Australia Probiotic Drinks Market Report and Forecast 2025-2034

Australia Probiotic Drinks Market Outlook

The Australia probiotic drinks market size reached USD 267.9 million in 2024. The market is expected to grow at a CAGR of 4.5% between 2025 and 2034, reaching USD 402.0 million by 2034.

Key Takeaways:

• Preliminary findings from the National Nutrition Survey and other research indicate about 2% of Australians self-identify as vegan.

• Australian Dairy reports the dairy sector's value at $3 billion, supporting 42,000 jobs and fulfilling daily dietary requirements.

• Probiotics in Australia fall under regulation by either Food Standards Australia and New Zealand (FSANZ) as food or therapeutic goods.

Dairy-based probiotics drive the Australia probiotics market growth due to their potential as a valuable protein source for muscle repair and growth.

Dairy-based probiotics, derived from yoghurt, kefir, and specific cheeses, provide vital nutrients like calcium, vitamin D, and protein, benefiting digestive health and bone integrity. They serve as flavourful protein options, valued for their culinary adaptability and potential advantages in muscle recovery and development. Additionally, their calcium and vitamin D content supports strong bones and teeth. Further, numerous new probiotic products are entering the market.

In March 2022, Perkii, a Queensland-based food tech startup, partnered with Fit-Lato, a low-calorie gelato brand, and introduced Australia's pioneering probiotic gelato. These live bacteria, aimed at enhancing gut health, were incorporated to benefit consumers' overall well-being.

Plant-based probiotics, sourced from fruits, vegetables, and fermented foods, meet the dietary preferences of vegans and vegetarians. They support digestive health, are aided by fibre for regularity, and boost the immune system, potentially lowering infection risks. Furthermore, they possess anti-inflammatory properties, contributing to overall wellness and a balanced gut microbiome.

Market Segmentation

Australia Probiotic Drinks Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

• Plant-based

• Dairy-based

• Water-based

Market Breakup by Product Type

• Yogurt Drinks

• Fermented Milk Drinks

• Probiotic Juice

• Kefir

• Others

Market Breakup by Distribution Channel

• Supermarkets and Hypermarkets

• Convenience Stores

• Online

• Others

Market Breakup by Region

• New South Wales

• Victoria

• Queensland

• Australian Capital Territory

• Western Australia

• Others

The Australia probiotic drinks market key players are Danone SA, Yakult Australia Pty Ltd., PERKii Pty Ltd., Babushka's Kefir, Binda Valley among others.

Key Highlights of the Report