Australia Apparel Market Report and Forecast 2024-2032

Australia Apparel Market Outlook

The Australia apparel market size was valued at USD 21.2 billion in 2023. The market is further projected to grow at a CAGR of 3.0% between 2024 and 2032, reaching a value of USD 27.7 billion by 2032.

Key Takeaways

• The fashion landscape in Australia includes established domestic brands, such as Adidas, H&M, David Jones, and Cotton On.

• Online-only retailers like SHEIN and ASOS, along with emerging local designers, also contribute to the market’s growth.

• The apparel industry contributes 1.5% to the Australian GDP.

• It generates USD 7.2 billion in exports annually.

• In 2023, employment in the industry exceeded 489,000 people, with 77% being women.

The Australia apparel market growth is primarily driven by factors such as a growing population, increasing disposable income, and a shift in consumer preferences towards fashionable and trendy clothing. Additionally, the growth of e-commerce and the influence of social media on fashion trends in Australia has led to a surge in online shopping for apparel. By 2026, online stores are expected to account for 46% of all apparel sales in Australia.

The market is also witnessing a shift towards sustainability, with a focus on reducing textile waste and promoting a circular economy. Consumers are becoming more conscious of their environmental impact, leading to a demand for eco-friendly and sustainable clothing options.

Moreover, the apparel industry is embracing new technologies, such as smart fabrics, 3D printing, and digital textile printing, to create innovative and high-performance clothing products. These trends are reshaping the Australia apparel market outlook by influencing consumer preferences, driving innovation, and promoting sustainability.

Different types of fibres are used in the apparel market. For instance, cotton fibre segment includes clothing made from cotton fibre, which is a popular choice due to its comfort and breathability. Vegetable-based fibre segment includes clothing made from plant-based fibres like bamboo, hemp, and linen, which are gaining popularity due to their sustainability and eco-friendly properties. Man-made fibre segment includes clothing made from synthetic fibres like polyester, nylon, and spandex, which are widely used in sportswear and performance clothing. Animal-based fibre segment includes clothing made from animal fibres like wool, silk, and leather, which are valued for their warmth, durability, and luxury appeal.

Market Segmentation

Australia Apparel Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Product Type

• Casual Wear

• Nightwear

• Formal Wear

• Sportswear

• Others

Market Breakup by Fibre Type

• Cotton Fibre

• Vegetable Based Fibre

• Man-Made Fibre

• Animal Based Fibre

Market Breakup by End Use

• Kids Wear

• Women’s Wear

• Men’s Wear

Market Breakup by Distribution Channel

• Hypermarkets/Supermarkets

• Speciality Stores

• Online Channels

• Others

Market Breakup by Region

• New South Wales

• Victoria

• Queensland

• Western Australia

• Australian Capital Territory

• Others

Competitive Landscape

Market players are adapting to meet the demand for eco-friendly, sustainable, and technologically advanced clothing products, driving growth and diversification within the market.

• Accent Group Limited

• Adidas Australia Pty Limited

• Nike, Inc.

• H & M Hennes & Mauritz AB

• Rip Curl Proprietary Limited

• CHANEL Australia Pty. Limited

• Cue & Co Pty Ltd.

• Cotton On Clothing Pty Ltd.

• Hanes Australia Pty Ltd.

• Puma Australia Pty Ltd.

• Others

Key Highlights of the Report