Report Overview

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

Asia Pacific Keyboard Market Outlook

The Asia Pacific keyboard market size reached USD 2.18 billion in 2023. The market is expected to grow at a CAGR of 2.03% between 2024 and 2032, reaching USD 2.61 billion by 2032.

Key Takeaways:

  • According to the Government of India, the Worker Population Ratio increased from 50.9% to 52.6% between 2020 and 2021.
  • According to the Ministry of Education, China, 291 million students were enrolled in educational institutions for studies in 2021.
  • In the first half of this fiscal year (from April to September 2023), India's electricity consumption increased by almost 8% to approximately 847 billion units.

A wired keyboard is contributing to the expansion of the Asia Pacific keyboard market due to the growing enthusiasm of young people in e-sports, the surge in remote workers, and the rising engagement of users in online gaming.

The wired keyboard uses direct physical connection to devices connected through USB ports, ensuring minimum latency, and providing reliable performance by providing consistent and fast response time. These wired keyboards are highly preferred among the institutional channels and high-stakes computing activities such as competitive gaming.

In December 2023, Aula launched its mechanical keyboard in China targeting gaming and office users. This keyboard is designed with an aim to provide easy customization options to users by offering triple mode connectivity supporting wired, 2.4G and Bluetooth connections, providing seamless connectivity to switch between 5 devices.

Wireless keyboards provide users with flexibility and convenience as users can connect keyboards with the support of Bluetooth or RF technology, allowing the user greater mobility.  The target audience of this category are the one who are willing to pay extra for convenience and flexibility without compromising performance, as these products offers the battery cycle that last between 30 to 40 hours, depending on how it is used.

Asia Pacific Keyboard Market

Market Segmentation

The Asia Pacific Keyboard Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

  • Wired
  • Wireless

Market Breakup by Application

  • Corporate/Enterprises
  • Personal

Market Breakup by Distribution Channel

  • Offline
  • Online

Market Breakup by Country

  • China
  • Japan
  • India
  • ASEAN
  • Australia
  • Others

The Asia Pacific keyboard market key players are Apple, Inc., HP Inc., Logitech International S.A., Lenovo Group Ltd., ASUSTEK Computer Inc., Dell Inc., Razer Inc., Acer Inc., Cherry SE, Corsair Memory Inc., Zebronics India Pvt. Ltd., and Cooler Master Co. Ltd., among others.

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Application
  • Distribution Channel
  • Region
Breakup by Type
  • Wired
  • Wireless
Breakup by Application
  • Corporate/Enterprises 
  • Personal
Breakup by Distribution Channel
  • Offline
  • Online
Breakup by Region
  • China
  • Japan
  • India
  • ASEAN
  • Australia
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Apple, Inc. 
  • HP Inc. 
  • Logitech International S.A. 
  • Lenovo Group Ltd. 
  • ASUSTEK Computer Inc. 
  • Dell Inc. 
  • Razer Inc. 
  • Acer Inc. 
  • Cherry SE 
  • Corsair Memory Inc.  
  • Zebronics India Pvt. Ltd.
  • Cooler Master Co. ltd.
  • Others

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market was valued at USD 2.18 billion in 2023.

The market is projected to grow at a CAGR of 2.03% between 2024 and 2032.

The revenue generated from the keyboard market is expected to reach USD 2.61 billion in 2032.

Based on type, the keyboard market is divided into wired and wireless keyboards.

The keyboard market in Asia Pacific is categorised based on distribution channels, which include online and offline modes of distribution.

The key players in the industry are Apple, Inc., HP Inc., Logitech International S.A., Lenovo Group Ltd., ASUSTEK Computer Inc., Dell Inc., Razer Inc., Acer Inc., Cherry SE, Corsair Memory Inc., Zebronics India Pvt. Ltd., and Cooler Master Co. Ltd., among others.

Based on the application, the market is divided into corporate and personal users.

The market is broken into China, Japan, India, ASEAN, and Australia, among others.

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