United States E-Cigarette and Vape Market to Grow at a CAGR of 25% During 2024-2032, Aided by Growing Innovations by Market Players

An E-cigarette is a device designed to mimic the experience of smoking tobacco without the inhalation of tobacco smoke. It consists of components such as a pump, atomizer, and e-liquid. E-cigarettes are considered a tool to aid smokers in quitting traditional smoking, favoured for their perceived lower health risks compared to conventional cigarettes. The availability of innovative options, including flavoured and nicotine-free variants in the country aids the United States e-cigarette and vape market.

Temperature control and nicotine dosing are pivotal factors shaping the e-cigarette and vape market. These technologies allow users to customize their vaping experience, catering to different flavour preferences and nicotine levels. The appeal lies in providing precise control over vapour production and nicotine intake, appealing to both experienced vapers and those seeking to quit smoking. Such advancements drive innovation, product differentiation, and market expansion, making e-cigarettes and vapes more accessible to a wider audience.

The e-cigarette market is buoyed by growing awareness, especially among young people, driven by medical associations' findings of their relative safety compared to traditional cigarettes. Customization options and ongoing product development contribute to market growth, along with increased cost-efficiency, enhancing consumer acceptance.

However, the market faces challenges such as stringent regulations in various states in the United States. For instance, as of September 30, 2023, 34 states had passed legislation that requires a retail license to sell e-cigarettes over-the-counter. The states include Alabama, Alaska, Arkansas, California, Colorado, Connecticut, Florida, Georgia, Hawaii, Idaho, Indiana, Iowa, Kansas, and others.

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Market Breakup by Type, Component, Composition, Battery Mode, Distribution Channel, and Region:

• The market is segmented based on type into disposable, rechargeable, and modular devices.

• Based on components, the market can be divided into atomizer, vape mod, cartomizer, and e-liquid.

• Based on composition, the market is divided into tobacco, flavours, and nicotine-free.

• By battery mode, the market is divided into automatic and manual.

• Based on distribution channel the market is bifurcated into online and offline.

• By region, the market is segmented into New York, California, Florida, and Texas, among others.

Key Findings of the Report:

• E-cigarettes are designed to simulate smoking tobacco without inhaling smoke. They are favoured over traditional smoking due to perceived lower health risks.

• Temperature control and nicotine dosing are crucial, and allow users to customise their vaping experience, appealing to both experienced vapers and those aiming to quit smoking.

• The market growth is driven by increasing awareness, especially among young people, supported by medical associations' findings of relative safety offered by these products when compared to traditional cigarettes.

• The market is largely guided by government regulations, including stringent regulations around the sales of e-cigarettes over-the-counter.

Key Offerings of the Report:

• The EMR report gives an overview of the United States e-cigarette and vape market for the periods (2018-2023) and (2024-2032).

• The report also offers historical (2018-2023) and forecast (2024-2032) market information for the type, component, composition, battery mode, distribution channel, and major regions of the e-cigarette and vape market.

• The report analyses the market dynamics, covering the key demand and price indicators in the market, along with providing an assessment of the SWOT and Porter’s Five Forces models.

The major players in the United States e-cigarette and vape market are Reynolds American Inc., Imperial Brands Plc, Altria Group, Inc., Philip Morris International Inc., British American Tobacco, and Turning Point Brands, among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.

Key Highlights of the Report

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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.