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The Australia laundry detergent market value was around USD 678.5 million in 2023. The market is further projected to grow at a CAGR of 3.40% between 2024 and 2032, reaching a value of USD 913.2 million by 2032.
Australia Laundry Detergent Market Size
Australia Laundry Detergent Market Growth
Australia Laundry Detergent Market Share
Australia Laundry Detergent Companies
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Australia Laundry Detergent Market Overview
8.1 Key Industry Highlights
8.2 Australia Laundry Detergent Historical Market (2018-2023)
8.3 Australia Laundry Detergent Market Forecast (2024-2032)
9 Australia Laundry Detergent Market by Type
9.1 Liquid Detergents
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Powder Detergents
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
9.3 Others
10 Australia Laundry Detergent Market by Packaging
10.1 Bottles
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Cartons
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Pouches
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Others
11 Australia Laundry Detergent Market by Distribution Channel
11.1 Supermarkets and Hypermarkets
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Convenience Stores
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 Online Channel
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 Others
12 Australia Laundry Detergent Market by Region
12.1 New South Wales
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Victoria
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Queensland
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Western Australia
12.4.1 Historical Trend (2018-2023)
12.4.2 Forecast Trend (2024-2032)
12.5 Australian Capital Territory
12.5.1 Historical Trend (2018-2023)
12.5.2 Forecast Trend (2024-2032)
12.6 Others
13 Market Dynamics
13.1 SWOT Analysis
13.1.1 Strengths
13.1.2 Weaknesses
13.1.3 Opportunities
13.1.4 Threats
13.2 Porter’s Five Forces Analysis
13.2.1 Supplier’s Power
13.2.2 Buyer’s Power
13.2.3 Threat of New Entrants
13.2.4 Degree of Rivalry
13.2.5 Threat of Substitutes
13.3 Key Indicators for Demand
13.4 Key Indicators for Price
14 Competitive Landscape
14.1 Market Structure
14.2 Company Profiles
14.2.1 Unilever plc
14.2.1.1 Company Overview
14.2.1.2 Product Portfolio
14.2.1.3 Demographic Reach and Achievements
14.2.1.4 Certifications
14.2.2 Henkel Australia Pty Ltd
14.2.2.1 Company Overview
14.2.2.2 Product Portfolio
14.2.2.3 Demographic Reach and Achievements
14.2.2.4 Certifications
14.2.3 Kao Corporation
14.2.3.1 Company Overview
14.2.3.2 Product Portfolio
14.2.3.3 Demographic Reach and Achievements
14.2.3.4 Certifications
14.2.4 Helios Health & Beauty Pty Ltd.
14.2.4.1 Company Overview
14.2.4.2 Product Portfolio
14.2.4.3 Demographic Reach and Achievements
14.2.4.4 Certifications
14.2.5 Technichem Pvt. Ltd.
14.2.5.1 Company Overview
14.2.5.2 Product Portfolio
14.2.5.3 Demographic Reach and Achievements
14.2.5.4 Certifications
14.2.6 Sahely Chemicals Pty Ltd.
14.2.6.1 Company Overview
14.2.6.2 Product Portfolio
14.2.6.3 Demographic Reach and Achievements
14.2.6.4 Certifications
14.2.7 Agar Cleaning Systems Pty Ltd.
14.2.7.1 Company Overview
14.2.7.2 Product Portfolio
14.2.7.3 Demographic Reach and Achievements
14.2.7.4 Certifications
14.2.8 Chempower Australia
14.2.8.1 Company Overview
14.2.8.2 Product Portfolio
14.2.8.3 Demographic Reach and Achievements
14.2.8.4 Certifications
14.2.9 Herbon Pty Ltd.
14.2.9.1 Company Overview
14.2.9.2 Product Portfolio
14.2.9.3 Demographic Reach and Achievements
14.2.9.4 Certifications
14.2.10 Others
15 Key Trends and Developments in the Market
16 List of Key Figures and Tables
1. Australia Laundry Detergent Market: Key Industry Highlights, 2018 and 2032
2. Australia Laundry Detergent Historical Market: Breakup by Type (USD Million), 2018-2023
3. Australia Laundry Detergent Market Forecast: Breakup by Type (USD Million), 2024-2032
4. Australia Laundry Detergent Historical Market: Breakup by Packaging (USD Million), 2018-2023
5. Australia Laundry Detergent Market Forecast: Breakup by Packaging (USD Million), 2024-2032
6. Australia Laundry Detergent Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
7. Australia Laundry Detergent Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
8. Australia Laundry Detergent Historical Market: Breakup by Region (USD Million), 2018-2023
9. Australia Laundry Detergent Market Forecast: Breakup by Region (USD Million), 2024-2032
10. Australia Laundry Detergent Market Structure
In 2023, the market reached an approximate value of USD 678.5 million.
The Australian laundry detergent market is expected to grow at a CAGR of 3.40% between 2024 and 2032.
The laundry detergent market in Australia is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 913.2 million by 2032.
High consumption of laundry detergent, growing disposable income, and increasing awareness of cleanliness and hygiene among citizens are some of the major factors propelling the growth of the market.
Key trends aiding the market expansion include the increasing demand for eco-friendly laundry detergents and cleaning products, development of specialized and high-performance products, and the expansion of online sales channels.
South Wales, Victoria, Queensland, Western Australia, and Australian Capital Territory, among others, are the significant Australian markets for laundry detergent.
Liquid and powdered detergents are the different types of laundry detergents considered in the report.
Based on packaging, the market segmentations include bottles, cartons, and pouches, among others.
Supermarkets and hypermarkets, convenience stores, and online channels are some of the major distribution channels considered in the market.
Key players in the market are Unilever plc, Henkel Australia Pty Ltd, Kao Corporation, Helios Health & Beauty Pty Ltd., Technichem Pvt. Ltd., Sahely Chemicals Pty Ltd., Agar Cleaning Systems Pty Ltd., Chempower Australia, Herbon Pty Ltd., and others.
The high standards of living, increased awareness regarding hygiene, well-established distribution networks and retail presence, and improved marketing and packaging efforts by manufacturers support the market for laundry detergents in Australia.
Fluctuations in raw material prices, regulatory changes related to environmental standards and product formulations, and economic downturns are the key challenges faced by the laundry detergent industry.
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