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Report Overview

The Australia mobile gaming market size was valued at USD 970.68 Million in 2024. The market is further projected to grow at a CAGR of 7.10% between 2025 and 2034, reaching a value of USD 1927.40 Million by 2034.

2024

Base Year

2018-2024

Historical Year

2025-2034

Forecast Year

  • As per industry reports, there are 918 active Australian mobile game developers on Google Play. Out of the 433,792 apps available on Google Play, 2,479 were built by Australian developers.

  • Australian mobile games have an average of 1.79 million downloads.

  • Some popular mobile games in Australia are Legend of Mushroom, Zen Word, Royal Match, MONOPOLY GO, and Lightning Link Casino Slots.

Compound Annual Growth Rate

Value in USD Million

7.1%

2025-2034


Australia Mobile Gaming Market Outlook

*this image is indicative*

The growing dependency on mobile devices for entertainment, rising number of gamers, attracted by the accessibility and affordability of mobile games compared to traditional gaming platforms, contributes to the Australia mobile gaming market growth. The Australia Plays 2023 report by the Interactive Games and Entertainment Association highlights a 14% increase in Australians playing video games.

The market is witnessing a diversification of game genres, with a wide range of games available on Android, iOS, and Windows devices. For example, popular games like "Among Us," "Fortnite," and "Candy Crush Saga" cater to different player preferences, from casual gamers to hardcore enthusiasts. This trend is impacting the market positively by driving higher downloads and in-game purchases.

Games like "Clash of Clans" and "Pokemon GO" utilise in-app purchases to enhance gameplay and generate revenue. Data shows that in-app purchases accounted for 48% of mobile gaming revenue in Australia in 2021, highlighting the effectiveness of this monetisation model.

Cloud gaming services like Google Stadia and NVIDIA GeForce Now are gaining traction in the Australia mobile gaming market, allowing players to stream high-quality games on their mobile devices. This trend offers convenience and flexibility to gamers, enabling them to access a vast library of games without the need for high-end hardware.

Games optimised for tablets like "Hearthstone" and "Minecraft" provide a visually appealing and engaging gaming experience. Data indicates that tablet gaming revenue in Australia reached USD 120 million in 2021. Smartphone gaming dominates the Australia mobile gaming market share, with popular titles like "Candy Crush Saga" and "Clash Royale" attracting a vast user base. Smartphone gaming revenue in Australia exceeded USD 500 million in 2021. The convenience and accessibility of smartphone gaming appeal to a broad audience, driving high engagement and revenue generation.

Market Segmentation

Australia Mobile Gaming Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

  • Sports and Role Playing
  • Action or Adventure
  • Strategy and Brain
  • Casino

Market Breakup by Platform Type

  • iOS
  • Android
  • Others

Market Breakup by Device Type

  • Tablet
  • Smartphone
  • PDA
  • Others

Market Breakup by Monetisation Type

  • Advertising
  • In-app Purchases
  • Paid Apps

Market Breakup by Region

  • New South Wales
  • Victoria
  • Queensland
  • Australian Capital Territory
  • Western Australia
  • Others

Competitive Landscape

Market players are focused on providing premium quality of mobile gaming across industries to stay ahead in the competition.

  • Chaos Theory Games Pty. Ltd.
  • Virtua Technologies Pvt Ltd
  • PlaySide Studios Limited 
  • Mode Games Pty Ltd
  • Fgfactory Australia
  • Others

Australia Mobile Gaming Market Report Snapshots

Australia Mobile Gaming Market Size

Australia Mobile Gaming Companies

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

In 2024, the market reached an approximate value of USD 970.68 Million.

The Australia mobile gaming market is expected to grow at a CAGR of 7.10% between 2025 and 2034.

The market is estimated to witness a healthy growth in the forecast period of 2025-2034 to reach USD 1927.40 Million by 2034.

The market is being driven due to growing smartphone penetration, the rising number of gamers, and affordability of mobile games compared to traditional gaming platforms.

Key trends aiding the market expansion include the increasing popularity of multiplayer and Massively Multiplayer Online (MMO) games, the dominance of the 25-34 age group in the market, the rise of adventure games, and the integration of advanced technologies like virtual reality (VR) and augmented reality (AR) in games.

Regions considered in the market are New South Wales, Victoria, Queensland, Western Australia, and Australian Capital Territory, among others.

Different type of devices in the market are tablet, smartphone, and PDA, among others.

Based on monetisation type, the market segmentations include advertising, in-app purchases, and paid apps.

The market can be classified by type into sports and role playing, action or adventure, strategy and brain, and casino.

Key players in this market include Chaos Theory Games Pty. Ltd., Virtua Technologies Pvt Ltd, PlaySide Studios Limited, Mode Games Pty Ltd, and Fgfactory Australia, among others.
 

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2024
Historical Period 2018-2024
Forecast Period 2025-2034
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Platform Type
  • Device Type
  • Monetisation Type
  • Region
Breakup by Type
  • Sports and Role Playing
  • Action or Adventure
  • Strategy and Brain
  • Casino
Breakup by Platform Type 
  • iOS
  • Android
  • Others
Breakup by Device Type
  • Tablet
  • Smartphone
  • PDA
  • Others
Breakup by Monetisation Type
  • Advertising
  • In-app Purchases
  • Paid Apps
Breakup by Region
  • New South Wales
  • Victoria
  • Queensland
  • Australian Capital Territory
  • Western Australia
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Chaos Theory Games Pty. Ltd.  
  • Virtua Technologies Pvt Ltd  
  • PlaySide Studios Limited  
  • Mode Games Pty Ltd  
  • Fgfactory Australia  
  • Others

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