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Report Overview

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

Australia Bathroom Products Market Outlook

The Australia bathroom products market size was valued at USD 3.12 billion in 2023. The market is further projected to grow at a CAGR of 5.9% between 2024 and 2032, reaching a value of USD 5.25 billion by 2032.

Key Takeaways

  • Key players in the market are GWA Group Limited, Decina Pty Limited, Kohler Australia (Kohler New Zealand Ltd), and Gessi SPA.
  • In 2023, Kohler launched an eco-friendly “Surface + Spray Mop Starter Kit”, which provides essentials for a sparkling clean home without harmful chemicals. The starter kit includes their award-winning Universal Cleaner.
  • The hospitality sector in Australia is witnessing an increasing demand for luxurious bathtubs that offer spa-like experiences. These amenities enhance the overall guest experience and contribute to the relaxation and well-being of visitors.

The Australia bathroom products market growth is primarily driven by factors such as the expansion of the hospitality industry, increasing demand for premium faucets, growth in smart/electronic bathroom product accessories, new construction activities in residential sector, rising renovation projects, and the development of smart home technologies. Additionally, rising urbanisation, and consumer preference for eco-friendly and technologically advanced bathroom products are key drivers fuelling market expansion.

The increasing popularity of smart bathroom products with advanced features like digital faucets, touchless technology, and integrated controls for water temperature and lighting is a significant trend shaping the market. However, the market outlook can be affected by a lengthy product replacement cycle due to the durability and longevity of high-quality bathroom products like sinks, toilets, and shower units. This trend can impact sales frequency but ensures sustained demand for premium products.

The rise of online distribution channels for bathroom fixtures has expanded consumer access to a wider range of products, contributing to Australia bathroom products market development. Suppliers have enhanced the security and reliability of online platforms, increasing customer trust in purchasing bath fittings online.

Australian bathroom products market caters to both commercial establishments and residential properties with a diverse range of products tailored to different needs and preferences. The commercial segment includes businesses like hotels, restaurants, offices, and other public facilities that require high-quality bathroom products to cater to their customers' needs. Residential applications cover households where homeowners seek durable and aesthetically pleasing bathroom products for personal use.

Australia Bathroom Products Market

Market Segmentation

Australia Bathroom Products Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

  • Bathroom Furniture
    • Shelves
    • Cabinets
    • Mirrors
    • Others
  • Bathroom Accessories
    • Toothbrush Holders
    • Trash Cans
    • Taps
    • Towel Racks/Rings
    • Bathtubs
    • Others 
  • Toiletries
  • Faucets and Showers
  • Bathroom Basin
    • Single
    • Double
    • Multiple
  • Soap Dispensers
  • Others

Market Breakup by Price Point

  • Standard
  • Premium
  • Luxury

Market Breakup by Application

  • Commercial
  • Residential

Market Breakup by Distribution Channel

  • Hypermarkets/Supermarkets
  • Speciality Stores
  • Online Channels
  • Others

Market Breakup by Region

  • New South Wales
  • Victoria
  • Queensland
  • Western Australia
  • Australian Capital Territory
  • Others

Competitive Landscape

Market players are focused on providing premium range of bathroom products to stay ahead in the competition and enhance their overall presence.

  • GWA Group Limited
  • Decina Pty Limited
  • Kohler Australia (Kohler New Zealand Ltd).
  • Gessi SPA
  • Sussex Taps Pty Ltd.
  • Brodware Pty Ltd.
  • Astra Walker Pty Ltd.
  • Faucet Australia Pty Ltd.
  • CB Ideal Tapware Pty Ltd.
  • Ramtaps Pty Ltd.
  • Others

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Price Point
  • Application
  • Distribution Channel
  • Region
Breakup by Type
  • Bathroom Furniture
  • Bathroom Accessories
  • Toiletries
  • Faucets and Showers
  • Bathroom Basin
  • Soap Dispensers
  • Others
Breakup by Price Point
  • Standard
  • Premium
  • Luxury
Breakup by Application
  • Commercial
  • Residential
Breakup by Distribution Channel
  • Hypermarkets/Supermarkets
  • Speciality Stores
  • Online Channels
  • Others
Breakup by Region
  • New South Wales
  • Victoria
  • Queensland
  • Australian Capital Territory
  • Western Australia
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • GWA Group Limited
  • Decina Pty Limited
  • Kohler Australia (Kohler New Zealand Ltd).
  • Gessi SPA
  • Sussex Taps Pty Ltd.
  • Brodware Pty Ltd.
  • Astra Walker Pty Ltd.
  • Faucet Australia Pty Ltd.
  • CB Ideal Tapware Pty Ltd.
  • Ramtaps Pty Ltd.
  • Others

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

In 2023, the market reached an approximate value of USD 3.12 billion.

The market is expected to grow at a CAGR of 5.9% between 2024 and 2032.

The bathroom products market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 5.25 billion by 2032.

The market is being driven due to increasing demand for premium faucets, growth in smart/electronic bathroom product accessories, rising number of renovation projects, and the development of smart home technologies by manufacturers.

Key trends aiding the market expansion are consumer preference for eco-friendly and technologically advanced bathroom products, new construction activities in residential apartments, and expansion of the hospitality industry.

Regions considered in the market are New South Wales, Victoria, Queensland, Western Australia, and Australian Capital Territory, among others.

Based on application, the market segmentations include commercial and residential.

Bathroom furniture, bathroom accessories, toiletries, faucets and showers, bathroom basin, and soap dispensers are considered in the report.

Key players in the market are GWA Group Limited, Decina Pty Limited, Kohler Australia (Kohler New Zealand Ltd), Gessi SPA, Sussex Taps Pty Ltd, Brodware Pty Ltd, Astra Walker Pty Ltd, Faucet Australia Pty Ltd, CB Ideal Tapware Pty Ltd, and Ramtaps Pty Ltd, among others.

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63 Fiona Drive, Tamworth, NSW

+61-448-061-727

C130 Sector 2 Noida, Uttar Pradesh 201301

+91-858-608-1494

40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.

+63-287-899-028, +63-967-048-3306

6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London

+44-753-713-2163

193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City

+84-865-399-124