

  • Liquid
  • Powdered

Market Breakup by Packaging Material

  • Pet/Plastic
  • Metal
  • Glass

Market Breakup by Flavour

  • Flavoured
  • Unflavoured

Market Breakup by Application

  • Athletes
  • Lifestyle User
  • Casual Consumers

Market Breakup by Distribution Channel

  • Hypermarkets and Supermarkets
  • Convenience Stores
  • Specialty Stores
  • Discount Stores
  • Online Retail
  • Others

Market Breakup by Region

  • New South Wales
  • Victoria
  • Queensland
  • Australian Capital Territory
  • Western Australia
  • Others

The Australia sports drink market key players are PepsiCo Australia Holdings Pty Ltd, The Coca‑Cola Company, Steric Trading Pty Ltd, and Ingredion Incorporated among others.

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product Type
  • ​Form
  • Packaging Material
  • Flavor
  • Application
  • Distribution Channel
  • Region
Breakup by Product Type
  • Hypotonic
  • Isotonic
  • Hypertonic
Breakup by Form
  • Liquid
  • Powdered
Breakup by Packaging Material
  • Pet/Plastic
  • Metal
  • Glass
Breakup by Flavor
  • Flavored
  • Unflavored
Breakup by Application
  • Athletes
  • Lifestyle User
  • Casual Consumers
Breakup by Distribution Channel
  • Hypermarkets and Supermarkets
  • Convenience Stores
  • Specialty Stores
  • Discount Stores
  • Online Retail
  • Others
Breakup by Region
  • New South Wales
  • Victoria
  • Queensland
  • Australian Capital Territory
  • Western Australia
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • PepsiCo Australia Holdings Pty Ltd
  • The Coca‑Cola Company
  • Steric Trading Pty Ltd
  • Ingredion Incorporated
  • Others

Australia Sports Drink Market Report Snapshots

Australia Sports Drink Market Size

Australia Sports Drink Companies

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market was valued at USD 952.56 million in 2023.

The market is projected to grow at a CAGR of 6.6% between 2024 and 2032.

The revenue generated from the sports drink market is expected to reach USD 1723.34 million in 2032.

The sports drink market is categorised according to form, which includes liquid and powdered.

The key players are PepsiCo Australia Holdings Pty Ltd, The Coca-Cola Company, Steric Trading Pty Ltd, and Ingredion Incorporated among others.

Based on the distribution channel, the market is divided into hypermarkets & supermarkets, convenience stores, speciality stores, online retail, discount stores and others.

The market is broken down into New South Wales, Victoria, Queensland, Australian Capital Territory, Western Australia, and others.

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30 North Gould Street, Sheridan, WY 82801

+1-415-325-5166

63 Fiona Drive, Tamworth, NSW

+61-448-061-727

C130 Sector 2 Noida, Uttar Pradesh 201301

+91-858-608-1494

40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.

+63-287-899-028, +63-967-048-3306

6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London

+44-753-713-2163

193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City

+84-865-399-124