Australia Side-By-Side UTVs Market Report and Forecast 2025-2034

Australia Side-By-Side UTVs Market Outlook

The Australia side-by-side UTVs market size was valued at USD 91.17 million in 2023. The market is further projected to grow at a CAGR of 6.9% between 2024 and 2032, reaching a value of USD 166.98 million by 2032.

Key Takeaways

• Key players in the market are Polaris Australia Inc., Yamaha Motor Australia Pty Ltd., Kawasaki Motors Pty Ltd., and KYMCO Australia.

• A rapid shift from traditional ATVs to side-by-side UTVs is driven by enhanced safety technology and greater fuel efficiency.

• A surge in recreational activities such as hunting, racing, trail riding, mudding, and winter riding is driving the demand for off-road vehicles, including side-by-side UTVs.

The side-by-side UTVs market is witnessing growth due to the increasing popularity of off-road recreational activities. This trend is fuelled by the preference for UTVs over traditional all-terrain vehicles (ATVs) for their safety and comfort features, making them a preferred choice for outdoor enthusiasts.

The utilisation of side-by-side UTVs in agriculture and industrial sectors is another significant trend impacting the Australia side-by-side UTVs market growth. These vehicles are employed for various tasks like ploughing, towing, transporting loads in farming operations, as well as for transporting equipment and materials in rough terrains at mining and construction sites. This diversification of applications is therefore, contributing to market growth.

Additionally, continuous product innovation by manufacturers focusing on enhancing power, capacity, and safety features is driving the introduction of more efficient UTV models. Additionally, the emerging trend of adventure tourism in Australia is boosting demand for UTVs. The natural landscapes in these countries offer ideal conditions for UTV rides, attracting local and international tourists seeking adventurous mountaineering activities. These factors collectively contribute to the market growth.

Additionally, the gasoline-powered UTVs offering traditional power sources for these vehicles have a significant Australia side-by-side UTVs market share. This segment caters to users who prefer the convenience and availability of gasoline fuel for their UTVs. Diesel-powered UTVs represent another segment in the market, appealing to users who prioritise fuel efficiency and torque for heavy-duty applications. These vehicles are commonly used in agricultural and industrial settings due to their robust performance.

Meanwhile, the electric-powered UTV segment is gaining traction in the market, driven by the increasing focus on sustainability and environmental concerns. These vehicles offer quieter operation, zero emissions, and lower maintenance costs, making them attractive to eco-conscious consumers. According to market analysis, solar-powered UTVs represent a niche but emerging segment in the market, leveraging renewable energy sources for operation. These vehicles are designed to reduce reliance on traditional fuels and offer a more sustainable alternative for users looking to minimise their carbon footprint.

Market Segmentation

Australia Side-By-Side UTVs Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Displacement 

• Less than 400 CC

• 400-800 CC

• More than 800 CC

• Others

Market Breakup by Fuel Type

• Gasoline Powered

• Diesel Powered

• Electric Powered

• Solar Powered

• Others

Market Breakup by End Use

• Agriculture

• Military

• Mountaineering

• Others

Market Breakup by Region

• New South Wales

• Victoria

• Queensland

• Western Australia

• Australian Capital Territory

• Others

Competitive Landscape

Market players are expanding their production facilities to make more dependable UTVs and to say ahead in the competition.

• Polaris Australia Inc.

• Yamaha Motor Australia Pty Ltd.

• Kawasaki Motors Pty Ltd.

• KYMCO Australia 

• Kubota Australia pty ltd. 

• Landboss 

• Honda Australia Pty Ltd. 

• CFMOTO 

• Others

Key Highlights of the Report