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Report Overview

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

Australia Makeup Market Outlook

The Australia makeup market size reached USD 2.66 billion in 2023. The market is expected to grow at a CAGR of 3.88% between 2024 and 2032, reaching USD 3.73 billion by 2032. 

Key Takeaways:

  • The 2021 Census by the Australian Bureau of Statistics recorded Australia's population at 25,422,788, with females representing 50.7% of it.
  • In 2020, the Australian Institute of Health and Welfare observed 3.2 million individuals aged 15-24 in Australia, accounting for 12%.
  • Trixie Cosmetics, created by Trixie Mattel, made its exclusive debut at the well-known Australian beauty store Cult Beauty in June 2022.

Lip products, like lipstick and lip gloss, contribute significantly to the Australia makeup market growth by enhancing the lips' appearance, making them look fuller and well-defined

Lip makeup enriches lips, providing fullness and definition with a range of hues and textures. Hydrating elements maintain lip health while enduring formulas ensure prolonged colour. Vibrant shades draw focus, enhancing overall makeup aesthetics.

Eye makeup enhances expressiveness by using eyeshadow, eyeliner, and mascara for versatile styles. It defines eye contours, amplifies lash length and volume, and conceals flaws for captivating eyes. Numerous new beauty brands emphasize sustainability and ethics.

In April 2023, an Australian boutique beauty label unveiled the inaugural 100% aluminium eco-refillable compact, omitting challenging recyclable materials. Emphasizing natural cosmetics and skin care, they championed ethical beauty, further lessening environmental impact with a mono-material aluminium compact.

Australia Makeup Market

Market Segmentation

Australia Makeup Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Product Type

  • Foundation
  • Blush
  • Powder
  • Concealer
  • Lipstick
  • Eyeliner
  • Eyeshadow
  • Others

Market Breakup by Application Area

  • Lips
  • Eye
  • Nail
  • Face
  • Others

Market Breakup by Distribution Channel

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Specialty Stores
  • Online
  • Others

Market Breakup by Region

  • New South Wales
  • Victoria
  • Queensland
  • Australian Capital Territory
  • Western Australia
  • Others

The Australia makeup market key players are RA Cosmetics Pty Ltd, Miranda Kerr Pty Ltd., Lanolips Pty Ltd., Bondi Sands Pty Ltd., Nude by Nature Pty Ltd and The Beauty Chef Pty Ltd among others.

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product Type
  • Application Area
  • Distribution Channel
  • Region
Breakup by Product Type
  • Foundation
  • Blush
  • Powder
  • Concealer
  • Lipstick
  • Eyeliner
  • Eyeshadow
  • Others
Breakup by Application Area
  • Lips
  • Eye
  • Nail
  • Face
  • Others
Breakup by Distribution Channel
  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Specialty Stores
  • Online
  • Others
Breakup by Region
  • New South Wales
  • Victoria
  • Queensland
  • Australian Capital Territory
  • Western Australia
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • RA Cosmetics Pty Ltd
  • Miranda Kerr Pty Ltd. 
  • Lanolips Pty Ltd. 
  • Bondi Sands Pty Ltd. 
  • Nude by Nature Pty Ltd
  • The Beauty Chef Pty Ltd
  • Others

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market was estimated to be valued at USD 2.66 billion in 2023.

The market is projected to grow at a CAGR of 3.88% between 2024 and 2032.

The revenue generated from the makeup market in Australia is expected to reach USD 3.73 billion in 2032.

The makeup market is categorised according to product type, which includes foundation, blush, powder, concealer, lipstick, eyeliner, eyeshadow, and other cosmetic products.

The makeup market key players are RA Cosmetics Pty Ltd, Miranda Kerr Pty Ltd., Lanolips Pty Ltd., Bondi Sands Pty Ltd., Nude by Nature Pty Ltd and The Beauty Chef Pty Ltd among others.

Based on the application area, the market is divided into lips, eye, nail, face and others. 

The market is broken down into New South Wales, Victoria, Queensland, Australian Capital Territory, Western Australia, and others.    

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30 North Gould Street, Sheridan, WY 82801

+1-415-325-5166

63 Fiona Drive, Tamworth, NSW

+61-448-061-727

C130 Sector 2 Noida, Uttar Pradesh 201301

+91-858-608-1494

40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.

+63-287-899-028, +63-967-048-3306

6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London

+44-753-713-2163

193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City

+84-865-399-124