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The Australia oat milk market size was valued at USD 166.57 million in 2023. The market is further projected to grow at a CAGR of 19.50% between 2024 and 2032, reaching a value of USD 844.98 million by 2032.
The rise in vegan population and the adoption of plant-based diets are driving the consumption of oat milk in Australia. Vegan celebrities and chefs promoting plant-based lifestyles have significantly influenced consumer choices, leading to increased consumption of soy milk and oat milk. This trend is boosting the demand for oat milk as a dairy alternative.
Additionally, consumers, especially those allergic to cow's milk, are turning to plant-based milk products like oat milk because it is naturally lactose-free. As a result, Australia’s consumption level of oat milk is on the rise.
Manufacturers are focusing on product innovation by introducing flavoured options like chocolate, vanilla, and caramel to cater to diverse consumer preferences. In addition, oat milk products are being fortified with functional ingredients like probiotics, omega-3 fatty acids, and vitamins to enhance nutritional value. The introduction of flavoured and fortified oat milk products is expanding consumer choices and driving Australian oat milk market growth. In January 2024, Oatly introduced "Unsweetened Oatmilk" and "Super Basic Oatmilk" in the US and Australian market, catering to health-conscious consumers as it has no sugar and less calories.
Additionally, oat milk's smaller carbon footprint and environmentally friendly production processes resonate with eco-conscious consumers, driving its popularity. Brands are emphasising sustainable practices from responsible sourcing of oats to eco-friendly packaging in response to growing environmental concerns, which is contributing to market growth. In March 2022, Oatly launched "The New Norm&Al Show" campaign in Australia to educate and inspire consumers to make sustainable food choices and to promote the benefits of plant-based diet.
According to Australia oat milk market analysis, oat milk is being utilised in the formulation of baby food products due to its nutritional value and suitability for lactose-intolerant individuals. Oat milk also finds applications in the pharmaceutical industry as part of nutraceutical products due to its health benefits and nutrient content.
Australia Oat milk market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
Market Breakup by Source
Market Breakup by Flavour
Market Breakup by Packaging Form
Market Breakup by Application
Market Breakup by Distribution Channel
Market Breakup by Region
Manufacturers are focusing on enhancing the taste and texture of oat milk and are introducing flavoured options like chocolate and vanilla to cater to diverse preferences.
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product Type |
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| Breakup by Source |
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| Breakup by Flavour |
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| Breakup by Packaging Form |
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| Breakup by Application |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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In 2023, the market reached an approximate value of USD 166.57 million.
The oat milk market in Australia is expected to grow at a CAGR of 19.50% between 2024 and 2032.
The oat milk market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 844.98 million by 2032.
Factors driving the market growth include the expanding vegan and vegetarian population, rising lactose intolerance awareness, and several health benefits of oat milk.
Key trends aiding the market expansion are consumer’s shift toward non-genetically modified organisms (GMO) and pesticide-free products and the launch of oat milk in unique flavours across the country.
Regions considered in the market are South Wales, Victoria, Queensland, Western Australia, and Australian Capital Territory, among others.
Based on application, the market segmentations include food & beverages, nutraceutical & baby food, pharmaceuticals, and personal care, among others.
In packaging forms, cans, cartons, and bottles are considered in the report.
Key players in the market are Chobani Pty Ltd., Inside Out Nutritious Goods Pty Ltd., Califia Farms, LLC, Australian Health and Nutrition Association Ltd, Noumi Limited, Wide Open Agriculture Ltd, OatMilkGoodness, and Oatly Group, among others.
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Australia
63 Fiona Drive, Tamworth, NSW
+61 448 06 17 27
India
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+91-858-608-1494
Philippines
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+63 287899028, +63 967 048 3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84865399124
United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61 448 06 17 27
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-858-608-1494
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63 287899028, +63 967 048 3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84865399124
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