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Report Overview
The global alternative sweetener market attained a value of nearly USD 4.9 billion in 2024. The market is further expected to grow at a CAGR of 5.0% during the forecast period of 2025-2034 to reach a value of USD 7.6 billion by 2034.
2024
Base Year
2018-2024
Historical Year
2025-2034
Forecast Year
Alternative Sweetener Market Growth
Global Market Likely to be Driven by Increasing Health-consciousness Among Consumers
The demand in alternative sweetener market has increased with growing health concerns about the over-consumption of sugars in the modern diet. Today, such sweeteners are used in a wide range of packaged food products preferred by diabetics, those looking to diet and reduce weight, and other consumers who wish to restrict their sugar intake.
Artificial sweeteners are employed in a variety of food and beverages such as soft drinks and baked goods. Consumers are increasingly cutting back on sugar, and in order to keep up with consumer demand, formulators seek innovative ways to decrease sugar and maintain taste, which can offer lucrative alternative sweetener market opportunities. High-intensity sweeteners are used to replace sucrose in formulations; other ingredients are added to build back bulk and solids and maintain products’ sensory appeal.
Some manufacturers claim their sweeteners to be "natural", even if processed or refined; Stevia preparations are an example. On the other hand, some artificial sweeteners are derived from naturally occurring substances, for example, sucralose comes from sugar. Natural sweeteners are sugar substitutes and considered healthier than sugar or other sugar substitutes. However, even these natural sweeteners generally undergo processing and refining. Natural sweeteners include fruit juices and nectars, dates, honey, molasses, maple syrup, etc. Natural sweeteners are used at home as well as in processed foods. These are sometimes known as "added sugars" because they are added to foods during processing.
Alternative Sweetener Market Report Snapshots
Alternative Sweetener Market Size
Alternative Sweetener Market Growth
Alternative Sweetener Market Trends
Alternative Sweetener Companies
Alternative Sweetener Market Regional Analysis
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
The global alternative sweetener market is projected to grow at a CAGR of 5.0% between 2025 and 2034.
The major drivers of the market include the negative effects of high energy diets with low levels of physical activity, growing health concerns among consumers, increase in demand for low-calorie sweeteners, high economic growth rate, increase in purchasing power, and development in new food habits.
Increase in the incidence and prevalence of obesity and growing awareness of the negative effects of high intake of sugar are the key industry trends propelling the market's growth.
The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
The various products in the market are high intensity sweetener (HIS), low intensity sweetener (LIS), and high fructose syrup (HFS).
The different sources of alternative sweeteners include natural and synthetic.
The major applications of the market are food and beverages and pharmaceuticals, among others.
The major players in the industry are Archer Daniels Midland Company, Ajinomoto Co., Inc., Tate & Lyle Plc, Ingredion Incorporated, Cargill, Incorporated, International Flavors & Fragrances Inc. (DuPont Nutrition & Health), and Amai Proteins Ltd., among others.
In 2024, the market reached a value of approximately USD 4.9 billion.
The market is estimated to witness a healthy growth in the forecast period of 2025-2034 to reach USD 7.6 billion by 2034.
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