Report Overview

The global alternative sweetener market attained a value of nearly USD 4.9 billion in 2023. The market is further expected to grow at a CAGR of 5.0% during the forecast period of 2024-2032 to reach a value of USD 7.6 billion by 2032.

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

Alternative Sweetener Market Trends

Use of Artificial Sweeteners in Different Types of Food Expected to Drive Global Alternative Sweetener Market

Artificial sweeteners are synthetic sugar substitutes, but may be extracted from naturally occurring substances, like herbs or sugar itself. Artificial sweeteners are also called intense sweeteners as these are several times sweeter than sugar. Artificial sweeteners are an appealing option for customers as unlike sugar, these add no calories to the diet. Further, artificial sweeteners need be used in very small amounts as compared to the amount of sugar required for sweetness. Artificial sweeteners are widely employed in processed foods such as powdered drink mixes, soft drinks, and other beverages; baked food items; pudding; canned foods; candy; jams and jellies; and dairy products, boosting the growth of the alternative sweetener market. Common artificial sweeteners include aspartame, sucralose, acesulfame K, saccharin, and xylitol.

 

Sugar alcohols (polyols) are carbohydrates that are naturally present in certain fruits and vegetables, however, these may also be manufactured. Sugar alcohols are not alcoholic as these do not carry ethanol (found in alcoholic beverages). Sugar alcohols are not considered intense sweeteners as these are not sweeter than sugar. Indeed, some are less sweet than sugar. While sugar alcohols contain calories, they are lower than those in sugar, making them an appealing option, which can boost the alternative sweetener market development. Sugar alcohols are used in several types of processed foods, such as chewing gum, chocolate, and toothpaste. Sugar alcohols add sweetness, bulk and texture to food, and help food stay moist. Generally, sugar alcohols are used in combination with artificial sweeteners to enhance sweetness.

 

Health Benefits of Natural Sweeteners Expected to Boost Growth of Global Alternative Sweetener Market

Stevia is a popular low-calorie sweetener extracted from the leaves of a plant called Stevia rebaudiana. Stevia leaves contain several sweet compounds, key being stevioside and rebaudioside A; both are several times sweeter than sugar. Therefore, stevia is very sweet carries virtually no calories. It has been suggested that stevia has multiple health benefits, including those in blood pressure and blood sugar, contributing to the alternative sweetener demand.

 

Erythritol, a sugar alcohol and a low-calorie sweetener naturally occurs in some fruits. However, powdered erythritol available in markets is generally manufactured through an industrial process. Erythritol tastes like sugar but may leave a mild aftertaste. It has been reported that Erythritol does not elevate blood sugar or insulin levels, and that it does not affect cholesterol or triglycerides level.

 

Xylitol, a sugar alcohol with sweetness like that of sugar, is reported to have benefits for dental health, including decreased risk of cavities and dental decay. It may also enhance bone density and help prevent osteoporosis.

 

Yacon syrup, harvested from the yacon plant, is another unique sweetener in the alternative sweetener market. It is very high in fructooligosaccharides, which act as soluble fibres that feed the good bacteria in the intestine.

 

Monk fruit is a kind of fruit native to Southeast Asia. It is generally used to manufacture a natural sweetener called monk fruit extract; it is carbohydrate-free and calorie-free, and it has been suggested that it may help in better blood sugar management. Monk fruit also contains mogrosides (antioxidant compounds) which have been reported to decrease markers of inflammation.

 

Alternative Sweetener Market Report Snapshots

Alternative Sweetener Market Size

Alternative Sweetener Market Growth

Alternative Sweetener Market Trends

Alternative Sweetener Companies

Alternative Sweetener Market Regional Analysis

 

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The global alternative sweetener market is projected to grow at a CAGR of 5.0% between 2024 and 2032.

The major drivers of the market include the negative effects of high energy diets with low levels of physical activity, growing health concerns among consumers, increase in demand for low-calorie sweeteners, high economic growth rate, increase in purchasing power, and development in new food habits.

Increase in the incidence and prevalence of obesity and growing awareness of the negative effects of high intake of sugar are the key industry trends propelling the market's growth.

The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.

The various products in the market are high intensity sweetener (HIS), low intensity sweetener (LIS), and high fructose syrup (HFS).

The different sources of alternative sweeteners include natural and synthetic.

The major applications of the market are food and beverages and pharmaceuticals, among others.

The major players in the industry are Archer Daniels Midland Company, Ajinomoto Co., Inc., Tate & Lyle Plc, Ingredion Incorporated, Cargill, Incorporated, International Flavors & Fragrances Inc. (DuPont Nutrition & Health), and Amai Proteins Ltd., among others.

In 2023, the market reached a value of approximately USD 4.9 billion.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 7.6 billion by 2032.

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