Global After Sun Care Products Market Report and Forecast 2024-2032

Global After Sun Care Products Market Outlook

The global after sun care products market attained a value of nearly USD 2.15 billion in 2023. The market is projected to grow at a CAGR of 3.70% between 2024 and 2032 to reach a value of around USD 2.97 billion by 2032.

Key Trends in the Market

After sun care products refer to specially-formulated creams, gels, or lotions which facilitate skin’s recovery from the adverse impact of sunlight and UV rays. These products contain special ingredients, that are not found in standard creams and lotions.

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• Growing concerns pertaining to the rising incidences of sunburn, rashes, sun strokes, and skin cancer, are fuelling the after sun care products market demand.

• Growing sales of premium after sun care products, induced by the rising disposable incomes, rapid urbanisation, and expansion of the e-commerce sector, have been propelling the growth of the market.

• The robust investments towards developing innovative after sun care products, such as spray-based sun creams, sun care sticks, and in-shower after sun-lotions, are driving the market growth.

• Key players are adopting innovative marketing strategies and actively promoting after sun care products on social media platforms to enhance their visibility. They are also introducing after sun care products packaged with environmentally friendly materials to boost their appeal among environmental conscious consumers.

Market Analysis

Based on type, the market is segmented into mass and premium. On the basis of product, the market is classified into cream, lotion, and gel, among others. By distribution channel, the market is categorised into hypermarkets and supermarkets, speciality stores, and e-commerce, among others. The major regional market for after sun care products are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

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The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the key players in the global after sun care products market, covering their competitive landscape and latest developments like mergers, acquisitions, investments and expansion plans.

• Unilever plc

• Beiersdorf AG

• Edgewell Personal Care Company

• Shiseido Co., Ltd.

• Pierre Fabre Dermo-Cosmetique

• L'Oréal S.A.

• Clinique Laboratories, LLC

• Clarins USA, Inc.

• Coty Inc.

• Bioderma Limited

• Others

Market Share by Product

The lotion segment, based on product, accounts for a healthy share of the after sun care products market. After skin care lotion replenishes moisture which is lost due to exposure to the sun, hence boosting overall skin health.

Apart from keeping the skin healthy and relaxed, after sun care lotions offer anti-inflammatory properties. Over the forecast period, the anticipated increase in the development of lotions with non-greasy, skin-friendly, and cruelty-free formulations is likely to propel the growth of this segment.

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Market Share by Region

Based on region, Europe is expected to witness a healthy share of the after sun care products market due to the presence of well-established personal care product brands in countries such as France. Customers across countries like France and Spain are increasingly investing in facial and skin care products, owing to the increasing awareness pertaining to the damaging effects of the sun.

Moreover, rising cases of skin cancer among the Caucasian population, along with health education programmes across well-established economies of the region, are encouraging consumers to buy after sun care products.

Competitive Landscape

Unilever plc is a leading personal care products company which manufactures and sells various products in the food and beverage, personal care and beauty, nutrition, and home care sectors. It was founded in 1929 and is headquartered in London, the United Kingdom. It owns some of the most popular skin cleansing, oral care, and deodorant brands such as LUX, Dove, and Lifebuoy.

Beiersdorf AG is a multinational manufacturing company which is one of the largest producers of personal care products and pressure sensitive adhesives. The company was established in 1882 and is headquartered in Hamburg, Germany.

Edgewell Personal Care Company is a renowned personal care products manufacturer which delivers innovative products, including grooming, sun care, and skin care products, among others. The company was founded in 2015 and is headquartered in Connecticut, the United States.

Other market players include Shiseido Co., Ltd., Pierre Fabre Dermo-Cosmetique, L'Oréal S.A., Clinique Laboratories, LLC, Clarins USA, Inc., Coty Inc., and Bioderma Limited, among others.

Key Highlights of the Report