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The behenyl alcohol industry is supported by the growing product demand in the pharmaceutical and organic cosmetic industries across the globe. Europe is one of the leading producers of rapeseed in the world, and, thus, the region significantly contributes to the growth of the market. The growing penetration of cosmetic manufacturers in Europe and the rising consumption of anti-ageing products are expected to drive the regional market growth. BASF SE, one of the key players in the industry, sells behenyl alcohol under the name Lanette® 22, which is particularly designed to be used for viscosity regulation in cosmetic oil-in-water emulsions. It is known for its consistency giving characteristics and is a white to light yellowish hydrophilic wax supplied in the form of pellets. The ingredient is ideal for use in antiperspirants and deodorants, sun-care products, face cleansing formulations, and baby-care, among others.
Moreover, the growing internet penetration and rise in the number of smartphone users has made online shopping a great success. The e-commerce giants, namely, Amazon.com, Inc. (NASDAQ: AMZN) and Alibaba Group Holding Ltd (NYSE: BABA), provide various cosmetic products to the consumers at a discounted price, which is expected to boost their sales in the coming years. This, in turn, is expected to enhance the growth of the global behenyl alcohol industry over the forecast period.
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Key Findings of the Report:
The major players in the global behenyl alcohol market are Kao Corporation, Godrej Industries Limited, Sasol Ltd, and BASF SE, among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
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