Asia Pacific Cold Brew Coffee Market Report and Forecast 2025-2034

Asia Pacific Cold Brew Coffee Market Size

The Asia Pacific cold brew coffee market reached approximately USD 114.85 million in 2024. The market is projected to grow at a CAGR of 24.80% between 2025 and 2034 to reach a value of around USD 843.85 million by 2034.

Asia Pacific Cold Brew Coffee Market Outlook

• In May 2024, engineers in Australia developed an ultrasonic cold-brew coffee machine that speeds up the production of the beverage which normally takes 12-24 hours to brew. It brews quality coffee in less than 3 minutes.

• In March 2024, Chang Beer, a beer brand from Thailand and one of the biggest alcohol producers in Southeast Asia, launched its smooth and silky Cold Brew Lager in Singapore.

• In November 2023, Cotti Coffee, a Chinese coffee chain, launched its first location in Hong Kong, after having expanded its presence in Southeast Asia with its first store that opened in Indonesia in August 2023.

Asia Pacific Cold Brew Coffee Market Growth

The growing popularity of ready-to-drink beverages and the rising disposable income of the individuals in the region are the key factors driving cold brew coffee demand growth in Asia Pacific. A 3.3% increase in income levels is anticipated in the Asia-Pacific region between 2022 and 2050. The number of middle-class populations is expected to increase to 3.5 billion by 2030. This rise of the middle class and the increasing disposable incomes are accompanied by changing spending patterns and expenditures which significantly impacts the cold brew coffee market.

Increasing urbanization along with growing Western influence have also positively impacted the market. With big industry names like Starbucks expanding to the Asian Pacific countries, the popularity of coffee is on the rise. By the end of the year 2023, the Seattle-based coffee chain operated a total of 6,975 in China, 1,901 in Japan, and 1,893 in South Korea. South Korea, in particular, has seen immense growth. The country has been adding more than 100 stores each year and went from 1,508 stores in 2020 to 1,777 in 2022 and ultimately reached 1,893 in 2023.

Asia Pacific cold brew coffee industry analysis also suggests an increased concern for health and the choice of leading a healthier lifestyle which has further helped propel the market in the region. As people become more conscious of the negative effects of carbonated drinks, they are choosing healthier beverages like cold brew coffee to lift their spirits instead of iced coffee. Dairy-free cold brew coffee manufactured from alternative milk sources, like oat milk, is also becoming more popular due to the growing vegan population and the rise in lactose intolerance cases. The growth of e-commerce platforms, supermarkets, and hypermarkets, along with the easy availability of cold brew coffee, are propelling the market development.

Key Trends and Recent Developments

Growing preference by millennials, increased demand for instant brew coffee, and rising investment in brewing technology is increasing the Asia Pacific cold brew coffee market value.

May 2024

Nestle has developed new espresso concentrates to cater to the rising customizable cold brew coffee demand in the Asia-Pacific region. These concentrates can be used with different bases such as milk, water, and beverages like lemonade for producing different kinds of cold brew coffee drinks.

July 2024

Greybox Coffee, one of the largest specialty coffee chains in China launched its first international store in South Korea with the aim of introducing the premium quality cold brew coffee native to China in the country. While South Korea has only small, branded coffee shops with around 900 outlets, its rising coffee consumption, per-capita income, and business-friendly tax regime makes it an ideal market for introducing cold brew coffee chains in the Asia Pacific region.

July 2022

Mast Jagermeister, one of the world’s bestselling cold brew coffee brands partnered with China Duty Free Group (CDFG) to launch its Jägermeister Cold Brew Coffee in Asia. As part of the collaboration, a 65 square meter installation was opened in the Mova Mall in Haikou to mark the introduction. In September, Cold Brew Coffee was distributed to other CDFG locations, as well as local markets in Asia and Mainland China.

June 2021

Hy Coffee Cold Brew announced its Halal Certification that it received from the Korean Muslim Federation, one of the largest Halal Certification Institutions in Asia. Halal Certification is granted to ensure that any food product is produced and processed as per Islamic Law. The certification will help Hy Coffee Cold Brew brand to cater to the Southeast Asian region which houses over 60% of the world’s Muslim population.

Preferability of Cold Brew Coffee by Millennials is Propelling the Market

Millennials are the largest demographic group consuming cold brew coffee globally. The Asia Pacific region is home to more than a billion of these millennials, which is around 24% of the world’s share. This population is further rising to propel the market during the forecast period. Millennials are increasingly preferring cold brew coffee due to quality concerns. Cold brew coffee is known to be smoother, sweeter, and less acidic than hot brew coffee, making it more appealing among its counterparts.

Demand for Instant Cold Brew Coffee is Increasing Due to Asia’s Rising Working Population

According to the United Nations, the working population in the Asia-Pacific region has reached 3.2 billion in 2022, the highest globally. This has hugely affected the people’s lifestyle where they are increasingly preferring instant food and meal preparations due to everyday time constraints. This includes instant cold brew coffee as well. Catering to this demand, brands such as Blue Bottle Coffee and JDE Peet’s have recorded great success with their instant cold brew coffee brands in the region.

Growth of Startups in the Market

The rise of startups producing cold brew coffee is a major trend of Asia Pacific cold brew coffee market. For instance, “Wake the Crew”, a Singaporean Cold Brew Coffee Brand that used to sell its ready to go cold brew coffee products online only, has recently expanded its sale in the region’s biggest supermarkets of Southeast Asia.

Rising Investment in Coffee Brewing Technology

Major market players in the Asia Pacific region have invested in world-class coffee brewing technology to enhance the production of quality cold brew coffee. For instance, Next Bio, South Korea’s top producer of cold brew coffee has made a major investment in Hiperbaric’s High Pressure Processing (HPP) technology to increase its production capacity and improve the quality as well as shelf life of the products. The company has installed a Hiperbaric 300 industrial HPP system at its facility, enabling it to process up to 1,410 kgs of cold brew coffee per hour, amounting to an annual production of 6,000 tons.

Asia Pacific Cold Brew Coffee Industry Segmentation

‘Asia Pacific Cold Brew Coffee Market Report and Forecast 2025-2034’ offers a detailed analysis of the market based on the following segments.

Market Breakup by Type

• Arabica-Based Cold Brew Coffee

• Robusta-Based Cold Brew Coffee

• Liberica-Based Cold Brew Coffee

Market Breakup by Distribution Channel

• Supermarkets and Hypermarkets

• Company-Owned Outlets

• Convenience Stores

• Online Stores

Market Breakup by Country

• China 

• Japan 

• India

• ASEAN 

• Australia 

• Others

Asia Pacific Cold Brew Coffee Market Share

In terms of distribution channels, online stores have become the most common way to consume cold brew coffee. This is due to several factors such as convenient storage as well as the ease of shipping this beverage. Platforms are adopting newer ways to attract customers such as the introduction of subscription models and coming up with new flavours, estates and speciality coffees. Countries with a profound coffee culture like New Zealand and Australia, and tech-savvy countries like South Korea are all rapidly advancing towards an established online presence for coffee.

Leading Companies in Asia Pacific Cold Brew Coffee Market

The market players are increasingly experimenting with new formats, flavours and preparation methods to stand out in the market.

• Starbucks Corp.

• Nestle S.A. 

• Inspire Brand, Inc.

• UCC Ueshima Coffee Co., Ltd.  

• Cowpresso Coffee Roasters 

• Sleepy Owl Coffee Private Limited 

• Swmabhan Commerce Private Limited (Rage Coffee)  

• Seven Beans Coffee Company  

• Home Blend Coffee Roasters  

• Muhavra Enterprises Private Limited (Blue Tokai)

• Others

Key Highlights of the Report

Asia Pacific Cold Brew Coffee Market Report Snapshots

Asia Pacific Cold Brew Coffee Market Size

Asia Pacific Cold Brew Coffee Market Growth

Asia Pacific Cold Brew Coffee Market Share

Asia Pacific Cold Brew Coffee Companies