Report Overview

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

Australia Laundry Detergent Market Competitive Landscape

Market players are introducing eco-friendly detergents, further engaging in strategic alliances to enter international markets and stay ahead in the competition.

 

  • Unilever plc 
  • Henkel Australia Pty Ltd 
  • Kao Corporation 
  • Helios Health & Beauty Pty Ltd. 
  • Technichem Pvt. Ltd. 
  • Sahely Chemicals Pty Ltd. 
  • Agar Cleaning Systems Pty Ltd.  
  • Chempower Australia 
  • Herbon Pty Ltd. 
  • Others

 

Australia Laundry Detergent Market Report Snapshots

Australia Laundry Detergent Market Size

Australia Laundry Detergent Market Growth

Australia Laundry Detergent Market Share

Australia Laundry Detergent Companies

 

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

In 2023, the market reached an approximate value of USD 678.5 million.

The Australian laundry detergent market is expected to grow at a CAGR of 3.40% between 2024 and 2032.

The laundry detergent market in Australia is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 913.2 million by 2032.

High consumption of laundry detergent, growing disposable income, and increasing awareness of cleanliness and hygiene among citizens are some of the major factors propelling the growth of the market.

Key trends aiding the market expansion include the increasing demand for eco-friendly laundry detergents and cleaning products, development of specialized and high-performance products, and the expansion of online sales channels.

South Wales, Victoria, Queensland, Western Australia, and Australian Capital Territory, among others, are the significant Australian markets for laundry detergent.

Liquid and powdered detergents are the different types of laundry detergents considered in the report.

Based on packaging, the market segmentations include bottles, cartons, and pouches, among others.

Supermarkets and hypermarkets, convenience stores, and online channels are some of the major distribution channels considered in the market.

Key players in the market are Unilever plc, Henkel Australia Pty Ltd, Kao Corporation, Helios Health & Beauty Pty Ltd., Technichem Pvt. Ltd., Sahely Chemicals Pty Ltd., Agar Cleaning Systems Pty Ltd., Chempower Australia, Herbon Pty Ltd., and others.

The high standards of living, increased awareness regarding hygiene, well-established distribution networks and retail presence, and improved marketing and packaging efforts by manufacturers support the market for laundry detergents in Australia.

Fluctuations in raw material prices, regulatory changes related to environmental standards and product formulations, and economic downturns are the key challenges faced by the laundry detergent industry.

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