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According to estimates of the United Nations in the annual ‘World Population Prospects’, released in July 2022, countries of sub-Saharan Africa - Nigeria, Congo, Ethiopia, and Tanzania and the Democratic Republic of the Congo – are expected to contribute to over half of the population boom by 2050. Further, based on estimates of the United States Census Bureau’s International Database, by 2050, the older African population (aged 60 years and older) is projected to total 235 million, surpassing that of Latin America and Northern America.
A growing elderly population Increases the risk of health ailments. For adults suffering from conditions such as incontinence, mobility impairment, severe diarrhoea or dementia, diapers are necessary. Adult diapers are made in such a way that they are convenient and comfortable to use.
Rising disposable income and expanding population
The growing population in Africa and the rising disposable income are boosting the consumption of diapers. The changing lifestyle of West African working women is resulting in increased demand for good quality baby diapers.
Rising health awareness
International companies in the region are introducing programmes to spread awareness regarding the benefits of using diapers and the number of times they should be changed. Additionally, they are introducing promotional offers with diaper packs to influence consumer decisions and increase their market share.
Demand for sustainable diapers
The rising concerns regarding sustainability are resulting in the launch of eco-friendly disposable diapers made from organic raw materials that are safe for the environment.
Favourable government initiatives
Kenya’s government considers diapers as “essential items” and has been encouraging manufacturing firms to set up shop in the country to supply the East African region. Diaper firms are allowed to import materials important for manufacturing, largely plastics, duty-free.
Africa Diaper Market Regional Analysis
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Africa Diaper Market Analysis
8.1 Key Industry Highlights
8.2 Africa Diaper Historical Market (2018-2023)
8.3 Africa Diaper Market Forecast (2024-2032)
8.4 Africa Diaper Market by Product Type
8.4.1 Baby Diaper
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.1.3 Breakup by Type
8.4.1.3.1 Disposable Diapers
8.4.1.3.2 Training Diapers
8.4.1.3.3 Cloth Diapers
8.4.1.3.4 Swim Pants
8.4.1.3.5 Biodegradable Diapers
8.4.1.4 Breakup by Size
8.4.1.4.1 Small and Extra Small
8.4.1.4.2 Medium
8.4.1.4.3 Large
8.4.2 Adult Diaper
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.2.3 Breakup by Type
8.4.2.3.1 Pad Type
8.4.2.3.2 Flat Type
8.4.2.3.3 Pant Type
8.5 Africa Diaper Market by Distribution Channels
8.5.1 Supermarkets and Hypermarkets
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Pharmacies
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.5.3 Convenience Stores
8.5.3.1 Historical Trend (2018-2023)
8.5.3.2 Forecast Trend (2024-2032)
8.5.4 Online Stores
8.5.4.1 Historical Trend (2018-2023)
8.5.4.2 Forecast Trend (2024-2032)
8.5.5 Others
8.6 Africa Diaper Market by Country
8.6.1 Egypt
8.6.2 South Africa
8.6.3 Nigeria
8.6.4 Kenya
8.6.5 Tanzania
8.6.6 Morocco
8.6.7 Algeria
8.6.8 Ethiopia
8.6.9 Namibia
8.6.10 Others
9 Regional Analysis
9.1 Egypt
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 South Africa
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
9.3 Nigeria
9.3.1 Historical Trend (2018-2023)
9.3.2 Forecast Trend (2024-2032)
9.4 Kenya
9.4.1 Historical Trend (2018-2023)
9.4.2 Forecast Trend (2024-2032)
9.5 Tanzania
9.5.1 Historical Trend (2018-2023)
9.5.2 Forecast Trend (2024-2032)
9.6 Morocco
9.6.1 Historical Trend (2018-2023)
9.6.2 Forecast Trend (2024-2032)
9.7 Namibia
9.7.1 Historical Trend (2018-2023)
9.7.2 Forecast Trend (2024-2032)
9.8 Algeria
9.8.1 Historical Trend (2018-2023)
9.8.2 Forecast Trend (2024-2032)
9.9 Ethiopia
9.9.1 Historical Trend (2018-2023)
9.9.2 Forecast Trend (2024-2032)
10 Market Dynamics
10.1 SWOT Analysis
10.1.1 Strengths
10.1.2 Weaknesses
10.1.3 Opportunities
10.1.4 Threats
10.2 Porter’s Five Forces Analysis
10.2.1 Supplier’s Power
10.2.2 Buyer’s Power
10.2.3 Threat of New Entrants
10.2.4 Degree of Rivalry
10.2.5 Threat of Substitutes
10.3 Key Indicators for Demand
10.4 Key Indicators for Price
11 Competitive Landscape
11.1 Market Structure
11.2 Company Profiles
11.2.1 Kimberly-Clark Corporation
11.2.1.1 Company Overview
11.2.1.2 Product Portfolio
11.2.1.3 Demographic Reach and Achievements
11.2.1.4 Certifications
11.2.2 The Procter & Gamble Company
11.2.2.1 Company Overview
11.2.2.2 Product Portfolio
11.2.2.3 Demographic Reach and Achievements
11.2.2.4 Certifications
11.2.3 African Cotton Industries Limited
11.2.3.1 Company Overview
11.2.3.2 Product Portfolio
11.2.3.3 Demographic Reach and Achievements
11.2.3.4 Certifications
11.2.4 Hayat Kimya San A.Ş.
11.2.4.1 Company Overview
11.2.4.2 Product Portfolio
11.2.4.3 Demographic Reach and Achievements
11.2.4.4 Certifications
11.2.5 L’il Masters
11.2.5.1 Company Overview
11.2.5.2 Product Portfolio
11.2.5.3 Demographic Reach and Achievements
11.2.5.4 Certifications
11.2.6 Unicharm Corporation
11.2.6.1 Company Overview
11.2.6.2 Product Portfolio
11.2.6.3 Demographic Reach and Achievements
11.2.6.4 Certifications
11.2.7 National Pride (Pty) Ltd.
11.2.7.1 Company Overview
11.2.7.2 Product Portfolio
11.2.7.3 Demographic Reach and Achievements
11.2.7.4 Certifications
11.2.8 Others
12 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Africa Diaper Market: Key Industry Highlights, 2018 and 2032
2. Africa Diaper Historical Market: Breakup by Product Type (USD Million), 2018-2023
3. Africa Diaper Market Forecast: Breakup by Product Type (USD Million), 2024-2032
4. Africa Diaper Historical Market: Breakup by Distribution Channels (USD Million), 2018-2023
5. Africa Diaper Market Forecast: Breakup by Distribution Channels (USD Million), 2024-2032
6. Africa Diaper Historical Market: Breakup by Country (USD Million), 2018-2023
7. Africa Diaper Market Forecast: Breakup by Country (USD Million), 2024-2032
8. Africa Diaper Market Structure
The market attained a value of USD 4.21 billion in 2023.
The market is expected to grow at a CAGR of 8.2% in the forecast period of 2024-2032.
The major product types are adult diaper and baby diaper.
The major countries include Egypt, South Africa, Nigeria, Kenya, Tanzania, Morocco, Algeria, Ethiopia, Namibia, and others.
The various distribution channels include supermarkets/hypermarkets, pharmacies, convenience stores, online stores, and others.
The different types of baby diapers include disposable diapers, training diapers, cloth diapers, swim pants, and biodegradable diapers.
The factors aiding the growth of the market are the decline in infant mortality rates, increasing awareness regarding the importance of hygiene, and the rising geriatric population.
The key players in the market include Kimberly-Clark Corporation, The Procter & Gamble Company, African Cotton Industries Ltd., Hayat Kimya San A.S., L’il Masters, Unicharm Corporation, and National Pride (Pty) Ltd., among others.
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