Asia Pacific Dietary Supplement Market Report and Forecast 2024-2032

Asia Pacific Dietary Supplement Market Outlook

The Asia Pacific dietary supplement market size reached USD 67.53 billion in 2023. The market is expected to grow at a CAGR of 6.87% between 2024 and 2032, reaching USD 122.75 billion by 2032.

Key Takeaways:

• According to a report by the FAO-UN in 2023, there were about 370.7 million undernourished people across the Asia Pacific.

• As of the end of 2022, 280.04 million people in China were 60 years of age or older; this accounted for 19.8% of the country's total population.

• Data from PIB India indicated a prevalence of anaemia among 57 per cent of women aged 15–49 years between 2019 and 2021.

Probiotics are driving the Asia Pacific dietary supplement market growth due to rising health consciousness and disposable incomes, along with the growth of ageing populations and urbanisation.

Probiotics are beneficial for those who are looking to support their gut health. A significant proportion of the body's immune system resides in the gut, having a healthy gut not only improves digestion but also helps to improve immune system function which in turn reduces the chances of infections and allergies.

In January 2024, Abbott launched its Protality brand which manufactures high-protein shakes for adults interested in losing weight without muscle loss. This shake contains about 30 grams of high-quality protein and 8 essential vitamins required for protein and energy metabolism. Each Protality shake is packed with 150 calories and offers only 1 gram of sugar which reduces the chance of sudden sugar spikes in blood and promotes healthy gains.

Vitamins and minerals are essential nutrients required to support various body functions. Elderly individuals who have less absorption capabilities require these supplements to ensure smooth bodily functions. Certain minerals like calcium, magnesium and vitamin D are required for bone formation and its maintenance, an adequate amount of these nutrients is required to prevent diseases like osteoporosis and rickets.

Market Segmentation

Asia Pacific Dietary Supplement Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

• Proteins and Amino Acids

• Vitamins and Minerals

• Botanicals

• Probiotics

• Others

Market Breakup by Form

• Tablets

• Powders 

• Liquids 

• Soft Gels

• Others

Market Breakup by Application

• Energy and Weight Management

• Diabetes

• Anti-cancer

• Anti-aging

• Immunity

• Cardiac Health

• Others

Market Breakup by Distribution Channel

• Supermarkets and Hypermarkets

• Pharmacies and Drug Stores

• Online

• Others

Market Breakup by Country

• China

• Japan

• India 

• ASEAN

• Australia

• Others

The Asia Pacific dietary supplement market key players are Abbott Laboratories, Bayer AG, Alticor Global Holdings Inc., Nestle S.A., Nu Skin Enterprises Inc., NOW Health Group, Inc., Reckitt Benckiser Group Plc, Glanbia Plc, Herbalife Ltd., Cipla Ltd, among others.

Key Highlights of the Report