Australia Fashion Accessories Market Report and Forecast 2025-2034

Australia Fashion Accessories Market Outlook

The Australia fashion accessories market size is projected to grow at a CAGR of 9.7% between 2025 and 2034.

Key Takeaways

• The Australian fashion scene comprises a mix of established domestic brands, online-only retailers, and international fast fashion giants. Notable brands include The Iconic, David Jones, Cotton On, SHEIN, and ASOS.

• The industry is ever-growing and transforming, influenced by evolving consumer expectations, social media trends, influencer marketing, and e-commerce expansion.

• As per industry reports, the annual revenue of the clothing, footwear, and personal accessory retail industry in Australia has been steadily growing.

Changing fashion trends play a significant role in driving consumer demand for a wide range of products such as jewellery, bags, belts, scarves, watches, and eyewear. Rising disposable income levels among consumers enable increased spending on fashion accessories, contributing to Australia fashion accessories market development.

Moreover, the growing awareness about the latest fashion trends, coupled with the influence of social media on fashion choices, further drives the growth of the fashion accessories market in Australia. Additionally, the market responds to consumer preferences for personalized and customizable accessories, reflecting an evolving consumer landscape that values individual style.

The trend towards sustainable fashion is gaining momentum in the Australia fashion accessories market, with consumers showing a preference for eco-friendly and ethically produced accessories. This trend is driving the demand for products made from recycled materials and organic fabrics. Some Australian fashion brands that use recycled materials include Empire Rose, The Travelling Kimono, Seventh Pocket, Spell, The Social Outfit, Vege Threads, KitX, and Citizen Wolf.

Moreover, the trend towards premiumisation is evident in the Australia fashion accessories market, with customers, especially millennials and Generation Z, showing a willingness to invest in high-quality, branded accessories. This trend is driven by increased socialization, exposure to branded products, and changing consumer lifestyles, leading to a growing demand for premium fashion accessories that offer exclusivity and quality.

Women's fashion accessories dominate the Australia fashion accessories market share due to the wide range of product offerings, changing fashion trends, and higher purchasing power among women. This segment includes jewellery, bags, scarves, watches, and eyewear designed to cater to diverse tastes and preferences. The market for women's accessories is characterised by a variety of branded products that appeal to different style preferences and occasions.

Market Segmentation

Australia Fashion Accessories Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:

Market Breakup by Product Type

• Footwear

• Apparel

• Wallets

• Handbags

• Watches

• Others

Market Breakup by End Use

• Men

• Women

• Kids/ Children

Market Breakup by Distribution Channel

• Speciality Stores

• Online Channels

• Others

Market Breakup by Region

• New South Wales

• Victoria

• Queensland

• Western Australia

• Australian Capital Territory

• Others

Competitive Landscape

Market players are offering a diverse range of accessories, including belts, footwear, watches, sunglasses, headgear, and wallets, to meet consumer demand and drive profitability.

• Louis Vuitton Australia Pty Ltd. 

• Gucci Australia Pty Ltd. 

• Chanel Australia Pty Ltd. 

• Coach Australia Pty Limited 

• Fossil (Australia) Pty. Ltd. 

• Others

Key Highlights of the Report