Bran Procurement Intelligence Report 2025-2030

Bran Supply-Demand Overview

Key drivers of bran procurement report include rising consumer demand for fibre-rich and functional foods, as well as the growing popularity of plant-based and clean-label products. Additionally, technological advancements in milling and processing are enhancing the quality and shelf life of bran, expanding its applications. The growing production and consumption of bran in animal feed, driven by its nutritional benefits for livestock, further supports market expansion.

On the supply side, increased production capacities, particularly in key cereal-producing regions, are addressing the growing global consumption of bran. However, challenges such as raw material availability, fluctuating grain prices, and environmental regulations could impact supply stability.

Bran Cost Structure

The cost structure of bran procurement report is influenced by several key components, starting with raw material costs, which account for a significant portion of the overall expenses. Bran is a byproduct of cereal grains such as wheat, oats, and rice, and its cost is largely dependent on the price strategies of these grains. The fluctuation in grain prices, driven by factors like weather, crop yields, and global demand, directly impacts the cost modeling of producing bran.

Processing and milling costs are another major component in bran procurement report. The extraction of bran from grains involves sophisticated milling machinery, labour, and energy consumption. Modern milling technologies that enhance the quality and nutritional value of bran can increase these costs but add value to the final product. Packaging and storage costs also play a role, as bran requires proper packaging to maintain its freshness and prevent contamination. Additionally, storage facilities, especially temperature-controlled ones, are needed to preserve the bran’s quality.

Transportation and distribution costs are another important factor considered in bran procurement report. Moving raw grains to processing facilities and transporting finished bran products to various markets contribute to the overall cost modeling. Furthermore, labour costs for farm workers, mill operators, and logistics personnel are integral to the production process.

Finally, regulatory, and environmental costs associated with compliance to safety standards, sustainability practices, and waste management affect the final cost of bran. The market demand and price volatility further impact bran’s overall cost structure.

Bran Pricing Trends

Bran pricing trends are primarily driven by the cost dynamics of raw materials, specifically the underlying cereal grains such as wheat, oats, and rice. These grains' price modeling is affected by global supply-demand imbalances, weather conditions, and geopolitical factors, which directly influence the cost of bran as a byproduct. Additionally, variations in milling efficiency and technological innovations, such as advanced fractionation techniques, can impact production costs, either lowering or raising bran prices. According to the bran procurement report, fluctuations in energy costs, labour expenses, and logistics also contribute to price volatility. The bran market is further affected by shifts in consumer demand, particularly in the functional food and animal feed sectors, which can cause upward or downward pressure on prices. Seasonal harvest variations and global trade dynamics also play a crucial role in price stabilization or fluctuation.

Bran Procurement Best Practices

Procurement practices in the bran industry involve sourcing raw cereal grains, such as wheat, rice, and oats, from reliable suppliers or directly from farmers. Procurement focuses on ensuring consistent quality, availability, and cost-effectiveness for bran manufacturers. Buyers often enter long-term contracts with mills to secure a steady supply of bran as a byproduct, ensuring competitive pricing strategies and timely delivery. Strong relationships with suppliers are essential to maintain high-quality standards and manage fluctuating raw material prices. The bran procurement report is also increasingly adopting sustainable procurement practices, considering environmental impact and waste reduction, which are key factors in shaping the industry’s future.

Key Players in the Bran Industry

Recent Developments in the Bran Procurement Report

• In June 2023, Kellogg Japan in collaboration with Kirin Holdings launched “All-Bran Immune Care”. All-Bran Immune Care is the new addition to Kellogg’s All Bran-Series and is a registered food with Function Claims. 
• As per the bran procurement report, in Jan 2023, Puratos introduced a new wheat bran fiber aimed at enhancing the prebiotic benefits of food. This wheat bran fiber ferment is designed to improve gut heath by increasing the synthesis of short chain fatty acids (SCFA) by colon microbiota.
• In June 2023, Stabil Nutrition LLC, acquired stabilized rice bran business from RiceBran Technologies for USD 3.5 million. 
• According to procurement research, in August 2024, Kellogg’s launched wo Scoops Raisin Bran Crunch cereal in Canada with a blend of oats, multi-grain flakes and raisins with the taste of honey.