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Report Overview

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

Asia Pacific Perfume Market Outlook

The Asia Pacific perfume market size reached USD 4.93 billion in 2023. The market is expected to grow at a CAGR of 6.04% between 2024 and 2032, reaching USD 8.34 billion by 2032.

Key Takeaways:

  • In 2022, the World Bank reported that women constituted 51.4% of Japan's population, driving up perfume demand in the market.
  • Similarly, in India, women made up 48.0% of India's population, fuelling growth in the perfume market.
  • As per PIB, India's rich aromatic heritage includes aromatherapy, incense, and ittar since ancient times, contributing about $500 million annually.

Due to its affordability and accessibility to a broader consumer base, the Asia Pacific perfume market experiences growth primarily driven by mass-produced products

Mass perfumes, known for their affordability and accessibility, appeal to budget-conscious consumers by offering diverse scents and packaging options. Suitable for everyday use, they provide lighter fragrances suitable for various activities, enhancing personal expression and confidence.

Premium perfumes, on the other hand, emphasize superior quality and luxurious ingredients, creating complex fragrances that cater to those valuing opulence. They attract status-conscious consumers seeking exclusivity, with long-lasting scents suitable for special occasions, elevating the olfactory experience.

In July 2023, Aranyam unveiled six new fragrances under the oudh and aqua categories. The Aqua Perfumes line welcomed Aqua Neel, Aqua Meer, and Aqua Yuva, while the Oudh Perfumes line introduced White Oudh, Oudh Rasa, and Oudh Aranya. These fragrances embodied India's natural essence and Ayurvedic traditions.

Asia Pacific Perfume Market

Market Segmentation

Asia Pacific Perfume Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

  • Parfum
  • Eau De Cologne (EDC)
  • Eau De Parfum (EDP)
  • Eau De Toilette (EDT)
  • Others

Market Breakup by Product Type

  • Mass
  • Premium

Market Breakup by End User

  • Men
  • Women 

Market Breakup by Distribution Channel

  • Offline
    • Supermarkets and Hypermarkets
    • Specialty Stores
    • Convenience Stores 
    • Others
  • Online

Market Breakup by Region

  • China
  • Japan
  • India
  • ASEAN
  • Australia
  • Others

The Asia Pacific perfume market key players are Estee Lauder Companies Inc., Amorepacific Corporation, Chanel SA, Shiseido Co.,Ltd., Burberry Group PLC, Dolce & Gabbana S.r.l., Kering SA, PVH Corp., Natura &Co., LVMH Moet Hennessy Louis Vuitton SE, and Hermès International S.A. among others.

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Product Type
  • End User
  • Distribution Channel
  • Region
Breakup by Type
  • Parfum
  • Eau De Cologne (EDC)
  • Eau De Parfum (EDP)
  • Eau De Toilette (EDT)
  • Others
Breakup by Product Type
  • Mass
  • Premium
Breakup by End User
  • Men 
  • Women
Breakup by Distribution Channel
  • Offline
  • Online
Breakup by Region
  • China
  • Japan
  • India
  • ASEAN
  • Australia
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Estee Lauder Companies Inc.
  • Amorepacific Corporation
  • Chanel SA
  • Shiseido Co.,Ltd.
  • Burberry Group PLC
  • Dolce & Gabbana S.r.l.
  • Kering SA
  • PVH Corp.
  • Natura & Co.
  • LVMH Moet Hennessy Louis Vuitton SE
  • Hermès International S.A.
  • Others

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market was valued at USD 4.93 billion in 2023.

The market is projected to grow at a CAGR of 6.04% between 2024 and 2032.

The revenue generated from the perfume market is expected to reach USD 8.34 billion in 2032.

The perfume market is categorised according to the product type, which includes mass and premium.

The key players are Estee Lauder Companies Inc., Amorepacific Corporation, Chanel SA, Shiseido Co.,Ltd., Burberry Group PLC, Dolce & Gabbana S.r.l., Kering SA, PVH Corp., Natura &Co., LVMH Moet Hennessy Louis Vuitton SE, and Hermès International S.A. among others.

Based on the distribution channel, the market is divided into offline - hypermarkets/supermarkets, pharmacies, convenience stores, and online channels.

The market is broken down into China, Japan, India, ASEAN, Australia, and others.

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63 Fiona Drive, Tamworth, NSW

+61 448 06 17 27

C130 Sector 2 Noida, Uttar Pradesh 201301

+91-858-608-1494

40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.

+63 287899028, +63 967 048 3306

6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London

+44-753-713-2163

193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City

+84865399124