Report Overview

The assortment and space optimisation (ASO) market size reached a value of nearly USD 1.88 Billion in 2024. The market is projected to grow at a CAGR of 12.50% between 2025 and 2034 and reach around USD 6.10 Billion by 2034.

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

  • The growing e-commerce sector is expected to fuel the demand for assortment and space optimisation solutions and services.
  • Oracle Corporation, Blue Yonder Group, Inc., and SAP SE are a few of the major companies in the assortment and space optimisation (ASO) market.
  • Advancements in retail space planning technology, including management software and applications, are expected to bolster the ASO market.

Assortment and Space Optimisation (ASO) Market Analysis by Region

North America is a prominent region due to the presence of leading assortment management and planning solutions companies. Regional merchants in North America are increasingly using ASO as it allows for variable assortments that adapt to changing consumer trends and behaviours.

 

Retailers can find the best shop groupings for increased supply chain efficiency by employing an intelligent clustering approach. In 2022, inventories in the USA grew at a 12.7% rate compared to 2021, which further necessitates the deployment of ASO solutions.

 

In Europe, AI-assisted ASO tools are gaining popularity by boosting sales via data-driven decisions and improving product relevance for customers. Retailers analyse historical purchase transactions from point of sale (POS) systems to determine the co-occurrence of product pairs. With these tools, retailers can make better decisions about which products to sell in their locations and adapt assortments to local customer preferences and shop sizes.

 

In the Asia Pacific region, the growing digital commerce and evolving consumer preferences are pushing merchandisers to leverage innovative technologies like data analytics and AI for maximising space and spot opportunities. By 2024, the Asia Pacific’s online retail sales are expected to reach USD 2.5 trillion, up from USD 1.5 trillion in 2019, propelling the assortment and space optimisation (ASO) market expansion.

 

Assortment and Space Optimisation (ASO) Market Report Snapshots

Assortment and Space Optimisation (ASO) Market Size

Assortment and Space Optimisation (ASO) Market Trends

Assortment and Space Optimisation (ASO) Market Share

Assortment and Space Optimisation (ASO) Companies

Assortment and Space Optimisation (ASO) Market Regional Analysis

 

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

In 2024, the market value was nearly USD 1.88 Billion.

The market is projected to grow at a CAGR of 12.50% between 2025 and 2034.

The market is estimated to witness a healthy growth in the forecast period of 2025-2034 to reach around USD 6.10 Billion by 2034.

The major drivers include a rising number of SKUs (stock keeping units), an expanding presence of retail stores, and the emergence of e-commerce channels.

The key trends aiding the market include consumer demand for personalised shopping experiences and advancements in ASO solutions and software.

The different components of ASO include solutions and services.

The major segments based on the deployment of ASO include on-premises and cloud.

The major players in the market include Oracle Corporation, Blue Yonder Group, Inc., SAP SE, McKinsey & Company, Aptos, LLC, Microsoft Corporation, International Business Machines Corporation, Accenture PLC, and Nielsen Consumer LLC, among others.

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