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The Argentina cereal market size is expected to grow at a CAGR of 6.60% between 2024 and 2032.
In Argentina, breakfast traditions are evolving, with sausage, eggs, and mollejas (sweet bread) being traditional staples. However, cereals are gradually gaining recognition for their convenience and health benefits, indicating an expanding Argentina cereal market. This shift is largely driven by changing eating habits influenced by Western culture and a growing preference for wholesome meals.
The cereal market in Argentina comprises two main types: ready-to-eat cold cereal (RTE) and hot cereal, with the former currently dominating due to its time-saving convenience. Nonetheless, the hot cereal segment is anticipated to experience rapid growth fuelled by health-conscious consumer trends and a preference for oats and other nutritious options. Despite these positive trends, challenges such as the availability of alternative breakfast choices and high raw material costs may hinder market growth.
The demand for convenience foods is rising, especially among urban dwellers, teenagers, and individuals seeking quick, nutritious options. Recent innovations in traditional food technologies like fermentation and fat replacement have led to the development of new, healthier cereal products, catering to evolving consumer preferences. However, the breakfast cereal market faced setbacks in recent years, with stagnant sales in 2022 and a marginal decline in 2023. This decline can be attributed to the impact of labelling regulations introduced in 2021, which mandate warning labels indicating high sugar content, tarnishing the perception of cereals as healthy choices. Despite these challenges, the Argentina cereal market development is expected to be driven by evolving consumer preferences and innovations in product offerings and witness growth.
Argentina Cereal Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
Market Breakup by Distribution Channel
Key players in the cereals in Argentina develop, manufacture and process products aiding the end-users to obtain healthy and convenience food.
REPORT FEATURES | DETAILS |
Base Year | 2023 |
Historical Period | 2018-2023 |
Forecast Period | 2024-2032 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Product Type |
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Breakup by Distribution Channel |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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The market is projected to grow at a CAGR of 6.60% between 2024 and 2032.
The cereal market is categorised according to its product type, which includes ready-to-cook, ready-to-eat.
The key market players are Kellogg Company, Nestle SA, Georgalos Hnos S.A.I.C.A., Cereales Pilar (READZY), and Others.
The market is driven by factors that include increasing demand for convenience foods, rising nutritional values of cereals for breakfast, and rising disposable income.
The cereal market is categorised according to its distribution channel, which includes supermarkets and hypermarkets, convenience stores, e-commerce, and others.
While North America and Western Europe currently hold the largest market shares, there is a notable surge in demand across Asia.
Cereal enthusiasts typically favour classic flavours like Honey and Cinnamon, showing a reluctance towards unconventional options such as Cookie Dough or Cupcake. Nevertheless, they still appreciate a hint of flavour in their cereal rather than opting for plain varieties.
With an increasing number of health-conscious consumers, there has been a surge in demand for organic, high-fibre, and whole-grain cereals. In response, manufacturers are introducing new lines of healthier cereal options.
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